The most viral video of the last week is about a guy who thought he was selling 14 carats of gold but it was actually 10 carat gold. The cops went after him and he got away with it.
00:05:28.020The scamming that goes on in jewelry is horrible.
00:05:31.740If you don't know somebody and you can't validate it, you know, you're probably not getting the fair price and you're probably not getting the fair quality.
00:05:41.240They've gotten to the point where diamonds now have laser serial numbers that are very, very, very, very, very tiny, but they're actually on the stone so that you can get validation now.
00:05:54.040But you've got to be so careful with it.
00:05:55.980I knew people that got ripped off in L.A. and things like this.
00:09:37.380You find success when you're good at something, and then you can promote it.
00:09:40.760There's a product, and there's marketing.
00:09:42.540His product is watches, diamonds, jewelry, but he's also a marketer.
00:09:47.040You talked about being a talent and being an operator.
00:09:49.560He's an operator, but he's also a talent.
00:09:52.280So it's not easy to do, and it's a rough and ugly business, and this is sort of why people appreciate authentic people, because this is who he is.
00:10:01.920If you've ever met this guy, he's in your face like this.
00:10:38.000If you want to find out how specific our culture is at Valuetainment, we went from having nine employees just a couple years ago to now having nearly 160, 170 employees, full-time employees here on our campus here.