Dan Martell - Do hashtags actually matter in 2025？

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00:00:00.000 Do hashtags matter?

00:00:01.260 Hashtags are the dumbest thing in the world.

00:00:02.980 You think an AI algorithm needs help?

00:00:05.220 You think that robot needs your help

00:00:07.820 categorizing your content with a hashtag?

00:00:10.600 No.

00:00:10.980 We used to click hashtags to like create subcategories

00:00:13.980 of a topic and we don't anymore

00:00:15.840 because the search is so good.

00:00:17.300 Hashtags are dead.

00:00:18.640 Your follower counts a vanity metric

00:00:20.720 and the only thing that matters,

00:00:22.060 you create content that's interesting,

00:00:24.100 valuable, entertaining, and real.

Dan Martell - February 25, 2025