Dan Martell - Fall in love with the problem not the product

20 seconds

271.37177

00:00:00.000 Shark Tank is full of people that just fell,

00:00:02.600 head over heels around the product.

00:00:04.000 They keep banging their head against the wall,

00:00:05.780 trying to convince somebody it's a great product.

00:00:07.280 How about you go back to first principles,

00:00:08.680 which is what problem are we trying to solve?

00:00:10.240 How does the product change to actually solve the problem?

00:00:12.780 Not how do I get people to buy into

00:00:15.220 the way the product works?

00:00:16.280 Because what happens is oftentimes

00:00:17.580 we're wrong about our products,

00:00:18.680 so we have to be able to pivot.

Dan Martell - August 18, 2024