00:01:22.620And then we turn around, we see that 19% stat we see in cities like Toronto, youth unemployment right now is estimated to be around 20%. It's probably higher. And we're failing to launch these kids. They're at risk of not getting that foot in the door, not getting these sort of seminal experiences that they need to develop confidence, to be part of a team, to break out of the bubble, to, especially with the rise of technology.
00:01:52.620and the fight for every second of their attention span.