Dan Martell - October 28, 2023


Why the subscription model is king

Hosted by
Dan Martell
Your life is hard for a reason You will never get a penny more than you think you deserve

Episode Stats


Length

37 seconds

Words per minute

221.87

Word count

140

Sentence count

7


Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

In this episode, I talk about why you should consider adding a subscription to your company and why it could be a game changer for your business. If you don't have a company with a subscription service, then you're missing out on a lot of opportunities.

Transcript

Transcript generated with Whisper (turbo).
Hosts, guests, and mentioned names generated with spaCy (en_core_web_sm), reconciled against Wikidata.
00:00:00.000 why should people consider adding a subscription to their company?
00:00:04.080 The reason why it's so important is you create what's called durable revenue. People say,
00:00:08.800 well, how does that software company get sold for 20X top line revenue and my restaurant is like
00:00:14.080 two, three times EBITDA? And I'm just like, because the revenue is durable. Get to a place
00:00:18.960 where you have what's called expansion revenue. We've all started with the free product to the
00:00:22.900 50 bucks a month. And then you look the other way and it's 400 bucks a month. That's the expansion
00:00:26.900 of revenue. And when you can create a business that has that built in, that's when you have an
00:00:31.240 annuity, meaning that this revenue base today is worth more in a year, even if nobody wakes up and
00:00:36.500 does anything in the business.