00:00:30.000Do you love golf? If so, you should listen to Three Putt Bogey.
00:00:34.100I'm Chuck Bryant from the Stuff You Should Know podcast.
00:00:36.420And I'm Adam Pranica from a couple of embarrassing hit Star Trek podcasts.
00:00:40.300And each week on Three Putt Bogey, we're going to get into the bunker and get to the bottom of what is just so alluring and frustrating about the most beautiful game in the world.
00:00:48.920So whether you're someone who pipes it on the driving range, but freezes up on the tee box.
00:00:53.280Or misses that three foot putt when everything's on the line.
00:00:55.920We're there to laugh about it with you on Three Putt Bogey, a podcast about two mid-handicappers, one great shot, and the three putt that spoils it all.
00:01:04.520You can listen to it now on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
00:01:13.120Did you think you were the only one? Like, no matter what you did, it was never good enough for your mother.
00:01:18.460I'm Jennifer Arnese, and this is the Black Mother Wound Podcast, where we unpack and heal from the very first relationship that shaped us.
00:01:26.820We rush to accommodate other people when we have been hurt and our hurt has not been healed.
00:01:34.580Listen to the Black Mother Wound Podcast from the Black Effect Podcast Network on the iHeartRadio app, Apple Podcasts, and wherever you get your podcasts.
00:01:43.440I had just seen Ice-T guest at the Apollo at the Snoop Dogg concert.
00:01:48.460And I told him that, and he sort of looked me up and down and went, huh.
00:05:12.820And you're deceivingly intelligent is what we like to call people like you.
00:05:16.540Because you don't just get an empire overnight, especially across the globe, because you're big in America and you're big in Latin American countries as well.
00:05:28.100And I know you work hard to foster both of those communities.
00:05:31.920How do you decide when you're doing content for your native countries and America?
00:24:26.820So it basically comes down to that. It's, it's, it's authentic, it's real and it's simple. Yep. And we like to do really minimalist designs and care about the details. We believe less is more. And through the brand, we like to kind of spread out different positive messages and mainly make people understand that they're way more capable of what they think.
00:24:56.820um and it's been a it's been nuts uh the way that people reacted to it it's not a business that i do
00:25:03.480by myself i couldn't do it without like the whole team that is behind it we we had that four hour
00:25:07.800lunch a month ago or so yeah and one of the one of the cool things you explained to me for anyone
00:25:12.720who's interested in business or entrepreneurship in any way um you have brick and mortar stores
00:25:19.160like he has you have real already no no not already how many physical locations of acapella
00:25:25.060like street street level not in malls like street level stores tell them how many locations you0.93
00:25:29.780have 17 17 17 fucking stores in the states no all across mexico all across mexico which is which0.93
00:25:36.880tell tell them why because you explained to me that uh no you go you go for it so so um i think0.97
00:25:43.760i have to really first become the brand inside mexico before i try to go you know put it out
00:25:50.540in other places and that's what happened to me essentially you know i became the biggest viner
00:25:55.060and that's when i wanted to go to another place yeah i feel like when you become good in one
00:25:59.760place you can replicate it but right now stepping into other terrains would be a mistake yeah
00:26:04.600without conquering um we call that creating an endemic brand presence it means it's very authentic
00:26:10.920in mexico yeah and that's the message you know it's a mexican brand designed by mexican people
00:26:16.700made in mexico so on on the stores and i don't want to get too business focused because i don't
00:26:21.220know we can but on the stores there's a lot of research right now that's showing a renaissance
00:26:27.060and a return to retail yes listen not true listen to me i've studied it just listen to me
00:26:34.300dtc brands have continued to blown up over the past years is direct direct to consumer so online
00:26:40.580brands are everything now but there has been a small resurgence over the past few years it's
00:26:46.280not true in people wanting to go look see touch feel and a lot of that and i've had the data he
00:26:53.000doesn't a lot of that is based on people like you knowing what's right to do from the brand side in
00:27:00.160stores do you want to know why though why this is what i was getting at wampa explaining to me that
00:27:04.700only 33 percent of people in mexico have uh credit cards to be all right to be able to buy
00:27:10.480have a bank account yeah exactly so they have to bring cash to the store cash whatever it is no
00:27:15.420it's one of the easiest ways to consume and buy product is to actually you like you have to go
00:27:20.760into a physical store and buy something yeah yeah and ddc in mexico is tough yeah so and and but
00:27:27.540that's that's something that is changing and that it's increasing but at least in my in in my country
00:27:32.840i do think it's it's important to have stores and also to build a brand you have to have stores you
00:27:40.340know like i i feel that that is more than a like a statement and part of the curriculum of like
00:27:48.680making people you know see it feel it understand the vibe of it it's not only having a store so
00:27:54.480that people can buy it's building a place that people can understand the vision behind the brand
00:27:59.220you know the design the colors the light the most important part i think of of having a brand is the0.92
00:28:05.120message behind it 100 like purpose purpose purpose like when i wear this maverick shit it's not like0.80
00:28:10.140like sure it's dope but like it means something to me it means i'm okay i'm okay with standing
00:28:14.040out and being different like the most important ted talk of all time simon cynics i saw this one
00:28:19.260start with why i think you start with yeah i think you sent that to me actually very important
00:28:22.980otherwise there's no purpose in it and it's just cloth true that's right cloth by the way
00:52:56.540When Spencer said that, I literally have had flashbacks of all the times, even in my vlogs, where I've said, quote unquote, dumb American, dumb American.0.99