Valuetainment - February 09, 2026


“Somebody Finally Took On The NFL” - TPUSA’s 5M Super Bowl Halftime Show CHALLENGES The NFL


Episode Stats

Length

19 minutes

Words per Minute

201.97061

Word Count

3,840

Sentence Count

365

Misogynist Sentences

6

Hate Speech Sentences

2


Summary


Transcript

00:00:00.000 Now let's talk about Turning Point USA.
00:00:01.800 On the Turning Point USA side, when you think about what they did,
00:00:05.860 okay, Turning Point USA, to say that these guys took on the NFL,
00:00:10.680 the first ever institution to take on the NFL and have the courage
00:00:15.340 to test and see what happened, and by the way,
00:00:18.620 I don't even think they knew how many people would tune in.
00:00:21.420 I guarantee you Turning Point USA had no clue 5.6, 5.7, 5.8 million
00:00:26.700 concurrent people were going to tune into one channel.
00:00:30.000 And Charlie Crook's channel would have 1 million.
00:00:32.360 To put those two together, 7 million, tuning in, watching that,
00:00:36.400 I don't think they were expecting that.
00:00:37.840 So when I watched the show and I watched the audience and I saw it,
00:00:42.860 I'm like, all right, good performance.
00:00:45.180 It was okay.
00:00:46.460 I gave it a 6, 6.5, and why do I give it a 6?
00:00:51.040 I give it a 10 for the idea and execution.
00:00:53.800 I give it a 6, 6.5 because the market is now saying
00:00:58.980 there is a place for that.
00:01:01.740 And you can actually get Super Bowl to want to do a co-op with you
00:01:07.260 and do something with you.
00:01:09.000 I don't know what that would look like.
00:01:10.840 But I do think if they would have put a little bit more money into it,
00:01:14.540 I think it could have been more creative.
00:01:16.420 I think they could have added some humor.
00:01:18.500 I think they could have done a little bit more.
00:01:20.420 But I do give them a 6.5 for the performance that they had.
00:01:25.260 I give them a 10 for execution, the fact that they actually did it,
00:01:29.680 they came through, and now the market's watching and saying,
00:01:32.160 oh, my God, there's a place for this.
00:01:34.380 Remember, you know what they charge for 30-second slots this year for commercials?
00:01:37.820 $3 million?
00:01:38.300 $8 to $10 million.
00:01:39.860 Let me say it one more time.
00:01:41.520 30-second is $8 million to $10 million.
00:01:44.460 60-second is $16 to $20 million to put a 60-second commercial.
00:01:51.620 So if I'm the board right now, remember, in business, it's all about margins.
00:01:56.120 It's all about margins.
00:01:57.060 You have $8 to $10 million, 30 seconds.
00:01:58.720 In business, it's all about smaller percentages.
00:02:01.020 What does that mean?
00:02:01.540 Tom, if an insurance company loses 7% of market share to somebody else,
00:02:09.420 do they pay attention to it?
00:02:11.020 Oh, my gosh.
00:02:11.760 When you take a look at 10% P.E., so price-to-earnings ratio,
00:02:17.460 typical company on Wall Street, Pat, 10% profitability, net profit, is a big deal.
00:02:25.220 You lose 7% off the top, that probably goes to 5%.
00:02:28.560 So you know what this means, honey?
00:02:29.260 Your profits are your last month.
00:02:30.340 Not only would it get my attention, it would get everybody standing up hot.
00:02:36.280 Do you think they're talking about TPUSA at all?
00:02:39.180 Yes, they are.
00:02:40.020 Do you think the word TPUSA has come out of Roger Godel's mouth?
00:02:42.500 Absolutely.
00:02:43.460 Yes, it has.
00:02:44.160 Yeah.
00:02:44.360 Okay.
00:02:44.900 So what do you think they're thinking about?
00:02:46.840 Do you think Roger Godel's the type of guy that will make the call and say,
00:02:50.740 hey, guys, can we think about something for next year?
00:02:53.120 Do you think they would do that?
00:02:54.380 To like a Jay-Z.
00:02:55.060 Do I think Roger Godel calls Jay-Z or calls Trump or calls these guys and say, hey, can
00:03:02.580 we figure out something to do for 2027 and still entertain the audience with TPUSA?
00:03:08.400 Do you think they do that?
00:03:10.040 I don't think they do a mashup.
00:03:11.460 But I think in the coming week, not weeks, they're going to sit down and look at this
00:03:16.620 because you're going to have, if I'm, let's say that I'm Pepsi or I'm Budweiser.
00:03:22.820 I'm like, hey, man, I gave you the horse and the eagle trying to put an American ad on this thing.
00:03:28.740 Okay, so let me flip it then.
00:03:29.260 Let me flip it.
00:03:29.820 Do you think Pepsi and Coca-Cola and those guys, somebody from TPUSA calls them and say,
00:03:35.560 hey, we've already lined up next year and here's what we want to do.
00:03:39.360 We want to go ahead.
00:03:40.380 We understand you're doing it there as well.
00:03:42.220 Here's what we want to think about.
00:03:43.340 Do you want to do some, do you want to be a sponsor?
00:03:45.140 Do you think they make that kind of a call?
00:03:46.800 Absolutely.
00:03:47.540 If I'm Budweiser, I'm in the business of selling my product.
00:03:50.560 I agree.
00:03:51.060 And I got 20 million people on TPUSA on their first year.
00:03:54.180 It's going to be bigger next year.
00:03:55.380 It's going to be more there.
00:03:56.420 And I'm going to tell them and say, listen, I know you're looking for my money.
00:04:00.900 I've always been here at the Super Bowl, but I'm giving you seven next year.
00:04:04.760 That's all I'm doing because I'm going to put four with TPUSA.
00:04:08.060 As soon as that happens, you not only have Roger Goodell's attention,
00:04:13.100 you have the attention of every owner that's going to be in Roger Goodell's ears.
00:04:16.980 I totally agree.
00:04:17.600 And not all those owners were happy about bad money, by the way.
00:04:20.080 I totally agree.
00:04:20.680 I totally agree, Adam.
00:04:21.580 Well, here's what I think is really going on here.
00:04:23.880 I think the NFL just had their Bud Light, Dylan Mulvaney moment where they said,
00:04:28.560 whoa, we're abandoning our core audience to please a certain audience.
00:04:33.740 And listen, born and raised Miami in the nightlife scene, dude, I love Bad Bunny.
00:04:39.720 Wrong place, wrong time, wrong performer for the moment.
00:04:43.420 I agree with you on that.
00:04:44.720 But don't forget, who does the NFL really care about?
00:04:49.300 NFL is not red.
00:04:50.940 NFL is not blue.
00:04:52.440 NFL is all about the green.
00:04:54.120 They might as well change the NFL to the National Finance League.
00:04:57.640 They're charging 10, 20 million bucks.
00:05:00.000 Money grab, money grab, money grab, money grab.
00:05:01.660 But there's also a saying in the NFL, not for long.
00:05:05.680 Hey, if you don't act right, not for long.
00:05:07.920 So if you keep doing things like this, Roger Goodell, you're going to have fans say,
00:05:12.480 just like Colin Kaepernick, not for long.
00:05:15.280 So in my opinion, what they're going to do is next year and say,
00:05:18.360 we're going to stomp on Turning Point USA.
00:05:21.560 They are no longer going to be basically taking our audience away.
00:05:26.580 And they're going to have a country, hip-hop mashup.
00:05:29.980 They're going to probably bring Garth Brooks and Nellie and do that type of thing
00:05:34.500 because they've got to bring America again.
00:05:36.720 Final, final, final point.
00:05:38.300 I genuinely don't think the NFL fully understands how big of a player they are
00:05:43.700 in the national landscape for culture.
00:05:46.640 This is the biggest cultural moment in our country.
00:05:49.960 And you're going to fumble the ball on the one-yard line, Roger Goodell?
00:05:53.560 Do better.
00:05:54.360 When you say the Dylan Mulvaney moment, do you not think Roger Goodell?
00:05:59.000 Dude, he's a smart guy.
00:06:00.700 Whatever people hate on him and his decisions in the past.
00:06:03.660 Like, you know that they're in the room, they're like, he's like, wait a minute.
00:06:06.000 So every song is going to be in Spanish?
00:06:08.680 Yes.
00:06:09.520 Are we cool with that?
00:06:10.880 Yes.
00:06:11.360 And I'm curious how much of a moment is like Jay-Z and them going, yeah, yeah,
00:06:14.640 we're going to do that.
00:06:15.820 Jay-Z's not stupid as well.
00:06:17.060 This is intentional.
00:06:18.080 If you're doing this, it's intentional.
00:06:20.040 With Dylan Mulvaney, they hired a girl at Budweiser.
00:06:22.780 Remember, she was all woke, rainbows everywhere.
00:06:25.020 She's like, that's where the movement, that was a horrible decision with some DEI stuff
00:06:29.040 and they paid the consequences.
00:06:30.680 This, I don't think, is one of those moments.
00:06:32.080 I don't think this is that moment.
00:06:33.080 Are you upset that every song was in Spanish?
00:06:35.720 I didn't get anything out of it.
00:06:38.000 I don't know any of the songs.
00:06:39.440 I don't know Spanish.
00:06:39.900 Let me just play devil's advocate.
00:06:41.720 That's what he does.
00:06:42.780 I understand that.
00:06:43.400 That's like getting mad at Kendrick Lamar that every song he sang last year was a hip-hop
00:06:47.900 song.
00:06:48.100 I'm not getting mad.
00:06:48.640 That's what he does.
00:06:49.320 That's like saying, hey, I don't really like what Usher did two years ago because he did
00:06:53.120 R&B.
00:06:53.960 That's what he does.
00:06:54.520 Adam, I'm not upset.
00:06:56.300 I'm disappointed because, you know what, Adam?
00:06:58.260 I wasn't even going to watch the damn thing.
00:07:00.200 I'm watching it because I'm with them and I want to hang out and be with people that we
00:07:03.040 know.
00:07:03.460 But then when it's halftime and I'm sitting there for however long it was, I don't know his
00:07:07.640 songs.
00:07:08.220 I don't know Spanish.
00:07:09.640 So what am I getting out of it?
00:07:10.840 You know him now.
00:07:11.380 But what I'm saying is, these aren't decisions that are just, oh, whoops, we just messed
00:07:16.860 up Dylan Mulvaney.
00:07:17.580 No.
00:07:17.900 They know what they're doing and it's intentional.
00:07:19.580 Do you think the NFL is regretting this decision?
00:07:22.140 They woke up today, seeing the ratings, seeing the game.
00:07:25.720 Do you think they're regretting this?
00:07:26.820 Not at all.
00:07:27.560 Not at all.
00:07:28.180 I don't care.
00:07:28.840 Not at all?
00:07:29.880 No.
00:07:30.160 Even with Turning Point USA taking part of their audience?
00:07:33.320 By the way, here's how life works.
00:07:37.360 Somebody had to eventually do it.
00:07:38.840 I have so much respect that TPUSA chose to do something because it could have been a
00:07:45.280 massive flop.
00:07:46.940 Massive flop.
00:07:47.980 By the way, at what number would you have said, okay, good for them?
00:07:50.920 If they had a million live streams, would you have been like, damn, that's pretty good.
00:07:53.720 That's pretty good.
00:07:54.440 They did 5.8 million live streams.
00:07:56.320 That's what I'm saying.
00:07:56.420 I think it's the second or third highest live stream ever on YouTube anyone's ever done.
00:08:01.240 And number one was a country, India.
00:08:03.580 It's not like it's easy to do something like that.
00:08:05.860 Well, that's why I think the NFL should be worried.
00:08:07.140 I agree with the part that you're saying.
00:08:09.400 But also the NFL, here's the problem.
00:08:12.560 Like, so remember, what is NFL trying to do?
00:08:17.980 What is the NBA trying to do?
00:08:20.060 Who is their competition?
00:08:21.540 What is NBA and NFL's competition?
00:08:23.920 Who do they look at as competition?
00:08:26.640 One sport.
00:08:27.640 No.
00:08:28.340 It's one sport.
00:08:29.380 Soccer.
00:08:30.700 Soccer.
00:08:31.220 You're saying around the world?
00:08:32.120 I mean, look at this.
00:08:33.260 Dude, what did Ronaldo get paid last year?
00:08:36.220 Rob, can you pull up Ronaldo's contract in Saudi?
00:08:39.380 What was Ronaldo's contract in Saudi?
00:08:42.020 Watch this.
00:08:42.660 You ready?
00:08:43.140 I think the last year.
00:08:43.580 What is Ronaldo's contract in Saudi?
00:08:47.540 And then I want you to go ask what mess.
00:08:50.660 Look at this.
00:08:51.980 Ronaldo's contract in Saudi was what?
00:08:55.000 It was, you know, is it pulling up?
00:08:57.180 $250 million?
00:08:57.440 Something crazy like that, right?
00:08:58.580 It makes no sense.
00:09:00.620 It's a two-and-a-half-year contract for $500 million.
00:09:04.660 $200 million a year.
00:09:05.380 He gets paid $200 million a year.
00:09:07.780 Wow.
00:09:08.100 $250.
00:09:08.740 That's euros.
00:09:09.580 Yeah.
00:09:10.300 That's right.
00:09:10.900 Euros.
00:09:11.100 $250.
00:09:11.640 So $600 million.
00:09:12.820 So do you not think NBA players are like, man, when are we going to make $200 million a year?
00:09:16.580 Da-da-da-da-da-da.
00:09:17.200 Well, guess what?
00:09:18.120 We've got to make the sport international.
00:09:19.640 Do I think Roger Godel's going to sit there and think about losing the 7% while he's trying to gain India, China, Europe, Brazil, South, Central America?
00:09:32.940 I don't know how they're thinking in their marketing meetings.
00:09:35.620 I don't know if there's – who cares about the conservatives?
00:09:38.160 It's 7%.
00:09:38.940 Let's go get China.
00:09:40.020 Let's go get this.
00:09:41.000 That's the part that I don't know what their marketing team is thinking about.
00:09:44.040 You're absolutely right, by the way, and I'll give you data.
00:09:47.200 How many games were played not in the country this year?
00:09:50.020 Mexico, London, Berlin.
00:09:52.500 They've been doing this for a while.
00:09:54.120 Yes, they have.
00:09:54.700 Expanding their audience.
00:09:56.240 So it's not a secret that the NFL is trying to globalize their league.
00:10:00.280 They are.
00:10:00.820 Because you're absolutely right to use some data.
00:10:03.180 If they lose 7% but they gain 25%, you know, that's a net win for the NFL.
00:10:08.800 By the way, Rob, can you still go to the previous poll or no?
00:10:13.760 I cannot.
00:10:14.780 I can tell you the results, so I know them.
00:10:16.300 16,000 people voted.
00:10:18.440 Don't tell the results.
00:10:19.660 Give them the option.
00:10:20.560 I want to see what they think people voted as.
00:10:22.460 Go ahead.
00:10:22.780 The options were which Super Bowl halftime show did you watch?
00:10:26.240 Bad Bunny's, Turning Point USA's.
00:10:28.660 I watched both or I watched neither.
00:10:31.620 What do you think was first?
00:10:32.920 This is our audience?
00:10:34.300 Our audience.
00:10:35.360 Oh, our audience.
00:10:37.180 So Bad Bunny, Turning Point USA, both, neither.
00:10:40.300 Vinny, which one do you think is first?
00:10:41.480 What's last?
00:10:42.020 I'm sorry.
00:10:42.820 Say the question.
00:10:43.300 Okay.
00:10:43.700 Which Super Bowl halftime show did you watch?
00:10:45.880 Bad Bunny, Turning Point USA, both, neither.
00:10:48.640 What do you think they said?
00:10:51.180 Both.
00:10:52.200 Our audience.
00:10:52.700 Both was first place?
00:10:53.480 Oh, our audience.
00:10:55.500 Tom, what do you think they said?
00:10:56.880 I think the number one is, I'm going to go 40%, 45% TPUSA was number one.
00:11:02.200 Our audience.
00:11:02.980 Okay.
00:11:03.840 And then.
00:11:04.860 What's last?
00:11:06.100 Last is neither.
00:11:08.340 Last is neither.
00:11:09.160 Okay.
00:11:09.600 Adam, what do you say?
00:11:11.240 Our audience, 60 to 70 watched Turning Point, 30 to 40 watched Super Bowl, and very few
00:11:19.800 watched neither.
00:11:21.020 I think more of our audience watched.
00:11:22.720 So that adds up to 120.
00:11:24.260 Show it, Rob.
00:11:25.220 Well, I can tell.
00:11:26.040 I don't have it.
00:11:26.300 Okay, go ahead.
00:11:26.940 So it was 40% TPUSA, 30% NFL, 25% both, and then, I'm sorry, 20% both, 10% neither.
00:11:35.780 Hmm.
00:11:36.940 So who won?
00:11:38.980 TPUSA.
00:11:39.380 TPUSA.
00:11:39.620 TPUSA had 40% and then Super Bowl was 30% that they watched it.
00:11:43.960 Okay.
00:11:44.220 You know what's so impressive about this?
00:11:46.580 Who were the people that were on Turning Point USA halftime show?
00:11:49.840 Kid Rock and name the other names.
00:11:51.860 I don't know.
00:11:52.400 Exactly.
00:11:53.600 Kid Rock hasn't had a hit in 20 years, bro.
00:11:56.860 This is something that is.
00:11:58.080 That's what I'm trying to say.
00:11:58.880 What I'm trying to.
00:11:59.400 They're flirting to see if this could work.
00:12:00.940 They could have said, listen, it's country music X, jazz music Y, folk music Z.
00:12:06.900 Like, the performers were irrelevant.
00:12:09.320 They came as almost like defiance to the NFL.
00:12:12.480 Yeah.
00:12:13.140 They don't have big names here.
00:12:14.520 I've never heard of any of these names.
00:12:15.920 I've heard them sing.
00:12:17.060 They're great.
00:12:18.200 But I don't know any of these people.
00:12:20.080 Kid Rock, what's the last big song that he had?
00:12:22.360 Ball with the ball, the bang, the bang.
00:12:24.480 You're right.
00:12:24.940 25 years ago.
00:12:25.680 That's why I say in my mind, like, if I'm as a business owner, what would we do?
00:12:31.140 Do you test first?
00:12:32.680 And then you say, whoa, we had 5.8 million.
00:12:35.320 Guys, let's put $20 million into it next year.
00:12:38.660 Then you go get a, and then you put a show, you do certain festivities, activities, so you
00:12:44.180 can both come and watch the game, and you can come, like, maybe next year you rent out
00:12:48.400 an arena, and you play, get the license from Godel to play the game on the TV, and then
00:12:55.000 do performance there internally so you can watch it.
00:12:58.500 That's probably the model that I would do to mix it up for next year.
00:13:01.740 This is what you talk about with leaks and opportunities.
00:13:04.000 Yeah.
00:13:04.320 Shout out to the BDC crew.
00:13:05.840 Right.
00:13:06.160 If you're the NFL and you're going through your business model, leaks and opportunities,
00:13:10.480 you're thinking, leak, dude, we're leaking a whole audience over here.
00:13:13.840 Turning Point is looking at this as an opportunity, and they capitalized on it, and they scored.
00:13:17.820 I agree.
00:13:18.780 I agree.
00:13:19.080 So, to me, there was an opportunity.
00:13:20.000 By the way, did you see trans stuff with Bunny?
00:13:23.320 Did you see LGBTQ stuff?
00:13:24.700 No.
00:13:24.960 Yeah, there was.
00:13:25.860 There was one moment in the VNC.
00:13:27.600 I saw that.
00:13:29.260 But it was very fast.
00:13:30.180 Did you see the BLM stuff?
00:13:31.880 No.
00:13:32.000 Did you see any BLM stuff?
00:13:32.960 No.
00:13:33.320 Okay.
00:13:34.220 Is that because NFL didn't want to do it, or is that because Trump has been pushing
00:13:37.660 and challenging, and everyone's getting their act together?
00:13:39.760 They're getting their act together.
00:13:40.040 What do you think it is?
00:13:40.800 You think it's a little bit of both?
00:13:42.020 Of course.
00:13:42.560 Okay, they're learning what to do with not to do.
00:13:43.980 I think some guardrails should put on the production.
00:13:44.580 All right.
00:13:45.060 So, let me go to the next one.
00:13:45.980 By the way, last night, when we were talking to Luis Nieto, Taylor's fiancee, Luis Nieto,
00:13:51.580 is also with David Consulting.
00:13:53.760 And he's telling me, he says, Patrick, you know what's the one thing that I noticed?
00:13:57.380 I said, what's that?
00:13:58.720 He says, when we went to America Business Forum, you know the American Business Forum
00:14:02.520 event we went to?
00:14:03.300 Yeah.
00:14:03.640 Sushi spot we went to?
00:14:04.780 Sky Sushi, Sexy Sushi, whatever it's called.
00:14:06.820 Sexy Fush.
00:14:07.960 So, when we went there, he says there was two speakers that came up, Vinny, that only
00:14:13.440 did Spanish.
00:14:14.840 He says, we're in the arena.
00:14:16.380 He says, the Javier Millet interview was only Spanish.
00:14:20.120 He says, Messi's interview was only Spanish.
00:14:22.740 He says, the moment they hit the stage, there was a mass exodus.
00:14:26.540 Everybody left.
00:14:28.060 Okay?
00:14:28.320 Everybody left.
00:14:29.340 Because they don't understand what people are saying.
00:14:32.060 So, he's like, the audience is watching the Super Bowl.
00:14:35.440 They're like, dude, I don't know what you're singing.
00:14:38.280 I don't know what you're singing.
00:14:39.540 Could Bad Bunny have done one song in English to just kind of do it?
00:14:44.000 You know what I mean?
00:14:44.440 Like, if he would have done that, I think it would have been cool to kind of do it.
00:14:47.960 It would have been unifying.
00:14:48.480 But by the way, let me tell you, trust me, I was critical of them choosing Bad Bunny.
00:14:53.940 Bad Bunny, and again, isolate.
00:14:56.400 Bad Bunny didn't do anything wrong.
00:14:58.760 They gave him the job.
00:14:59.900 He didn't go and say, I better do it.
00:15:01.820 So, the NFL chose Bad Bunny.
00:15:03.260 Jay-Z chose Bad Bunny.
00:15:04.740 Do you know at the end when he held the football, what it said on the football?
00:15:07.640 What it said?
00:15:08.040 Did you see what he said on the football?
00:15:09.800 Can you show what it said on the football at the end, Bad Bunny?
00:15:12.460 Here's what he said at the end with the football.
00:15:14.340 That he spiked.
00:15:15.120 Together we –
00:15:15.960 That he spiked at the end.
00:15:17.460 If you look at the football all the way at the end, all the way at the end,
00:15:22.180 can you – if you just go at the end, go back a little bit.
00:15:25.960 You're about to see right there.
00:15:27.600 Come up a little bit.
00:15:30.220 Is he going to show it?
00:15:31.220 Okay, if you just go online, Rob, and just type in Bad Bunny football message images
00:15:36.100 to see what it says, I think it's actually a pretty encouraging message
00:15:41.000 on what he put on the football at the end.
00:15:44.040 This was a very well –
00:15:45.280 I'm in suspense right now.
00:15:45.780 What does it say?
00:15:46.020 No, you've got to see what it says.
00:15:47.040 Zoom in.
00:15:47.960 Together we are America.
00:15:49.500 That's great.
00:15:50.220 It's good.
00:15:50.780 That's amazing.
00:15:51.400 I think that's good.
00:15:52.100 I think that's good that he put the message on what he did.
00:15:54.560 And don't – this is very symbolic, and I want to ask you a question.
00:15:57.200 I know you want to move on.
00:15:57.780 They had the American flag first, but they had all these other flags.
00:16:02.520 In my opinion, that's a great thing.
00:16:04.580 You've got to make the American flag a hundred times bigger than all these other countries.
00:16:09.560 Respect to Puerto Rico.
00:16:10.760 Respect to Cuba.
00:16:11.920 Respect to Haiti.
00:16:12.800 Respect to Jamaica.
00:16:13.620 Respect to Venezuela.
00:16:15.020 Yada, yada, yada.
00:16:15.740 Dominicana.
00:16:16.820 You put the American flag a thousand times bigger when you do something like this,
00:16:20.640 and then you can have all the other flags.
00:16:22.500 The issue is don't put every other flag the same size as the American flag.
00:16:26.640 Right.
00:16:26.660 It's a very valid point.
00:16:27.480 And then here's a question I have for you.
00:16:30.060 There's two major, major sporting events that people tune into where they watch a show,
00:16:34.820 the Super Bowl and the opening to the Olympics.
00:16:37.700 Do you remember the opening to the parents' Olympics?
00:16:40.640 Embarrassing.
00:16:41.460 Embarrassing.
00:16:41.920 Embarrassing.
00:16:42.080 Trans Jesus.
00:16:43.060 Absolutely.
00:16:44.240 How would you compare contrast –
00:16:46.120 Italy?
00:16:47.020 Literally, like one through ten, what that was.
00:16:49.220 Italy crushed it.
00:16:50.000 No, no, no, no.
00:16:50.800 I didn't even see that.
00:16:51.120 Did you see Italy's opening?
00:16:53.140 Winter Olympics, nobody watches.
00:16:54.420 But the Summer Olympics, when they did trans Jesus and all that, give that a score, maybe a perception,
00:17:01.400 versus the NFL.
00:17:02.420 But by the way, that's why it's under a Biden administration.
00:17:06.660 Mm-hmm.
00:17:07.080 Wait till you see the opening of the World Cup in the U.S., what it's going to look like.
00:17:11.240 Oh, it's going to be ridiculously pro-American.
00:17:12.660 What do you think, who's in charge of that?
00:17:14.160 Trump.
00:17:14.580 What do you think's going to happen?
00:17:15.960 Trump.
00:17:16.720 The statistic when I'm looking at this on what's happening with PBD Podcast, more ladies are starting to watch PBD Podcast,
00:17:24.160 and it keeps climbing, okay?
00:17:26.120 And, of course, we all know why that is.
00:17:28.800 We have Vinny on the show, and we have Tom on the show, and we do have Adam on the show, okay?
00:17:34.280 Not so much.
00:17:34.700 But the ladies are starting to watch the podcast more and more, a lot of mothers and families and ladies who are getting on here.
00:17:43.820 So, fellas or ladies, Rob, if you can go a little bit lower for Valentine's Day,
00:17:48.160 if you want to get a Stefano Ritchie collaboration tie with Valuetainment, these are limited numbered.
00:17:54.880 We have them there, but also if you go a little bit lower, a little bit lower for the ladies, the pink hats are here.
00:18:00.880 By the way, these pink hats are pink Future Looks Bright hat.
00:18:05.140 Rob, can you please click on it, especially with Valentine's Day being around the corner?
00:18:09.380 Go there.
00:18:10.240 Okay, Future Looks Bright, pink hats.
00:18:13.340 What on the bottom, if you keep going, it's a beautiful hat, by the way.
00:18:16.720 Every time you see somebody wearing this, it pops.
00:18:19.540 If you, ladies, you say you watch it, if you want to represent the Future Looks Bright hat,
00:18:24.480 so when you're walking in the mall, you're at the gym, you're at work, you put this on,
00:18:27.540 and other people say, wait a minute, me too, I watch that show as well.
00:18:31.320 I'm also a Valuetainer.
00:18:33.180 Click on the link below, get yourself one of these pink hats or some of the red gear that we have,
00:18:38.240 especially with Valentine's Day being around the corner.
00:18:40.580 It's the most expensive day of the year for me because it's my wife's birthday that day.
00:18:43.620 My wife's born on Valentine's Day, and it's Valentine's Day.
00:18:46.920 But we got a soccer tournament this weekend for us instead of Valentine's Day.
00:18:51.540 So we got some stuff that we got to do because there's a soccer tournament.
00:18:53.860 Anyways, go to vtmerch.com.
00:18:55.120 If you enjoyed this video, you want to watch more videos like this, click here.
00:18:57.980 And if you want to watch the entire podcast, click here.