Top 10 Investments Patrick Bet-David Made In His Life
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Summary
10 Best Investments I've Made in My Life Based On A Minute Question I Got From My First Person Interview With Myself. This is a video that could change your life because it's based on a minute question I got from my first person interview with my first real estate agent.
Transcript
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To the right person, this video could change your life because I'm going to share with you the top
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10 best investments I've made in my life based on a minute question that I got. I said, I got to
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turn this into a video. If you give value to this video, give it a thumbs up and subscribe to the
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channel. Let's get right into it. Number one here is people. People, people, people. I tried to do
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the whole thing by myself at the beginning. Individual. I got it. It's all me. And I'm like,
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nope. Got my first assistant. You know what? I paid my first assistant. I couldn't afford to pay
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her anything. She was working four to 10 hours a week. I paid her $400 a month, but she took so much
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off my plate. Then I said, I need you for 20, then 40. And then I'm like, this is awesome. Then I need
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two. Then I need three. At one point building my insurance company, when we were building it,
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everybody would say, you know, Pathcat's four assistant. I had four assistants doing my leg
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work for me. And I was free to go recruit and build my business. Later on, Tom was the most
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expensive hire. I'd never hired anybody this expensive. And I sat with him. I'll never forget
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where my yellow Hummer I had. He's sitting over there. We're in Encino, California. I'm negotiating
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his salary. I'm negotiating his comp. All the stuff we're going through. Eventually turn off the Hummer.
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He agrees, comes on board. The rest is history. Whether it's people like Maral that I recruited from
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Wamu, who was my banker, her husband Tikran, the sales guys I have that took the business to a whole
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different level. I can list so many names, but I will tell you, number one is people. Number two
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is reinvesting back into the business. This financially, nothing has made me more money
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financially than this right here. The highest rate of return. Let me explain to you why. So when we
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started an insurance company, I didn't take any salary. Everything was going back in, going back
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in, going back in. I would look at $100,000. That's two $50,000 employees. Everything was back
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into the business today. Valuetainment, whether it's David Consulting, whether it's the production
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company, whether it's the shoes, whether it's the merch, whether it's Manect, whether it's any of this
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stuff. This is how much money I've taken off the table from Valuetainment since 2013. Everything
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gets reinvested. It's been the biggest rate of return ever in the company because it's always
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been this money goes back in and you're able to do what? Hire more people, technology, new space,
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expansion. So the highest rate of return. Number three, key influences and encounters in my life,
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relationships, conversations. Zig Ziglar, I'm 21 years old. I go to a Peter Rowe event in downtown LA.
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He gets on his knees to tell a story. I was blown away. He's no longer with us. He was a top sales
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guy. Tom Hopkins. I went to his conference multiple times in Arizona. One time I bought the biggest
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package I couldn't afford just to go to his house. And in his bedroom, he had a painting of him
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wrestling a lion. I'll never forget that. Tony Robbins seminar, Harvard OPM program. I went for
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three weeks, paid $59,000, $50,000, $60,000 to go there, not including everything else. And I was around a
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man that sat next to me who ran the Victoria's Secret of New Zealand and Australia. That
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conversation with this man for three weeks, life-changing. So putting investment and meeting
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people that gets you to see things in a completely different way. Encounters. By the way, if you're
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watching this right now saying, I'd like to have those types of opportunities. That's why we built
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Manek. You can go Manek Ray Lewis, go Manek Terrence Howard, go Manek some folks in business and
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hell. Some people have sold their business for a couple billion dollars. There's a ton
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of people in there. You pay them. They respond back with a 94% ratio. Go Manek somebody. The
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QR code for the app is going to be somewhere around here. So key encounters. Number four,
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public speaking. I spoke, and I will tell you from 21 years old till probably 35 years old,
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I gave a talk Monday mornings to my sales guys, Tuesday night. Then it was a Saturday morning.
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And then it was, you know, Wednesday nights. And this could be 50 people, a hundred people at one
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point at our office in Northridge, California, two, 300 people coming every single week that I'm
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speaking to Tuesday night, Wednesday night, Saturday morning. It was ongoing over and over and over and
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over again. Public speaking. If you can find a place and volunteer to speak in front of public,
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it's so nerve wracking. It's so good for you because it gets your nerves to get calmer. And
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the next thing you know, you're doing podcasting. You're talking in front of people. It becomes,
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it's such a magical thing to do. Public speaking, any type of investment you can make for you to go
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out there and speak in highly recommended. By the way, next one, content, creating content,
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best investment. At the beginning, I would ask myself, what am I doing? The first video I ever
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uploaded on YouTube, you should see this video. I'm going to have making sure Henry puts it up.
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I'm in my pink socks. I'm sitting on my office with a doing the impossible shirt on in Woodland
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Hills, Marriott, California. I critique myself. I'm like, sit up. What are you doing? But the more of
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these I was doing with content, I learned how to become friends with this guy here. You know what this
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guy's, this is the camera. You know why? Because this is the modern day weapon. You want to make a
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change you can do with this. This right here. I'm in Brazil. I sit down with a guy named Nicholas
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Ferreira. I had him on the podcast. Young guy. Do you know at the beginning of the year, he uploaded
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a video? Do you know how many views the video got? It got almost a half a billion views. One video.
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The guy's got 20 million followers. He's in his twenties. They're already calling him. He's going
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to be a president. How did it happen? Just off of this tool. This is it. You don't need any money for
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this. You just need a phone for yourself, creating content. The benefit of doing this,
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I would shoot these videos with the markers back in the days. I had paint all over my clothes. I'd
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come Saturday morning at seven o'clock. It would take me two hours to write it up because it was
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a marker thing. Now it's a lot easier like this. And then we would shoot at nine o'clock with Mario.
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Then I would go back and do other work that I was doing. I would do it late at night.
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And then we would travel. I'd go to New York and I would do six interviews in two days. Imagine
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you sit with one person, research, prepare for questions. You sit with the next person two hours
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later. Then you sit with the next person in the same exact hotel room. And then you do it again,
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three more. And then you do it again, three more, just so you can have content. This was a phase we
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went through, which was super challenging, but one, the last quarter value attainment. Do you know how
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many views we got the last quarter on YouTube and social media on YouTube? We got 680 million views
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on YouTube the last quarter. Do you know how many we got on social? It was another, it was another,
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I don't know what the number is, but it's a total of 1.58 billion views the last quarter,
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YouTube and social media combined. How did that happen? It started off with the first video on
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pink socks that I myself watch. And I'm like, what did you're never going to do anything special with
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these videos, buddy. Pull your socks up, change your clothes, put on a suit, right? And then eventually
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it turned into something here. Six consultants, best investments. Let me tell you why. I go meet
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with this guy and his six investment bankers. They're like, nah, the most we can give you is
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five times EBITDA. You know, what do you mean five times EBITDA? That's it. So let's just say at
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the time we're doing $10 million a year on EBITDA. It's like, yeah, you'll get 50 million bucks. I'm
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not selling the company for 50 million bucks. Well, if you want to sell it for high, the companies that
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are, they're tech-enabled companies. What are they selling for? 12 to 20 tons. I got to go become a
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tech-enabled company. We come back, we change it up, we invest money into a software, we develop the
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software. We end up selling for 15 plus X EBITDA. That's a lot, 15 X EBITDA. Life-changing money.
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That went from, you know, basic, we would have walked away with $50 million and I went 88% to
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$250 million is what we walked away from. And guess what? The investment banker that gave us that
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advice, guess how much we pay for the investment banker? Roughly 2%. What's 2% on $250 million?
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5 million bucks. Half the million dollars went to lawyers. A few hundred thousand dollars went to
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accounting from doing the quality of earnings, all this other stuff. These were consultants.
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Consulting us on what to do and what not to do. From the moment I'm meeting here to selling,
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that's a three-year timeline. Was it worth it to make that 50 become 250? Yes. That was a massive
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investment to make those investments. Those are the types of things that sometimes you look at and
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look, I don't want to make that investment. Next one, health. Stamina is my friend. If you want to
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outlast people, you need energy, you need stamina. There's a guy that works on Pennsylvania Avenue
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in DC that he goes on meetings to Alaska, then goes to Israel, then goes to you, then goes to this.
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He's on the road all the time. How the hell was he able to become a president, two-term president,
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billionaire, all this other stuff? You know what it is? He outlasts. Energy. Stamina. You need
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anything and everything I can be thinking about for longevity and to have more energy, stamina. I'm
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willing to entertain it as long as it is healthy for me. I'm interested in that. But the more you
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move up in a business and you'll notice you're yawning at two o'clock, you're too tired to negotiate
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at seven o'clock, you're too tired to pick up a call at 10 o'clock, your competitor is going to pick
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up the call. Good luck competing with them. Eight, family. The best rate of return for fulfillment.
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I'm the happiest when my kids are here. Just 45 minutes ago, my youngest daughter came here from
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the doctor, came and gave me a kiss. I kissed her for a good 15, 20 seconds. Then she ran
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out. I am on fire. My sons were in the morning here. They came to the office. My son comes
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in and says, I want to know where Vinny's at with his flip-flops. The other one's about
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to do soccer practice right outside. We made an investment. We literally built a soccer field
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right outside of my office so I can see them playing here. These are investments. Family.
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Nothing like it. Nothing. The other day I said something on a video is the most incredible
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thing about parenting is you're teaching the kids, the people you love the most to learn
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how to live without you. This is by far the most rewarding investment you'll make with
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your kids. God willing, one day we'll be in business together. It could be 20, 30 years
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from now, but hopefully one day it'll happen. Number nine, basic investments. Non-duplicatable
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assets. I would always buy a kilo of gold and people would say, why are you buying a kilo
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of gold? I'd say, I don't know, man. Here's $50,000. Give me three of them. And $150,000,
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I get three kilos of gold. Kilos of gold is nothing. Gold is $130,000 a kilo right now
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that we thought about it. So imagine you buy 10 kilos of gold for $500,000. Those 10 kilos
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of gold are now $130,000, $1.3 million. One guy calls me and says he wants to sell collectible
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cards. Absolutely. Here's $540,000. 18 months later, I sell those two Gretzky cards for $2.2
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million. So those are things that are non-duplicatable. Real estate, this asset, where we are right
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now, it's 11 acres on the airport. Good luck finding this. This was a CIDOD property. Non-duplicatable
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assets, art, real estate, certain companies that you can acquire that are non-duplicatable
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assets. Number nine, and last but not least here, before I give you a bonus one, this is me.
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Investing in me. This growth is exponential. There is nothing like this one in my mind,
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in events, to build relationship experiences, courses. Nothing has given exponential rate
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of return as investing into yourself. This is only 1v1. Nobody else knows the story behind
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this. Only I do. Now, if you want to talk a little bit more about money stuff, I bought
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the Yankees minority when I became a minority owner. The Yankees a couple years ago, they were
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worth $4 billion, a little less than $4 billion. They're not worth $8.3 billion. Which, by the
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way, if somebody wants to buy the Yankees today, they're probably cutting the $12 billion check
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because they're not going to sell it for $8 billion. That's an instant, multi, multi, multi
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check that just comes in if I were to sell today. Instant. Didn't do anything. We didn't
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even win. But that comes in because it's a non-duplicatable asset. Since 23 years old,
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I set aside $100 a month in a mutual fund or an insurance policy, if you will, at the
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time. Every single month. Then it went to $200 a month, $300 a month, $500 a month, $1,000
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a month. But I started with $100 a month. It wasn't a lot. Eventually, these accounts became
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a half a million dollars. And this half a million dollars I had in this account allowed me to
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fund the insurance company. If I don't do that, I don't have that money. But even if you
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start today with $100 a month, start today. Then a few other things. Every 18th of the month,
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I measured all my assets. Everything. Credit score. Everything I did, I measured it. Every
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single 18th of the month, I audited my own assets, my own credit score, my own savings, my own
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expenses. I would go through everything in my WAMO. Like, why did I buy this? Why did I
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buy that? Every single month on the 18th, I kept track all my score. Fun. This is most important
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for sanity. So sporting events. I'm a sports guy. Movies, experiences, travel. I went all over
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the world in my 20s. All over the world in my 20s. Worked my ass off. Won certain trips.
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I went on road because I wanted to experience the world. This is the gas station for you
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to be fired up to continue going. Anyways, so we got value out of this video. Give it a
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thumbs up and subscribe to the channel. I got three things for you. One, it's the perfect
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time to read a book on business planning. If you've never read the book, choose your enemies
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wisely. It's the exact blueprint on how to write a business plan. I've been doing it for
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the last 25 years. I finally put it in a book. It's 12 building blocks on how to write a
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plan. It's the middle of October. November's around the corner. December's here in 2026
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is going to be here. You do not want to be the person that's last to getting started
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and writing out your plan. So one, order, choose your enemies wisely. Number two, second
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week of December, I always do my annual business planning workshop. If you've never attended
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it, we go through how to write up a business plan as well. It's an all day event. You got
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to get registered for it. And if you haven't yet, you're going to, you can click on a link
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below. Go there. All the details will be there. There'll be private rooms. You'll be able to
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network with other people. Nearly 20,000 people will be on this event that will be together
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all day long. And last but not least, if you're watching this and you're somebody that's younger,
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you're like, man, I kind of got some big decisions to make in my life. We shot a video titled the
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top 10 best decisions to make in your life. If you've never seen it, click here to watch it.