Dan Martell - July 27, 2024


There's 2 engines in every business...

Hosted by
Dan Martell
Belief systems that are keeping people broke Don't change your company culture for someone who's no longer there

Episode Stats


Length

44 seconds

Words per minute

217.06

Word count

162

Sentence count

8


Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

Every business has two engines, the engine that gets the customers and the engine which gets the talent or the team. And if all you do is spend 99% of your time building the customer engine to get new customers, but you don t build the engine to identify and bring in great talent into your business, then you won t be able to keep up with the demand.

Transcript

Transcript generated with Whisper (turbo).
Hosts, guests, and mentioned names generated with spaCy (en_core_web_sm), reconciled against Wikidata.
00:00:00.000 Not being able to hire fast enough is just as bad
00:00:03.100 as not building a marketing engine to get customers.
00:00:05.600 Every business has two engines,
00:00:07.220 the engine that gets the customers
00:00:08.820 and the engine that gets the talent or the team.
00:00:11.560 And if all you do is spend 99% of your time
00:00:14.360 building the customer engine to get new customers,
00:00:17.800 but you don't build the engine to identify
00:00:19.940 and bring in great talent into your business,
00:00:22.520 then you won't be able to synchronize with the demand.
00:00:25.240 Those are two things that have to happen in parallel
00:00:27.140 so they come together at the exact same moment.
00:00:29.260 You add 10 new clients, you add that new hire.
00:00:31.960 You add 10 more clients, you add another hire.
00:00:34.740 And because you know how long it takes you to hire them,
00:00:37.340 you never feel like you're behind
00:00:38.540 because both of them are coming together
00:00:40.220 at the exact same time.
00:00:41.880 That is building a talent acquisition engine.