Order of Man - JIM KWIK ｜ How AI Is Making Us Dumber (And, How to Use it Properly)

00:00:00.360 Men, your brain is either getting stronger or alternatively, it's getting weaker.

00:00:05.020 And the reality is there's just no neutral.

00:00:08.440 Today, Jim Quick breaks down why comfort, convenience, and cognitive offloading to AI

00:00:15.040 are quietly making all of us as men mentally soft.

00:00:19.900 We're also going to be talking about what it actually takes to build what he calls cognitive reserve,

00:00:24.760 which is the difference between a man who stays sharp independent sovereign and capable as he

00:00:32.460 ages and one who doesn't we get into why peace comes from capacity not comfort why self-trust

00:00:39.100 is built by keeping promises to yourself instead of anyone else and also jim's personal framework

00:00:45.620 for using ai to sharpen your thinking instead of just replacing it so if you feel like your focus

00:00:51.720 might be slipping or your discipline is softening or your identity is too wrapped up in a in a job

00:00:58.380 title or an occupation that could be taken from you tomorrow this episode today might be that

00:01:04.800 reset you're a man of action you live life to the fullest embrace your fears and boldly chart your

00:01:10.680 own path when life knocks you down you get back up one more time every time you are not easily

00:01:16.660 deterred, defeated, rugged, resilient, strong. This is your life. This is who you are. This is

00:01:23.980 who you will become. At the end of the day, and after all is said and done, you can call yourself

00:01:29.380 a man. Gentlemen, welcome to the Order of Man podcast. I am your host and founder, Ryan Michler.

00:01:35.640 Right now, I am in Maine, hanging out with my good friends at OriginMaine. And if you want to

00:01:40.740 make sure you check them out, go to OriginUSA. And if you train jiu-jitsu or you just want to

00:01:46.320 support American manufacturing, take a look at what they're up to with their business, but also

00:01:51.580 their movement and their jujitsu. So wish me luck. I have not been training, if I'm being honest,

00:01:58.500 as much as I should be or have committed to. So it'll be good to get out there and get a reset

00:02:03.560 myself and also get my butt handed to me a little bit. Also want to mention another great company,

00:02:08.600 my good friends in Montana at Montana Knife Company. They make American knives, incredibly

00:02:15.620 crafted by Josh Smith and his team. They are just doing amazing things. I've done a couple tours up

00:02:22.320 there. I've, I've broken bread with them. I've hunted with these guys. And if you're looking

00:02:26.940 for a high quality knife, one that you can use in the kitchen or in the field, or as an everyday

00:02:32.100 carry, they've got their new EDC, their everyday carry knife. It's a folding knife called the

00:02:36.220 Montana. Make sure to go to Montana knife company.com. I really believe that every single man

00:02:42.060 should carry a knife on him. I actually pulled out my knife just the other day to do something.

00:02:48.520 I use it every day. I can't remember what it was. And the person I was with said,

00:02:52.020 whoa, good job on having a knife. As if it was a surprise that a man carries a knife with him

00:02:57.660 and is on his person at all times. Go check it out. MontanaKnifeCompany.com. Use the code

00:03:03.380 OrderOfMan. All right, guys, let me introduce you to Jim. He's been on the podcast before,

00:03:08.900 And he's a phenomenal human being. He's one of the world's leading experts on brain performance, memory, learning, all of the things that I know I could definitely improve upon.

00:03:21.380 He did have a childhood brain injury and one of his school teachers actually called him the boy with the broken brain.

00:03:28.900 I just cannot fathom a schoolteacher making a remark like that, but he spent over three

00:03:34.940 decades building tools, models that took him from a struggling reader to a trusted advisor

00:03:41.840 for some of the most elite performers in the world.

00:03:45.320 I'm talking about Fortune 500 executives, NFL athletes, Formula One drivers, and so

00:03:52.280 many more.

00:03:52.760 He is the author of the best-selling book called Limitless, which actually outsold Obama's memoir for three straight days on Amazon and has sold millions of copies worldwide.

00:04:06.260 He's got a new book coming out.

00:04:07.700 It's called Limitless Daily.

00:04:09.080 And what that does is distill everything that he's learned into five-minute daily practices that are built to be read in the crucial first moments of the day that you wake up.

00:04:23.600 And we talk about that in today's podcast.

00:04:25.160 So before you get the phone, before the noise, before the world gets you to write your day off, guys who want to start protecting their focus and rebuilding their mental discipline and just maximize the six inches between our ears, you can grab a copy of that new book at Limitless Daily, where you also put together a lot of bonuses for anyone who orders now.

00:04:48.660 All right, guys.

00:04:49.500 Enjoy the episode.

00:04:50.160 i think one thing that when you said about how the the content has changed or evolved is i just

00:05:00.040 think it just has to do with my age a little bit you know i think when we're younger it's like

00:05:04.900 hard charging hustle culture go out and get yours dominate the world and then at 45 years old i'm

00:05:11.920 like okay like that's cool like that's important but i also want to enjoy my life i want to be

00:05:19.180 fulfilled i want to wake up happy i want to wrestle with my kids i want to go up and watch

00:05:23.300 my oldest son play college lacrosse so i'll hustle but my hustle has been directed more towards

00:05:29.440 personal fulfillment and towards my children quite frankly i can see i can see the through line like

00:05:35.980 and i was going through looking at uh scrolling through some like your content both on social and

00:05:42.240 podcasts but it seems like in general it's not absolute but you know going from performance to

00:05:47.040 purpose or achievement to stewardship or winning to more becoming and you know i think i mean i

00:05:55.300 think like this dominant question of like what kind of man is required in this moment in history

00:06:01.180 is a big freaking conversation you know yeah more so probably than when we started doing this 11

00:06:08.220 years ago like yeah yeah you're one of the early early ones like talking about this stuff yeah i

00:06:14.340 didn't really realize i was just trying to be a better friend husband father business owner and

00:06:19.540 i didn't realize how many guys were like yeah i want the same thing how's it changed for you

00:06:26.140 though how how have things evolved for you because you've been in the game for a long time too

00:06:29.960 yeah i'm 53 so like i mean i'm telling like fatherhood was the big change having a son

00:06:37.160 uh you know we have a three and a half year old son and a one and a half year old daughter

00:06:40.740 so that it's been the biggest of a personal evolution sure mentors made a difference and

00:06:45.560 books made a difference my you know intimate you know personal relationships over the years have

00:06:50.880 made a difference having an entrepreneur you know is a big you know leap when the responsibility is

00:06:56.980 on us you know the shoulder you know a team and but um yeah i'm also at the place ryan personally

00:07:04.500 where i'm losing my voice a little bit because i've been on the road for four weeks i just got

00:07:10.020 home but it's uh I don't know anything I'm less in my mind transaction I just want to go like

00:07:16.280 deeper with people and just you know go I don't need to meet anybody new but like this like going

00:07:21.780 deeper with people I that I just kind of first started out with or I could grow with and people

00:07:27.060 are doing good work and it's it's you know people I can learn from be inspired by like I'm more in

00:07:32.780 that kind of place but I'm about not about doing less so much but I just wanted the things to

00:07:39.940 matter like if it doesn't help me like grow it doesn't help me like flow in life then I just

00:07:45.860 I just really kind of want to stay away from drama and stuff because there's enough things

00:07:50.280 you know I want to especially especially as a father like my my dad you know was very hard

00:07:56.380 working but I didn't get to see him a whole lot growing up and you know I just you know and also

00:08:02.520 So I'm starting, like when my father was my age, 53, I was 29 years old, you know, like

00:08:09.000 it's just getting a little different phase of life.

00:08:14.280 So it's so interesting.

00:08:15.180 I mean, when I, let's see, when I turned 53, so that's eight years, my youngest son will

00:08:19.140 be graduating high school.

00:08:21.260 So we're in a different spot with the, with the children for sure.

00:08:25.740 You know, it's funny, Jim, I was talking with, well, somebody had made a post on one of our

00:08:29.840 channels today and he was talking about how he's got caught up in a uh a local or not excuse me

00:08:36.300 not a local but a national trial and it's this woman i can't remember her name right off hand

00:08:41.000 who uh well she strangled her children and threw herself out a window and ended up paralyzed and

00:08:48.500 i'm sure a lot of people are familiar with this and he said he got caught up in the news cycles

00:08:55.040 and paying attention to it.

00:08:57.260 And I told him without trying to chastise him,

00:08:59.800 I said, that's very effeminate behavior.

00:09:02.280 You're gossiping, you're getting caught into something

00:09:04.760 that's a social contagion.

00:09:06.780 You're getting wrapped up in things

00:09:08.360 that probably aren't real relevant to you.

00:09:10.820 And when women do it, it's not wrong.

00:09:13.600 That's what I would call feminine behavior.

00:09:15.500 But when men do it, it's effeminate.

00:09:17.720 What men need to do is masculine behavior,

00:09:20.240 which is not antisocial, it's more directional.

00:09:23.980 so we're going to go raise a barn together we're going to go on a hunt together we're going to go

00:09:28.660 to a conference and learn something to develop a skill set neither are wrong but when men engage

00:09:34.780 in feminine behavior creates problems and vice versa um and i think that's kind of where a lot

00:09:41.400 of men start to go as they get older like i don't want to get wrapped up in that stuff anymore i

00:09:46.440 want to do the things that matter that give me purpose and direction that improve the lives of

00:09:51.640 the people i care about and that's it yeah i don't i don't know i don't know what i don't know

00:09:58.940 what you're what that what your friend what that person was referring to uh in the news with the

00:10:03.520 court case but good um that's the point you're proving the point but i uh yeah a big part of me

00:10:11.660 is like uh having mental sovereignty you know just to be able there's so many things buying for

00:10:16.840 you know our attention uh which is which i think is you know because i i do believe in

00:10:22.840 you know i like i love your words when you know when you talk about what is it uh protecting

00:10:27.900 providing presiding you know for for me a lot of it starts with perceiving like i feel like if i

00:10:33.800 could perceive things you know that i could that i could better protect or if i could perceive

00:10:39.680 if i like situational awareness right if i could perceive things i could protect or if i uh

00:10:44.580 or perceive threats or perceive, um, market forces I could better provide, or if I could,

00:10:49.900 if I want to preside, I have to be able to perceive my internal awareness about what I,

00:10:55.680 who I am, what I stand for, you know, the vision of, you know, want to be able to build for,

00:11:02.000 you know, our, our, our company, our family, you know, vision for the kids. So it's like a lot of

00:11:07.500 what I was spending time is, is just inside my own mind. Um, which is, you know, it's a,

00:11:13.080 yeah so i'm just thinking like but i'm also thinking when i'm thinking about mental sovereignty

00:11:17.140 right because sovereignty we usually hear that word you know think of nations or whatever but

00:11:22.000 i'm thinking about like the space between our ears like who's in charge of your mind you know

00:11:27.260 because you know if we don't decide what deserves our attention there's enough forces out there that

00:11:32.760 are you know that that that will you know it's like all the different think about all the thousands

00:11:38.720 of companies and the algorithms the advertisers and the politicians and the influencers and now

00:11:42.960 ai compete all competing for like our thoughts and our attention you know so that's uh yeah

00:11:50.680 it is it's a it's a constant bombardment of material and information and i think unless

00:11:57.280 we as men are discerning of that um yeah it can consume us it can wrap up up up very quickly and

00:12:07.040 create real problems. But I am glad that you expanded a little bit on the idea of perceive

00:12:13.340 because initially when you said perceive, my mind went directly towards emotions. Like perception

00:12:19.740 is subjective, right? So I immediately went to what a lot of people in modern culture do is this

00:12:26.440 whole, well, it feels wrong, right? It, it makes me feel bad. And I think we need to be really

00:12:34.300 cautious of that that's not what you were saying because you gave it context but immediately that's

00:12:38.120 where i went and i'm glad you gave it that context yeah yeah i feel like um it's also even perceiving

00:12:45.940 new information you know like that whole idea of like we can have strong opinions maybe even

00:12:50.740 loosely held based on our ability to be a little bit flexible based on new new information you know

00:12:56.020 and facts and but there's a lot of forces out there and a lot of misinformation you know i'm

00:13:00.140 really concerned about ai where you know when we last time we talked you know years ago on the show

00:13:06.620 it's like people outsourcing their memory to their devices and then our memory gets you know

00:13:11.380 starts atrophy where we can't remember things as devices do it i'm really concerned about ai where

00:13:16.120 people are off you know offloading their thinking um and i think that's going to be that's going to

00:13:21.600 be a big problem i don't feel real i don't think most people realize the scale i mean in a world

00:13:27.440 where, cause I mean, we're tracking this where people are, you go into AI automatically to

00:13:32.160 think for them, to decide for them. And I feel that, you know, part of what we have to do is we

00:13:38.140 have, you know, life is a little bit, it has to have friction, right? It has to have challenge

00:13:42.540 because without challenge, there is no change. Just like physically you have to challenge yourself.

00:13:47.660 But mentally, if, you know, if it's doing the work for us, it's like going, that's like going

00:13:53.140 to the gym, asking your friends to lift the weights for you or something. It's just,

00:13:56.120 you know and you know if they remove all the friction then what happens to those what happens

00:14:01.220 when we cognitively surrender right then our our mental faculties our our our logic you know our

00:14:09.220 reason our judgment our critical thinking just it just atrophies much like if i put my arm in a cast

00:14:16.200 for a year it wouldn't grow stronger wouldn't stay the same it would it would just get weaker

00:14:19.920 and what happens when we have what happens at a societal level or a civilization into that no

00:14:24.940 longer can think for themselves then you become very easy to manipulate you know then you know

00:14:30.940 when we think about authorities and agendas and you know when we can't sort through you know decide

00:14:36.480 what something means you know what you know is appropriate action to take you know be able to

00:14:41.200 sort through misinformation all this stuff so you know i don't i don't want ai i don't want our

00:14:46.680 natural intelligence to become artificial you know so i feel like you know it's kind of like

00:14:51.880 um like we're just not going to get any any stronger mentally you know we're not going to

00:14:58.140 be you know i talk about cognitive anti-fragility where you don't just bounce back where you to a

00:15:03.620 default place where you're resilient you actually bounce forward you know and that's what nature

00:15:08.320 does right you lift weights and you don't and you know what was what was once hard becomes easy

00:15:12.920 because you adapt well you know our brains get adapt also their neuroplasticity it remodels

00:15:18.860 itself you know based on our thoughts and what we say what we do consistently um but yeah i'm

00:15:25.160 really on the plane ride back um yeah last night i was sitting next to somebody and they're watching

00:15:30.700 this movie wally and i i didn't have my earphone you know they were listening in but i just saw

00:15:35.540 these scenes where it's it's the future and and you know they're on the spaceship and and all the

00:15:40.780 humans are morbidly morbidly obese right and they're sitting in these pods that are taking

00:15:45.640 them place to place you know around this in inside city whatever they have their screens and

00:15:51.980 big screens in front of them they have a big gulp soda or whatever it is there and it's just um

00:15:58.600 you know that that i don't know like we have this comfort crisis right where everything is optimized

00:16:04.220 for comfort you know and i just feel like life is difficult for one of two reasons either we're

00:16:08.920 leaving that comfort zone right we're doing the hard things or life is difficult if we stay in

00:16:14.520 the comfort zone too right because you know we just don't grow because i i without struggle

00:16:19.560 there's no strength you know i just feel like i've never met a i've never met a strong person

00:16:23.860 that had an easy life you know yeah so very very concerned with the idea of comfort but especially

00:16:31.100 how ai is doing a lot a lot of lifting and what we will turn into you know mentally you know what's

00:16:38.060 funny is so i told you before we hit record i lived in maine for a bit and i'm actually heading

00:16:42.320 out there this week. Um, and when my family and I got out there, I went to the convenience store

00:16:50.360 and there was this woman there that I ended up becoming friends with. She was a great lady and

00:16:54.320 we laughed and joked and she asked where we were from and she loved the family and it was really

00:16:59.100 cool. But she said this was within the first two weeks maybe of moving there. She said, her name's

00:17:05.520 Jill. She said, Hey, you know what people are calling you, right? And I'm like, no, I don't

00:17:11.800 know what people are calling us. And she said, they're calling you the weird workout people.

00:17:19.440 And the reason is, is because we'd have big tractor tires and big wooden telephone poles.

00:17:27.020 And we're like lifting them and carrying them around. And the guys would come out to my house

00:17:30.760 and we'd do workouts in the yard. And it actually brought up something kind of interesting for me.

00:17:35.680 And I said, well, yeah, we like to work out and stay busy. And she's like, well, yeah,

00:17:39.620 we do too I'm like well what do you do if what I'm doing is weird she's like well we chop and

00:17:46.520 we split wood we fix our houses we till the fields we take care of our livestock we feed

00:17:53.800 our animals we butcher and slaughter our own animals and it got me thinking I'm like yeah

00:17:58.420 duh that's how it used to be is like you didn't need to go work out you just live life and although

00:18:07.440 we have some good things in the relative ease of modernity we've also lost a lot of sense of

00:18:12.980 humanity and i worry about that with ai too for sure but where let me ask you this though

00:18:17.220 are you anti-ai or are you use ai in the right way no i mean i i don't know if comfort is

00:18:27.280 the enemy but i i love i love convenience right i mean we we live in an age where you know prior

00:18:33.520 emperors and you know kings and queens would they would have died for like to be able to get an

00:18:38.420 airplane be able to have access to all the world's information your phone be able to have

00:18:41.980 you know like the temperature control and lighting and light with you know all that right

00:18:48.460 and that would be that's so much abundance so i love convenience i love i love technology actually

00:18:54.240 you know i use ai every day you know it's it's not about for me it's never it's not about rejecting

00:18:58.860 progress it's about remembering how human beings really grow right like you were saying like

00:19:04.960 you've been around you're like one of the ogs of a podcasting you you've probably inspired

00:19:09.640 millions of people you know to work out and for example you know people's muscles grow because of

00:19:15.580 resistance but nobody gets stronger right nobody gets stronger sitting on the couch just thinking

00:19:21.420 about working out right and the brain follows the same principle it adapts to challenge right

00:19:27.560 so that neuroplasticity so my my thing is i ai my concern is like people say like oh well

00:19:36.100 artificial intelligence you know become more human i'm maybe sure but i'm really concerned

00:19:42.560 that human intelligence will become artificial like what happens to a society that no longer

00:19:46.980 is able to think and be creative and do all these things then then anything then we get anything

00:19:50.960 we create it's going to be derivative it's gonna be so generic right you know and so

00:19:55.860 the brain works like through challenge right it needs novelty needs nutrition just like your

00:20:00.920 your body does you give it novelty you chop that wood you know you plow those fields you you you

00:20:07.420 lift those weights uh novelty but then you have to give it nutrition right proper nutrition um

00:20:12.780 and and it grows same thing with your brain you need to challenge it and then give it proper

00:20:17.420 nutrition so it could just grow while it sleeps just like your muscles grow when they sleep

00:20:21.600 You know, but I'm concerned that, you know, cognitively, these circuits, if we stop using them, then they become less efficient over time.

00:20:30.200 I mean, just imagine, like, if every staircase disappeared tomorrow, right?

00:20:37.340 Escalators would be, and elevators would be amazing, but we don't, our legs won't get stronger, right?

00:20:42.820 If you have to take a car to go 10 blocks to run an errand, technology, you know, that car is a technology, but then we don't get our steps in.

00:20:52.880 You know, so all technology has changed the way we lived and how we think, right?

00:20:58.220 Like, and, you know, when the industrial age came, like, it was a force multiplier for physicality, right?

00:21:04.720 Machines could do things faster and better than a lot of humans could do it.

00:21:08.620 And it still changed the economy.

00:21:10.000 You know, I'm concerned with AI because I feel like it's also going to, it's replacing a lot of jobs.

00:21:16.000 You know, a lot of people have spent their whole career studying something, doing something, and then all of a sudden if AI could do it faster and better, it's not just the job challenge of adapting.

00:21:25.680 It's also the identity challenge, right?

00:21:27.380 Because so many people identify themselves, you know, as a radiologist.

00:21:31.660 But right now AI could see, you know, these things a thousand times better than a human eye can.

00:21:38.060 So like, you know, what happens at an identity level, I think this identity crisis, I get to work with a lot of people shifting identities, whether they're in the NFL, you know, I'm part of their alumni association, like transitioning to other things or, or vets, right?

00:21:55.120 you leave the military and yet you have an identity something and then you have a community

00:21:59.900 you know whether it's a sports team or or it's the army or the air force um uh you know and so

00:22:08.180 so it's the you're leaving the community which a lot of people you know it's hard also because

00:22:12.220 community is huge you know and so i think it's really great like you build community

00:22:16.320 where we were talking about before i started recording for for for your listeners for your

00:22:20.920 members i think people need that because we're you know you pull on like i mean for besides the

00:22:25.720 fact that as it's survival you know like you're safer in numbers we also borrow from you know the

00:22:32.040 belief like we'll regulate our nervous system based on people we spend time with you know

00:22:35.920 around somebody who's at peace then you know you'll be more at peace you know you you'll you'll

00:22:42.220 you regulate based on people's belief in you you get courage you know from someone believing you

00:22:47.040 know you you know uh you know somebody up here a good good friend family member believing in you

00:22:52.860 so um yeah so i'm i'm i use ai i just don't want to i do something i have a i do certain things

00:22:59.820 before i use ai just so i can keep mentally fit because i don't want that to atrophy um so that

00:23:06.980 would be the that would be a thing because it's always happened right like gps people no longer

00:23:12.900 have to navigate themselves technology tells you where and when to turn people don't even know

00:23:18.300 understand the grid system like that's what's wild right i'm like look if you're on 100 north

00:23:22.700 and you need to go to 200 north what direction would you go and people like right i don't know

00:23:28.680 i'm like exactly one block north exactly and so like and that's the thing so we don't have to

00:23:33.920 exercise our visual spatial intelligence right you know or every technology autocorrect replace

00:23:40.160 spelling right ai could write for you algorithms could recommend you know whatever and so we don't

00:23:45.000 have to really do the calculators right we don't have to do math or whatever and and comfort is

00:23:50.540 a wonderful reward but it's a terrible trainer right you know the greatest men that you meet

00:23:58.020 didn't become strong because life was easy they became strong because they stopped avoiding you

00:24:04.580 know resistance right they do difficult things you know so they could stay capable and I feel

00:24:11.660 like that's more of the goal because I rather have peace like that I fear for me that that's

00:24:16.540 that's more you know that's something that is valuable to me but I think peace has to come

00:24:23.040 comes with capacity you know meaning you're capable as opposed to kind of surrendering it

00:24:30.840 Or comfort, I feel like, is the effect of, I don't know, it feels like comfort is something that we're just, somebody's allowing us to, it just feels different than having sovereignty and having peace to be able to do certain things when you want to be able to do it.

00:24:45.960 I've had this thought of, and I've talked about this with guys for years, and it might just be a semantical difference, but words mean something, and so I've given these different meanings.

00:24:54.960 but this idea of a safe space and so when i hear the term safe space which is not as popular as it

00:25:01.380 was maybe five or six years ago what i envision and i think what people are saying is a place

00:25:06.600 free of hardship blissfully ignorant but what i what i i was kind of riffing on this with some

00:25:14.520 guys and we came up with the term secure space it's a space where you're free to think where

00:25:20.940 you're free to express yourself where you're free to talk about your struggles we're not free of

00:25:28.540 challenge we're not free of accountability we're not free of other guys leaning on you pressing on

00:25:36.080 you but we are trying to create an environment where even though you might be challenged we're

00:25:41.640 doing it from a position where you can express yourself that way it's not the absence of

00:25:48.620 struggle it's the ability to handle struggle as it arises

00:25:54.280 that works for me like i feel like we talk about cognitive anti-fragility and

00:26:04.220 just how how important it is to be able to to be not only just resilient be able to adapt and be

00:26:10.260 stronger. Um, you know, I, because, uh, like the, um, you don't have to run towards traumatic

00:26:18.340 things, right. But we, but we shouldn't run away from challenge. We should have difficult

00:26:22.580 conversations or we should, we should learn difficult skills. Um, we should even, I feel

00:26:27.980 like sometimes read books or listen to people that we disagree with. Right. Cause I feel like

00:26:33.000 there's some, some, some, some mental work out there. I think it's, you know, be important to,

00:26:37.540 to travel, to see other people, you know, like see other points of views,

00:26:41.280 we have to seek feedback to put yourself in rooms where you're not the

00:26:44.560 strongest or smartest person. Right.

00:26:46.900 I feel like every one of these experiences stretches us, right.

00:26:50.420 Our thinking, um, you know,

00:26:52.860 cause the comfort zone is like a prison with like invisible walls, you know,

00:26:56.840 but the more often you could leave it,

00:26:58.600 I feel like the bigger our world becomes, you know?

00:27:03.020 And so I feel like, um, yeah, that's,

00:27:06.840 Well, that's why I liked what you said. Um, and I wrote it down here. You said,

00:27:11.060 uh, strong opinions loosely held. I like that concept where you can be convicted about a thing,

00:27:18.240 but you're also still open to being wrong or shown a new way of looking at it. That's a really

00:27:24.120 interesting phrase. Yeah. That's not, that's not mine. I don't know. I don't know who I think I

00:27:29.180 have heard it before. Yeah. Yeah. But it's like, but I, I think it's because like who wants to

00:27:34.140 have the exact same thinking and belief system as they did, you know, 15 years ago. Like,

00:27:39.700 cause then I feel like people are listening to you do. Cause what they'll say is they'll say,

00:27:43.180 well, you know, Ryan, you're saying this today, but four years ago when you did a podcast with

00:27:49.080 Jim, you said this, I'm like, yeah, yeah. I hope, I hope I have a slightly not in principle

00:27:56.260 necessarily, but an application. I hope I have a different perspective of it. I would expect that

00:28:02.720 to be the case. Yeah. And I, and I feel like that's good because I mean, this is how evolution

00:28:08.000 that we evolve, you know, it's also like going back to comfort. Like for me, it's like, I don't

00:28:15.040 want to confuse comfort with peace. Like again, cause they're different for me. Peace comes from

00:28:20.060 capacity. You know, you could, I could have peace cause I'm capable. Right. But comfort comes often

00:28:25.860 from like almost like a dependency just feels like one, one is making you more free. The other

00:28:32.200 what makes you more fragile you know and i just that's where i don't want even like when i'm

00:28:38.400 thinking about my young kids like i want them to be capable so they could wither storms and they're

00:28:44.260 they're strong and confident they have courage to do those things and you know explore outside of

00:28:49.600 the comfort zone because like the truth is something you know sometimes growth like change

00:28:53.900 can be scary or growth can be hard it requires work but i feel like also at a fundamental level

00:28:59.540 nothing is as scary and hard as being stuck somewhere like you don't belong or stuck as the

00:29:04.720 person you don't belong right yeah but it takes it takes energy it takes purpose you know it takes

00:29:10.480 you know movement to become that you know you know i was thinking as you were saying that it's like

00:29:15.860 maybe here's an analogy i don't know if this will land or not but let's say you and i are on a

00:29:20.820 deserted island and we have no access to technology and because we have no access to no technology

00:29:27.220 we're not tempted let's say by pornography and so we might say we're chased but are we because it's

00:29:34.800 not even available to us versus being in modern times where you have access to that all over the

00:29:40.500 place your computer your phone billboards shop stores and if you resist or uh stay strong against

00:29:48.280 that temptation i would say that individual is more righteous than the individual who did not

00:29:53.700 even have the temptation to begin with it's it's the temptation to be lazy it's the temptation to

00:30:00.660 be slothful it's the temptation to be um to covet and fighting against that that is what actually

00:30:09.720 makes you not only a righteous person but a strong one yeah and i and i think a big part of that is

00:30:16.820 you know that that's like it that's an intercognitive you know emotional workout to be

00:30:21.780 able to pull it back just like how we do exercises in focus you're distracted and you pull it back

00:30:26.640 you know to your breath or whatever it is get centered in sports you know it's definitely

00:30:31.620 something that gets stronger than you know because you're more capable when that stressor happens

00:30:37.060 right like it's yeah if those things aren't in your environment then it's it's it's easy it's

00:30:42.840 just like it's easy to just you know when things are perfect just to do things perfect it's under

00:30:48.220 pressure or, or temptation or some kind of stressor. And I think, I think a big part of this

00:30:53.160 is built around like, you know, what, like what makes a man like trust himself, right? Just like

00:30:59.980 if we're engaging with other people, friends or family members or work associates, if they

00:31:04.880 constantly say they're going to do something and they don't do it, what's the, you know,

00:31:08.600 they're breaking trust. But even more so is the conversation we've, the longest conversation we've

00:31:12.820 ever had which is with ourself right like every time like we say we're going to do something to

00:31:19.000 ourselves forget about anybody else we don't even have to post it but we break that trust you know

00:31:24.180 i feel like self-trust isn't built always by winning it's it's built by keeping promises to

00:31:30.660 yourself right and then like you're the kind of man who does what they what you say you're going

00:31:36.000 to do and i feel like that will override because then then you do the thing every single day

00:31:42.140 like record we were talking about this before like we record the podcast you know content for

00:31:47.120 your community because that's your commitment to yourself right and to your community but that

00:31:53.200 builds trust with the community because it's consistent but it's also more important is like

00:31:57.200 you're the kind of person that shows up and does what they say and i don't know how bigger lead

00:32:01.440 domino you know in life than that because what can you what can't you know what can't you do

00:32:07.580 when you when you have that belief in yourself that you're going to follow through and you know

00:32:11.920 on the other side, what can you do if you didn't have that?

00:32:15.020 It'd be very hard.

00:32:15.940 So I feel like self-trust.

00:32:18.220 And that's how you get pride, right?

00:32:19.540 Like you get pride.

00:32:21.000 I was doing this by doing hard things.

00:32:24.140 Like I don't, I just did this talk in New York City

00:32:27.300 and it was for a family office

00:32:28.600 and there were 44 billionaires there.

00:32:31.080 It was insane.

00:32:32.580 An incredible amount of wealth.

00:32:33.820 But, you know, there's this conversation about, you know,

00:32:35.900 the generation that created all the wealth,

00:32:37.620 generation, let's say one,

00:32:39.200 what happened in generation two, generation three,

00:32:41.520 and what happened to the level of wealth,

00:32:43.800 you know, typically, comically,

00:32:45.820 it just goes down, you know, tremendously,

00:32:48.420 you know, because I just feel like,

00:32:50.440 you know, the ones that generated it,

00:32:52.480 you know, that broke that, you know,

00:32:54.300 cycle of poverty or whatever it was,

00:32:56.300 they did the work, they built the character,

00:32:58.240 they did the discipline, they did, you know,

00:33:00.280 and then when people are given certain things

00:33:02.160 and they have to earn it,

00:33:03.420 then who do they become, right?

00:33:05.240 Like, it's just, I don't know,

00:33:07.200 like, I'm honestly thinking about this now,

00:33:10.220 just having young children.

00:33:11.520 you know, who are growing up a lot different than my parents immigrated here. And six of us

00:33:15.920 shared one bathroom and we live in the back of a laundromat that my mom worked at. You know,

00:33:20.340 I don't know, like, you know, it's, it's, it's different, but I, but I like this deliberate

00:33:25.300 discomfort, you know, challenging, you know, ourselves at different ages and stages. So,

00:33:30.720 you know, we, we, we stay strong and capable. All right, guys, let me just pull you away for

00:33:36.620 a second. There are three ways from what I can tell in doing this work for 11 years and being

00:33:42.960 on this dang planet for 45 that, that, that men respond when things get hard. You know, for example,

00:33:49.380 like when your family is in, is in chaos or turmoil, or when your team at work is falling

00:33:54.220 apart, or when someone you love and admire and appreciate is spiraling, you can become an

00:34:01.100 enforcer where you crack down and you try to control everyone around you. You can also become

00:34:07.360 the rescuer. And so you're running around fixing everybody else's problems while their life

00:34:12.980 continues to spiral. And while your own life falls apart, or you can become the anchor. That's the

00:34:19.160 man who stays steady, who doesn't need to dominate or rescue or save anybody because he's done the

00:34:25.940 work on himself and he's going to allow others the opportunity to work on themselves. And what

00:34:32.120 I've seen is that most men don't even know which one they default to. So that's exactly what we're

00:34:36.540 going to break down live in our September war room. That's going to be held September 9th at

00:34:43.080 8 p.m. Eastern. And we're going to dive deep on why the enforcer and rescuer both come from the

00:34:51.360 same place, which is fear, and what it actually signals about a person. And you might be surprised

00:34:57.980 to learn that both the enforcer and the rescuer have the same signal that they're working towards

00:35:03.740 or trying to fix. And you're also going to learn what it actually takes to become the anchor for

00:35:07.840 your family, for your community, for your employees, for your clients, for the people who are relying

00:35:12.480 on you. So this is free. It's a live event. And I'm telling you, it's powerful. We had 115

00:35:19.860 15 guys i believe on the last war room that we did so i want you to show up again that's going

00:35:25.580 to be held september 9th at 8 p.m eastern and if you go to order of man.com slash war room

00:35:31.120 you can get registered and save your seat and also just invite somebody else invite your father

00:35:37.620 your brother your business partner your son bring another man and uh let's blow this thing up but

00:35:44.560 we're gonna again we're gonna be talking about the enforcer the rescuer and the anchor go to

00:35:49.220 order of man.com slash war room. You can do that right after the podcast for now. Let's get back

00:35:55.100 to it with Jim. Well, and I also think the importance of you talked about the longest

00:36:01.800 conversation you've ever had is the one you had with yourself. I think we have this tremendous

00:36:07.120 ability to deceive ourselves because we know ourselves so well. All I have to do is say,

00:36:12.060 it's better for me. I'm, let me give an example. I can, I can skip out on this obligation because

00:36:18.560 because my kids need me now that might be true in some circumstances and it might be a little

00:36:25.800 bit of a stretch in others that lets me get off the hook in reality what that could be and i've

00:36:30.960 seen guys do this all the time they'll say for example well you know ryan i would love to work

00:36:36.420 out daily but my kids need me there for them as if as if you're saying that anybody who works out

00:36:44.720 is not there for their family that's a false dichotomy but it's something that many men will

00:36:49.920 tell themselves and it sounds really good it's a noble obstacle it's like yeah you're I'm making

00:36:55.460 the right decision yeah but what you're doing is you're actually tricking yourself and hiding

00:37:00.240 behind your children in that case which is horrible and it's tough when we because I you

00:37:05.840 know I'm guilty of it also like when we negotiate with ourselves you know and you know and that and

00:37:11.580 again it's that conversation that lands more than you know any other conversation you're gonna have

00:37:15.860 outside of yourself you know it's tough you know i feel like under pressure but i always talk about

00:37:21.460 being under pressure because again when things are perfect then yeah it's easy to work out it's

00:37:26.040 easy to build a business i mean there's never a perfect time to do anything you know parent or

00:37:30.500 whatever right but um but i i do think that under pressure we don't rise to like our aspirations or

00:37:39.620 goals and targets and you know my dreams or whatever we fall to the level of we fall to

00:37:46.660 the level of our systems um we fall to the level of our stories that we're telling ourself

00:37:51.740 um you know because because a lot of times we'll hypnotize ourselves into like mediocrity and you

00:37:57.820 know and complain and blame and use our stories as you know the excuse for why whatever and it

00:38:03.660 can be valid but it doesn't change anything so we fall to all our systems we follow our stories

00:38:08.100 I feel like we fall to love our standards, um, you know, in terms of what, you know,

00:38:13.060 we're willing to tolerate economically, physically in a relationship, whatever.

00:38:18.320 And then we fall to love our, our, our self-image, you know, it's really hard to outperform how we

00:38:23.540 see ourselves. And I feel like every time we negotiate with ourselves, or we break trust by

00:38:28.220 not doing what we say we're going to do, then that self-image, it, it erodes also. Um, and I

00:38:35.040 just feel like you know like it's kind of like there's something called like it's not the same

00:38:39.840 but it's like a metaphor is something that we teach around cognitive reserve and cognitive

00:38:44.440 reserve is this idea it's like you have two seniors and they have you know pretty identical

00:38:49.200 brains you know at this stage but one of them is fully independent and focused and it's capable

00:38:54.640 the other one has memory issues and they need they have any assistance you know living and

00:38:59.880 everything biologically or genetically you know they're the same let's say but cognitive

00:39:04.720 reserve is a difference and the cognitive reserve is built on physical activity, mental

00:39:08.800 activity, social activity. It's kind of like a, like a retirement account that you're always

00:39:13.480 making deposits in, you know, every single day. It's not biological at all? Like do some people

00:39:17.920 just have more willpower or? Not, not willpower. It's, um, so they're, they're, they're attributing

00:39:23.800 it to something called cognitive reserve and the science is still catching up to this, but it's

00:39:27.440 like this, if two people are kind of identical, right? The same age, the same, you know, the

00:39:32.480 brains look similar and everything, but one of them is exhibiting a level of solid independence

00:39:37.600 and focus and, you know, capabilities. The other one is mentally, you know, not where they should

00:39:44.100 be or could be. And they rely on, you know, assisted living and everything else. Cognitive

00:39:49.700 reserve. They did, one of the big studies they did were on these nuns who are living 80, 90 and

00:39:54.260 above, and it was on the cover of Time Magazine. And they found out their longevity was, part of

00:39:59.820 it was their faith, their community, right? The other half though, was they were very cognitively

00:40:05.040 active. I mean, they're reading, they're writing, they were having discourse and debates, you know,

00:40:10.060 with their, with the other nuns. And because of it, it added years to their life and a lot of

00:40:15.140 life to their years. Um, the study is called aging with grace. I think it was done in the late

00:40:19.720 eighties or something. Um, but the idea is cognitive reserve as just, again, is doing

00:40:24.940 those that hard those hard things and physically is one thing but mentally it's you're like our

00:40:30.880 brain is only two percent of our body mass but it requires it uses like 20 of the energy like i i've

00:40:36.600 worked with chess uh you know uh competitive chess players uh and champions and they can burn

00:40:43.420 7 000 calories just sitting down stationary are you serious just it's just using their brain

00:40:50.180 they're using whoa i never thought about because you're again you're you're you're beginning my

00:40:54.740 point of bringing this up is cognitively like it's an energy hog it requires a bit because it um

00:41:01.300 and that's why because it takes so much energy that i that maybe people don't spend a lot of

00:41:07.140 time thinking and it's a lot easier to get mentally get mental convenience from using ai

00:41:11.380 because thinking there's some kind of quote out there that says thinking is the hardest job that

00:41:16.320 there is that's why few people indulge in it you know that kind of thing because it uses up so much

00:41:20.480 energy to have original thoughts to solve problems to and you know like even you know decision fatigue

00:41:26.800 you know i'm sure you've had you know or your listeners have had the situation they're just

00:41:31.040 had a really long day at work or whatever they go and they're at a restaurant you know and they're

00:41:36.100 looking at menu they don't even know what to order because they're just cognitively spent

00:41:39.400 they've they're they have decision fatigue they've used up all their good decisions because

00:41:43.840 use up so much energy you know but it's it's hard you know it's hard it's hard to challenge

00:41:49.040 ourselves to challenge the way we're thinking like even with ai i use it mostly not to create

00:41:54.460 things for me like i had this thing man okay so like i use i use you ask this question about ai

00:42:00.800 and i think most maybe a lot of your listeners probably starting adapting it do you using ai at

00:42:06.380 all yourself yeah i personally use it absolutely yeah yeah so this is how i use it you know again

00:42:13.200 And the challenge is cognitive offloading.

00:42:15.120 They did a study at MIT where they had three groups of students write essays,

00:42:19.300 Group A, B, and C.

00:42:21.280 And Group A used ChatGPT.

00:42:23.620 Group B used Google to write the essay.

00:42:26.320 Group C didn't use either.

00:42:27.760 And when they scanned their brains to see which one was most cognitively active,

00:42:31.800 engaged, obviously Group C, right, because they did the work themselves.

00:42:36.440 Group A used AI.

00:42:38.620 There's very little engagement.

00:42:39.960 what was interesting is they tested for comprehension and retention of what they

00:42:43.620 produced the essays themselves and group a as you can imagine didn't remember or understand hardly

00:42:49.660 any of it exactly so they didn't they didn't earn it or learn it right and so it's just like

00:42:56.600 you can't buy a fit body right you have to earn it you can't buy you know a great relationship

00:43:02.520 you have to work on it and earn it you can't buy the things that are valuable like you know great

00:43:07.160 raising kids you can't mail that in right it requires that thoughtfulness the intention the

00:43:12.100 consistency you know so you can't buy it and isn't interesting in nature like people say like oh i

00:43:17.880 you know i want more energy well you have to use your energy the thing you want you have to use

00:43:21.420 right you know you want more love you have to use love you have you want more focus you have to use

00:43:25.300 your focus right you want greater strength you have to be using your strength to work you know

00:43:29.640 to move to get more strength right so the thing you want most in life whether it's strength or

00:43:34.800 energy or focus or memory or love or anything right you have to employ it you know to be able

00:43:40.040 to get it back you use your strength get more strength yeah and that's financially like if you

00:43:44.860 want to you want to create a passive investment you have to invest but to use it i love that that

00:43:50.260 makes a ton exactly so it doesn't doesn't because nothing stays you know at the same level because

00:43:55.720 you know with inflation or economics or just aging everything will never stay you know just

00:44:00.760 set one standard. So yeah, the thing you want the most, you have to do the exercise. And so

00:44:04.840 the thing, if people want, you know, the, the, the things that they want, they consider. So like

00:44:10.220 for AI, for example, I use an acronym that I haven't taught. I didn't, I don't teach in books

00:44:15.920 or anything, but it's a build. My, my mantra is I want to build my own intelligence before I borrow

00:44:20.920 right from AI. And so, um, so the B stands for brainstorm. So let's say I want to go to AI

00:44:28.400 about a situation that i'm dealing with a client thing whatever first i brainstorm myself right i

00:44:34.120 want to start doing something doing some reps before you know because again ai is like going

00:44:39.880 to the gym asking your friends to lift the weights for you i don't want them to do the

00:44:43.140 and then after i brainstorm this situation a little bit the you and the acronym build is i

00:44:48.960 want to understand what the real problem is i find that so many people in life are optimizing for the

00:44:54.220 wrong problem or the wrong prompt or the wrong question meaning that um you know like ai i just

00:45:00.840 want to just i want to presence this ai is it could scale and it can amplify but it can only

00:45:06.700 scale and amplify what we bring to it right so if somebody is chaotic and confused uncertain

00:45:12.960 it'll amplify that right just like how money will amplify somebody like you know whether you know

00:45:18.020 who they are this is so if somebody's clear and they're capable and they're competent right that's

00:45:23.760 going to scale differently so ai and ai is not a competitive advantage because everybody has access

00:45:28.860 to it everybody has it right sure yeah it's like information it's not a competitive advantage

00:45:33.060 everybody could get access to any information today you know and so if ai but somebody could

00:45:38.660 use ai to make a nice social media post great big deal but somebody else could use ai to make the

00:45:44.500 next billion dollar venture right it's the human intelligence that gets magnified and so you know

00:45:49.900 I always think that H.I., human intelligence, is more important, it's greater than A.I.

00:45:55.100 It's like A.I., it's like if A.I. was, I watch a lot of Marvel stuff.

00:45:59.420 You get, like, let's say Marvel, there's a Marvel Hulkbuster exoskeleton that could just make you really strong.

00:46:05.760 Great.

00:46:06.200 That's amazing.

00:46:06.800 That's A.I.

00:46:07.460 It could make, you know, do strong things.

00:46:10.060 But then the person inside that unit that's operating, it doesn't have to get strong, right, because it's doing it for you.

00:46:17.080 It's just like I get to work with a lot of athletes.

00:46:19.900 up in, remember, plays, reaction time, thinking speed, F1 drivers, right?

00:46:25.160 Like, you could have an incredible piece of technology,

00:46:27.160 multimillion-dollar race car, right?

00:46:29.020 Multimillion-dollar piece of technology that's like AI.

00:46:31.360 But ultimately, it's the human being that determines the performance of it, right?

00:46:35.340 Their intelligence.

00:46:36.780 And so my goal here, you know, with AI is just,

00:46:40.340 my goal, my whole career, 35 years,

00:46:43.140 with the speed reading, flow states, brain optimization,

00:46:46.540 memory enhancement, you know, critical thinking,

00:46:48.540 all the things that we've taught,

00:46:49.900 for decades is to build human intelligence, you know? And so the U is understanding, meaning

00:46:55.540 in, in build, meaning, um, really understand the problem. Like they say, if Einstein had an hour

00:47:00.500 to solve a problem, he'd spend 55 minutes figuring out what the real problem is. Right. Um, and who

00:47:06.580 knows if that's credit to Einstein, cause everyone attributes everything that everybody, I'm not,

00:47:11.360 I'm not really sure, but that's, you know, that's what I was going to say. But, but understanding

00:47:14.620 something you would say. Yes. And so understanding the problem, cause often the problem is not the

00:47:18.860 problem it's our assumptions and attitudes about the problem right it's a story we tell around it

00:47:23.700 right exactly absolutely and it's also these are all prompts that we're going to ai for but also

00:47:29.200 i want to remind everybody you know since we've been young we've been asking these prompts of

00:47:33.160 ourself you know why am i not enough how come nobody loves me how come like for me i was had

00:47:38.060 a traumatic brain injury you know a teacher called me the boy with the broken brain and while that

00:47:42.600 only took five seconds for her to say that that took me like that was a 10-year conversation i

00:47:47.760 had with myself you know every single day saying oh i didn't do it in school because i have the

00:47:52.180 broken brain i was in pig for sports this time oh because i'm broken you know like so that that

00:47:56.480 that's the challenge right adults have to be very careful their external words because they often

00:48:00.180 become a child's internal words right and people all the time at events will see me memorize 100

00:48:04.420 people's names in an audience and do all the things you know when i tell them and i'll do

00:48:08.400 this to impress you i do this express to you what's possible because you know i had a traumatic

00:48:12.340 brain injury when i was five i had learning disabilities have migraines every day as a kid

00:48:16.140 It took me three years longer to learn how to read.

00:48:18.680 You know, I was called slow all the time.

00:48:20.820 You know, it was just not a happy kind of thing.

00:48:23.940 And everybody has their own story.

00:48:25.320 But it's interesting just to point this out, that our struggles could become strengths, right?

00:48:30.380 That adversity could become an advantage, you know, because I wouldn't do things work.

00:48:34.920 Yeah, and my mess became my mission, you know, because I learned ways to compensate.

00:48:39.500 But it's usually people have gone through a mess.

00:48:42.160 You know, there's some things you can only learn through a storm, you know.

00:48:44.500 And I just really feel like, you know, if I go through certain things, I just say, hey, you know, this sucks and, you know, where's the gift in this?

00:48:52.360 Because we hear a lot about post-traumatic stress, real thing, right?

00:48:55.460 But there's also post-traumatic growth.

00:48:57.320 People have been through adversity.

00:48:58.480 They wouldn't wish upon anybody, but they wouldn't change it for themselves because going through it made them who they are.

00:49:04.500 And they found this trait.

00:49:05.580 They found a strength.

00:49:06.440 They got clarity on what's important, a value or identity or mission or whatever.

00:49:12.720 And I think there's some grace in that.

00:49:14.500 So the you in build is understanding the problem.

00:49:17.200 And then the I in build is imagine, right?

00:49:21.860 And I'd be imagining, I'd come up with three answers to the prompt, you know, the question before you go to AI.

00:49:29.760 And just try to exercise your own because, first of all, a lot of AI is there to placate to you, right?

00:49:36.120 It just makes you like, oh, this is a great idea.

00:49:38.380 You're wonderful.

00:49:39.400 And then when you say, wait, I don't think you're telling me the truth.

00:49:42.100 It'll say, you're right.

00:49:43.500 I'm sorry.

00:49:44.500 Now I agree with you on this.

00:49:47.280 And that's the problem.

00:49:48.620 So I would imagine my own answers first.

00:49:51.680 And again, it's not like I'm not taking an hour to do this.

00:49:54.320 I'm taking like 10 minutes of priming my mind before, you know, I have AI due to lifting, much like I maybe walk a few flights of stairs, you know, and then, you know, not then rely on it, maybe in an elevator, escalator.

00:50:05.260 But but I'm also asking myself imaginary questions.

00:50:08.280 I'm like, OK, this is the problem facing.

00:50:10.300 Like, how would how would a five year old look at this problem?

00:50:12.960 because you know it just allows me to be a little cognitively flexible you know because sometimes

00:50:17.680 kids can see the elusive obvious you know on creativity tests they'll score adults all the

00:50:22.980 time if they say hey here's a paper clip what can you do with it and they'll come up with many more

00:50:27.080 answers i heard i heard a story and i don't know if this is true or not maybe you've heard something

00:50:32.240 similar but there was a group of men contractors building a a bridge and they were building all

00:50:39.500 the support structures up on the bridge but they had a crane that was erecting this bridge

00:50:44.180 and they actually ended up building the structures around the crane and when the time came they

00:50:50.300 couldn't get the crane out and they're figuring out like what parts can we take off how do we

00:50:55.400 take the crane off the thing and all this like complex story the whole bridge right and the kid

00:51:01.000 comes along and they're like oh why don't you just put smaller tires on the crane like some absurd

00:51:06.280 thing right and they're like yeah we didn't consider that lowers the crane a foot and all

00:51:11.820 of a sudden it's out right and that's the elusive obvious and throughout history like

00:51:15.700 it's kind of looked like uh whenever the toilet was invented toilet paper wasn't invented for a

00:51:23.140 long long decades later you know so i would have been kind of like the elusive obvious i don't

00:51:27.300 know what people are doing in between but it's just like bread's been around forever meat's been

00:51:31.280 around forever the sandwich hasn't been around forever like it was just you know two things put

00:51:35.360 together and i and i think kids could see that easier than adults but then i'll ask a question

00:51:39.940 on the other side i'll be like okay i have this problem and i want to imagine a solution this is

00:51:44.000 how kids would look at it how would somebody 10 times smarter than me look at it right or how

00:51:48.360 would this mentor look at it you know and so i would come up with three solutions and then

00:51:53.080 the l in build so you have brainstorm you know is this and then you understand the real problem

00:51:58.520 clarify that imagine uh you know uh some solutions three of them and then the l in build is leverage

00:52:04.900 ai and what i and you can go to ai and say like hey summarize this and you could use it you know

00:52:10.400 to say hey how would jim quick speed read this or learn this language or memorize this speech

00:52:14.600 certainly what i'd be using it for is leverage is point out my blind spots like where am i wrong

00:52:20.220 here like i'd be i'd be saying like okay now pretend you are the expert that believes the

00:52:25.080 opposite of me you know create the argument that would overpower like my thinking and challenge

00:52:30.220 to my beliefs you know i would be like okay ai it's stress test this idea that i have for this

00:52:35.800 business or whatever it is you know and to point out the risk or the downsides or what are the

00:52:40.940 you know my my cognitive biases towards this you know so that's how i would use more of that's how

00:52:46.220 i use ai a little bit more than the other stuff um let me certainly i could go in there and for

00:52:51.440 our podcast say hey give me some nice questions to ask this person and i never use anything like

00:52:56.240 verbatim because i feel like i always can make things better but i never want to feel like ai

00:53:00.680 is replacing my thinking um because then i'm cognitively surrendering any more than i would

00:53:05.260 cognitively surrender my body to just not do anything just sit all day and then the d and

00:53:10.280 build is then i decide you know what to do because i just want to remind people that ai could far

00:53:16.480 out process and out compute humans but ultimately human beings have to decide with this information

00:53:22.540 that AI gives you. What's important? Why does this matter? What am I going to do with this

00:53:28.020 information? These are human things. My optimistic view of AI, I think one of the most important

00:53:35.500 conversations to have is how do you remain deeply human in an age of AI? If AI is going to be able

00:53:41.420 to do this, there's this barbell economy where AI is really going to affect the middle, the bar

00:53:47.040 itself on the weighted side you know one side leadership the other side maybe ai won't affect

00:53:52.900 uh people the physical world as much right hairstylist massage therapists hvac units you

00:53:58.600 know right but the middle like what are what's a coder now like when when people can buy code

00:54:05.220 or taxes like i'd much rather do my taxes because i can look through the code right or graphic

00:54:11.040 designers or any you know and in between here you know and there's big debates in the publishing

00:54:15.500 about ai writing books now and doing all like all this stuff right making movies and everything right

00:54:20.420 so that that's a challenge but you know i feel like whether ai replaces us that's one thing

00:54:26.340 because certainly technology over the years has replaced humans assembly lines and you know atm

00:54:31.500 machines and just goes you know self-check groceries whatever all that whether it replaces

00:54:36.940 us does one question but ai will definitely reveal us right because if it is amplifying

00:54:43.240 and scaling it's only going to scale and expose you know who we are more like money does right

00:54:48.840 money's an amplifier somebody is a you know good person they have more to do good with if someone's

00:54:53.740 a greedy selfish you know you know they have more to hurt people with right or take advantage of

00:54:58.700 people and so technology for me is not good or bad it's like what's an early technology fire fire

00:55:04.440 right fire is not good or bad it could cook your food it could burn down your home it's just how

00:55:08.500 the user is, you know, implementing and applying it. So, you know, for me, I, I'm hoping that if

00:55:14.980 AI could compute and process and beyond what humans could do, it's going to force us to become

00:55:19.460 more human and really ask what it means to be human and focus on those aspects. Otherwise we're

00:55:24.580 not going to be valuable in society. So what, what can AI not do as well as humans? So my acronym is

00:55:30.820 human, H-U-M-A-N. And I, it's not in the book either, in the new book either, but the book is

00:55:35.880 the solution for it h is heart i feel like part of what we need to lean into is like our emotional

00:55:41.500 intelligence uh you know certain qualities of strength of courage of uh maybe some empathy

00:55:47.740 compassion things that make us more human right the u is going back to understanding you know i

00:55:53.060 feel like uh like ai ai could um could feign empathy or it could it could like synthetically

00:56:02.540 you know artificially be compassionate but it doesn't know i even had ai like i i'll write

00:56:10.180 something and it's like oh i'm i'm sorry you feel that way and i'm like how can you be sorry

00:56:14.880 you're not right exactly it's not a capability you have yeah and so ai while it could feign it

00:56:21.000 or you know it's synthetic it's artificial it doesn't know how to how to console a you know

00:56:26.920 a grieving child you know it doesn't know what it's like to go through a breakup it doesn't know

00:56:31.640 what it's like to ask for forgiveness it doesn't it doesn't know because it doesn't have that

00:56:34.860 experience and the thing with ai it could spit out a bunch of information but it has no accountability

00:56:39.460 for that information there's no stewardship over that information no responsibility of how it's

00:56:44.200 used as opposed to a human being that has to make a decision have the courage to implement something

00:56:48.980 and deal with the consequences you know of that you know of what that decision means because ai

00:56:54.500 has no stake in anything right it's not it's not human right and so that that's a that's a challenge

00:56:59.420 So I would say human heart, you know, the span of emotions, you is understanding, a deep understanding of something like what's something, the significance of it, the wisdom, because wisdom also is not information.

00:57:14.960 Wisdom is information and knowledge that has been experienced, that has been reflected on.

00:57:20.620 because a lot of people have had the same situation happen,

00:57:23.200 but they haven't reflected and processed that

00:57:25.700 and say, this is how I'm going to evolve because of it

00:57:28.040 and move forward or what this means.

00:57:29.960 Why, right?

00:57:30.840 Yeah, all that.

00:57:31.700 And then the M in human mean is for me is meaning,

00:57:34.920 which is different.

00:57:35.840 That's purpose.

00:57:37.240 AI doesn't have a set purpose as like human beings.

00:57:40.160 And what purpose, whether it's life purpose

00:57:41.840 or doing it for your kids,

00:57:43.380 or it's because you're doing it for your savior,

00:57:47.440 whatever your purpose is for doing it,

00:57:49.140 You need that in order to get through difficult times, right?

00:57:52.580 Through adversity, through unpredicted, you know, catastrophe, right?

00:57:57.120 Human beings rely on the M, which is meaning, finding meaning in difficult things, that they get bitter or they get better.

00:58:05.080 But they need something like, you know, for me, a lot of it is like me not wanting to perform on three nights with no sleep, kids are sick, jet lag from being on three continents this past week.

00:58:14.400 Like, you know, me tapping into the purpose of service, focusing on others, this is my mission, you know, gets me through hardship or exhaustion, right?

00:58:25.680 But I feel like humans are going to go, especially with that identity crisis I was talking about where so many people get purpose with who they are.

00:58:32.920 I am a lawyer.

00:58:33.820 I am a designer.

00:58:35.360 I am a writer, right?

00:58:37.480 And if that's threatened by AI.

00:58:39.640 What do you think is better?

00:58:40.760 and i want to get to the rest of the acronym but i i hear what you're saying when you say for

00:58:44.320 example i am a writer or i am a soldier or i am a ceo or whatever like yeah sure those are things

00:58:49.880 that describe what you do um let's just take writer what what would you change that internally

00:58:56.440 to so it's not so much wrapped up in something external as much as it might be more internal

00:59:02.120 if that makes sense like how would you change that phrase in your mind not to get wrapped up

00:59:09.020 in the identity of something that could be pulled away from you? So a big, like, so it'd be,

00:59:15.820 I, I, I, I, I, okay. So whether or not people choose to wrap their identity with, with it or

00:59:24.060 not is their choice. I'll point out some of the, you know, the, the drawbacks of something like

00:59:29.100 that. Putting your identity is something that could be taken away. It could be a challenge,

00:59:33.120 you know, that you don't directly control like the economy or your boss or something else like

00:59:38.000 that, then all of a sudden, who are you worth when you get fired as a writer from this publisher,

00:59:42.020 you know, this magazine or whatever it happens to be. That's a challenge. You know, I feel like,

00:59:46.920 you know, two of the most powerful words in the human language are the shortest I am,

00:59:50.620 because whatever you put after that, talking about your self-image that you cannot perform

00:59:54.220 your self-image. And, you know, so much of what we do is remain consistent with how we define

00:59:58.900 ourselves. And this could be also too negative. Like I am a smoker. I am, I'm a procrastinator.

01:00:03.880 I am I am an alcoholic that's all that that's one that I so I've had my own struggles with

01:00:09.840 alcohol abuse and I remember sitting in AA meetings and there was a woman who bless her

01:00:15.560 heart and she I actually really resonated with her she was very successful but she'd been sober

01:00:20.300 for 30 years and in AA you introduce yourself and you say hey I'm Ryan I'm an alcoholic so she's

01:00:26.960 been saying this for 33 years and i'm sitting there like are you though like i know that you

01:00:35.160 might be tempted by it i know that you might have a it might have a greater influence on you but why

01:00:40.800 do we need to wrap up our identity in that how does that help us maybe it does for some people

01:00:45.240 maybe it doesn't but i always kind of took issue with that when she said that yeah i think people

01:00:50.840 have to audit their words because they often become their instructions almost like people

01:00:54.580 don't realize how powerful their mind is like if they did they probably wouldn't say or think

01:00:58.980 something they didn't want to be true that's not saying you have a negative thought it ruins your

01:01:02.520 life right that's like eating a donut won't ruin your life but if you eat the donut 100 times a

01:01:07.120 day like people say negative things themselves 100 times a day every single day then there'll

01:01:11.080 definitely be a consequence and i feel like a lot of what we say to ourselves is like an unconscious

01:01:15.860 instruction like someone comes you know you're like almost like your brain is a supercomputer

01:01:20.120 so people say you know i i'm not good at remembering names you won't remember the name

01:01:25.780 of the next person you meet because you program your supercomputer not to because your mind is

01:01:29.120 always eavesdropping on your self-talk so you know like i think what would be something a little bit

01:01:34.280 like we don't have just one set identity around a you know it's a career but certainly yet that

01:01:40.260 events like you know hey who are you like oh i am i you know like that's certainly the go-to

01:01:44.520 but yeah it'd be nice to live in a society well people identify with other things you know some

01:01:50.020 people identify around politics something you know i am made this or or religion or a certain

01:01:56.060 way i'm a vegan or whatever you know some people identify with roles of of being a father right or

01:02:02.780 how an entrepreneur or you know i am or i'm a warrior it could be also something more you know

01:02:07.920 more like this is who who i am and i feel like that's the biggest question i think it's like

01:02:13.820 every day you know i hear like you're in your episode you could talk about you know courage

01:02:19.300 right people either people are either training like courage or they're training avoidance they're

01:02:23.200 always training something right they're training discipline or they're training distraction like

01:02:27.280 they're mentally rehearsing fear or they're or something that's something and a lot of it comes

01:02:31.900 back to memory like while i teach people remember facts figures foreign languages names and faces

01:02:36.060 whatever ultimately i want people you know to remember who they are because like we we we get

01:02:42.140 courage or confidence is often remembered successes right you have evidence that you

01:02:48.020 this person or fear sometimes comes from remembered failures like we're focusing on that or wisdom

01:02:53.440 comes from remembered lessons or expertise comes from remembered experience right so memory is a

01:02:59.540 lot more than just i feel like remembering client information product information gives speeches

01:03:03.400 without notes you know it's it's like who we are but i feel like we're always training something

01:03:08.400 we're either training distraction or training focus right or rehearsing in our mind you know

01:03:13.460 So it's like, you know, we're either training like patience or impulsiveness or leadership or making excuses.

01:03:20.060 But I want to remind you, like, so much of knowledge is not power because it's not applied.

01:03:26.480 Right. Somebody could go out there and listen to a podcast or read a book, not apply it.

01:03:29.940 And their life is no different than somebody who's illiterate who couldn't even read that book to begin with.

01:03:33.580 Right. And so all the podcasts, courses, coaching, you know, none of it works unless we work.

01:03:39.720 right like we can't be upset by the results we didn't get from the work we didn't do

01:03:43.720 you know and using you know complaining or making excuses why they could be valid and changes

01:03:48.160 nothing and that's the challenge like if you're watching this on video like i have the um the

01:03:52.800 arena hat on yeah yeah it's just to remind just because i have on my wall like you know the

01:03:58.440 theodore roosevelt quote but it's just like and that's been like rent free in my mind for so long

01:04:05.260 you know but i just i go by that because i i like being around like one of the reasons i connect

01:04:11.620 with your material because you're very raw and real right and you practice what you post that

01:04:16.480 nobody here is perfect and no one and nobody here is claiming to ever be perfect but you're in the

01:04:20.580 arena right like what's the quote go it's just like it's not the critic who counts right it's

01:04:27.160 not the man who could point out right in the cheap sheets seats right like you know how a strong man

01:04:32.940 stumbles or where the doer of deeds could have done better the credit belongs to the person

01:04:37.260 to the man who's actually in the arena right who's marred with the dust you know the sweat the blood

01:04:44.160 you know all of it you know all that but still striving valiantly who makes mistakes and errors

01:04:50.520 but comes up short again and again but there is no effort without error and shortcoming but

01:04:56.600 actually just striving to to do these kind of great deeds with great enthusiasm right like so

01:05:01.520 it's that as opposed to the person who's in the cheap seats and the stands like and i just as a

01:05:07.780 reminder to everybody who's concerned about other people's opinions and expectations

01:05:11.620 and i put this in limitless like i wouldn't take criticism from someone you wouldn't take advice

01:05:18.060 from and that for me that eliminates like 90 of like my fears of whatever people think because

01:05:24.540 you know i'm not going you know and so yeah i admire so i have the word arena on my hat but

01:05:30.360 It's just a reminder that, you know, to get into it because it's better well done than well said, you know, and it's better to, you know, don't promise, just prove, you know.

01:05:39.720 And I just feel like the life we live are the lessons that we teach.

01:05:43.520 And when it comes to our identity, I think it's just important to always expand ourselves, you know, like you can expand your identity because they're not any one thing, you know, any one time, you know.

01:05:54.340 And then also just self-image and expand our systems, just get better systems in for fitness, for business, for things that just, you don't have to use a lot of energy for us, you know, because first we create our systems and our systems create us back.

01:06:07.260 And then, you know, raise our standards, you know, because I think that that's good way of getting out of our comfort zone because, you know, where we don't settle for anything less than, you know, but it's not defined a lot of times.

01:06:20.660 you know and who set those standards and you know in terms of what we desire what we deserve

01:06:26.980 you know i don't know it's yeah it's a big conversation for sure it is there's so much

01:06:34.300 to talk about well i would love to hear the rest of the acronym we got eight heart understanding

01:06:38.760 and meaning and i'd also love for you to share with the guys where to connect learn more about

01:06:43.140 you the upcoming book everything else that you've got going on because i know guys are going to hear

01:06:47.000 this and be excited about it and say, okay, now what? Well, I want to give them a place to go.

01:06:52.740 No, this one, this one will definitely help you. This is, my book is all about the A in human

01:06:57.340 after, after meaning and purpose is adaptation. You know, I feel like that's what, that's where

01:07:03.480 a strong sovereign man is able to adapt. You know, they'll be able to, to adapt their muscles,

01:07:10.440 their mind to be able to handle difficult things. Right. And so I, it's important to unlearn

01:07:16.780 to relearn you know things not just learn you know learn what it takes to be who you you know

01:07:23.080 who would get this you know not this goal but the kind of person the kind of man who is it's

01:07:29.280 inevitable that this goal could happen you know in terms of what they want um you know for me

01:07:34.120 intelligence when i was saying like my work is around human intelligence intelligence for me is

01:07:38.880 defined by how you use your brain and direct your mind to create the life you want meaning

01:07:44.080 somebody can know a lot about read every book be very book smart on money but if their bank

01:07:50.200 account's not reflecting it how smart are they really how intelligent are they really somebody

01:07:53.840 can read every listen every podcast on health and fitness you know but if their body doesn't

01:07:59.120 reflect that you know how intelligent are they so you know how do you use your brain and direct

01:08:04.220 your mind which is so much of it to get to create the life you want the results that you want

01:08:07.940 part big part of that is the adaptation you know our ability to adapt um and that's paramount

01:08:14.920 because what that is is about is about cognitive flexibility just like when we talked about being

01:08:19.960 able to change our opinions based on new data um you know but some some let's say brands that are

01:08:26.040 very famous they were cognitively rigid like when you're physically more more pliable and flexible

01:08:32.020 then you're gonna you're gonna bend but not break it's like you do this mental parkour

01:08:35.920 you can read about other things like people who are overachieved highest level of success

01:08:40.520 they have hobbies right because they have distinctions and other interests that give

01:08:44.340 allow them to fuel their mission and their their specialty um and that's that's very clear like um

01:08:50.940 the cognitive rigidity is like blockbuster video like where are they now they weren't they they

01:08:56.940 stopped coming but they didn't change they were they didn't adapt uh what's uh kodak from i'm

01:09:02.580 aging ourselves but like you know they created the backbone for digital they digital photography

01:09:07.240 but they shelved it right they they didn't adapt and now where where's kodak now right and they

01:09:12.080 invented the technology for digital photos um but they were they're cognitively rigid so adaptation

01:09:17.680 is very important in an age of ai and then the n in human i would say is nexus and that's just my

01:09:24.080 way of fitting in the social aspect that's leadership that's fatherhood right that that's

01:09:30.020 where we uh the social connections that's uh building a community uh you know a movement

01:09:37.260 this is the inter interpersonal skills which which ai is not going to do anywhere near as good as as

01:09:43.620 humans will because we are we are social creatures so i feel like those five areas

01:09:48.900 of heart understanding meaning adaptation and nexus meaning those connections um i'd imagine

01:09:57.260 if we start focusing on those because AI is not going to easily compete with that, then I feel

01:10:01.960 like the AI revolution could lead to a human evolution. Where it's not about going in the

01:10:07.140 past, it's about taking those natural principles and bring them into the present that make us more

01:10:12.240 human and in the future with our kids and society as a whole. Yeah, that's powerful. Well, Jim,

01:10:19.880 I appreciate you, man. I always enjoy our conversations. It was funny, I was pulling

01:10:22.980 up notes here and i'm taking some notes as we go we the last conversation that we had was november

01:10:29.540 6th of 2023 i just pulled that up i was looking through this a little bit we even talked about at

01:10:35.280 that point a little a little bit about ai but i'm sure we weren't quite aware of how that would

01:10:39.820 transform over the past almost three years but jim how do we connect with you and learn more about

01:10:44.620 what you're up to yeah so my my big book is coming out limitless you sold a couple million copies um

01:10:51.480 It was an ornamental for your brain, and it overtook Obama's book for three days straight

01:10:56.460 to be the number one nonfiction book on all of Amazon.

01:10:59.120 And I'm very proud of the work.

01:11:00.040 We donated it all to charity, built schools in Ghana, Guatemala, Kenya for boys and girls

01:11:05.420 who had no access to education, provided health care, clean water, also helped fund

01:11:10.540 Alzheimer's research for women in memory of my grandmother, who I lost to Alzheimer's

01:11:14.540 when I was seven.

01:11:16.160 So books is like, I'm on a mission that happens to house up in the right books.

01:11:19.820 my big one is called Limitless Daily

01:11:21.980 if you go to see it at limitlessdaily.com

01:11:23.860 and this is

01:11:26.140 and this here is a takeaway for everybody here

01:11:28.160 when you wake up

01:11:30.300 regardless when you get the book

01:11:32.020 like if you get the book or not

01:11:33.300 this book is a mental upgrade in just five minutes

01:11:36.180 a day it's like a daily book

01:11:38.220 like daily stoic

01:11:39.160 it's pulling on stoicism it pulls on

01:11:42.240 science the science of the mind which is psychology

01:11:44.320 the science of the brain

01:11:46.420 which is neuroscience and it gives them one brand

01:11:48.400 new idea written in an inspiring way with the science backing it up, why it works. And then

01:11:53.560 a two minute implementation thing that they could do to earn their dopamine, you know, to exercise

01:11:57.660 their mind and a new identity statement. And it's a complete transformation. Cause I realized that,

01:12:03.200 you know, when people are asking for the followup book to limitless, I was like, people don't need

01:12:06.960 another book to sit on their shelf. They need it. They need, they need a new habit, right? They need

01:12:11.680 a new, they need a new practice that they, so they're not getting through a book. The book is

01:12:16.340 getting through them right and so this is a daily you put in august 21st and there's the entry and

01:12:23.100 everybody in the world is reading the same entry their whole entry takes three minutes to read

01:12:26.880 with the two minute exercise and then that's the other thing like so many people want the free

01:12:31.920 dopamine right that they don't have to earn the junk food the porn the doom scrolling they have

01:12:36.060 no effort you just get stimulated right the dopamine which is the molecule motivation and

01:12:40.940 they wonder why their motivation is just wiped to do the things they need to do it's not this is a

01:12:45.700 big misconception you don't wait to be motivated to take action you take a little bit of action

01:12:49.820 you get the dopamine that you've earned and the dopamine keeps you moving it creates momentum

01:12:54.120 right they say like if you don't work out the heaviest weight at the gym is the front door

01:12:59.620 right it's just getting yourself to the thing like breaking it down just doing a little bit

01:13:05.100 and that it will reinforce it and so with this book i give people the opportunity to change

01:13:10.380 their identity because i think people overestimate what they could do in a day but they underestimate

01:13:15.280 what they could become in a year and we had james clear on our podcast when atomic habits first came

01:13:20.860 out and he was saying like just just improving one percent a day over the course of a year

01:13:25.480 most people think that's a multiple of two times better or five times better or ten times better

01:13:30.400 even it's 37 times better so if you just improve at anything one percent a day 37 times multiple

01:13:36.780 this idea here is first thing in the morning five minutes and then you become unrecognizable in a

01:13:41.900 year but it'll help you with things that you're dealing with and here's the thing that everyone

01:13:46.400 could take away whether you get the book or not when you when i was doing research for this book

01:13:51.180 limitless i wrote in six weeks i don't know a lot of big bestsellers that were written in less than

01:13:56.320 two months but this one took this one took over a year and so how it happened was um well i'll tell

01:14:02.820 you like when my daughter was born um she came early and there was some issues you know some

01:14:07.500 things that was going on. And, but when I was in the, um, in the hospital with my daughter and my

01:14:14.340 son, I was looking at them and every morning I write, Ryan, it's just like a thing I do like

01:14:19.760 for years, as long as I remember like gratitude or person, like my prayers are just like, what

01:14:23.540 I want to focus on that day or whatever. But I started writing to my kids because I am an older

01:14:28.000 father, you know, my fifties and my kids are very young. And so if I wasn't, God forbid, I'm not

01:14:32.860 around 20 years from now if they were going through a hard day as an adult what would they

01:14:37.400 need to hear from their father to uh to get them through it and um i started to write and then the

01:14:45.180 next morning i started to write and every single day i started to write for a year and i wrote

01:14:50.100 about things like fear of failure fear of taking the next step um you know negative self-talk not

01:14:56.880 not feeling good enough caring about too much about other people's opinions imposter syndrome

01:15:00.940 of overload, burnout, you know, everything that, that I dealt with and also clients deal with in

01:15:06.220 mass. And then, um, I didn't, it wasn't going to be a book. It was just going to be for them.

01:15:10.800 And then months go by at a friend, um, a couple of friends going through bad situations. Like

01:15:16.000 one of them has stage four cancer and, uh, so much of it, it's your mindset. You're right.

01:15:20.680 He, and, and, and I gave him the manuscript, like the, what it was in my notes and started

01:15:25.080 reading it and just started changing his attitude. Right. He has the exact message. He said that he

01:15:30.100 needed to hear that morning and it changed everything so i went back and the biggest

01:15:34.520 question for limitless was where's the next book it's like people are asking how do you live

01:15:37.900 limitless daily and i made it into a daily and added the science to why this works and um so

01:15:43.540 it's a very special book that i wrote for my kids but it's really for them for as adults and but

01:15:47.160 that's the level of just like how you care for your kids their thoughts their food whatever it

01:15:51.280 is that's how pristine you know i want it to be because it wasn't intended to be out in the world

01:15:56.660 um and then so but the the here's the hack for everybody when you wake up in the morning you're

01:16:03.800 something called sleep inertia and sleep inertia is where you go from a sleep state to a waking

01:16:07.780 state and certain things come online like when you turn on a computer fresh right so your attention

01:16:12.820 comes online your awareness comes online your alertness comes online your working memory is

01:16:17.360 empties you know so it's not things competing for your focus and your memory so what happens is the

01:16:22.820 mental input you decide to put in that window could have a disproportionate effect on the rest

01:16:27.620 of your day. Specifically in the area of your focus, it will influence your focus. What you

01:16:32.460 put in first thing in the morning, your feelings, like your mood, and also how you frame situations

01:16:38.180 throughout the day. Now this is so big on leverage because the only thing that's equal for everybody

01:16:43.120 is time. Everyone has different income or network or, you know, like followers or education or

01:16:48.920 whatever but everybody has 24 hours in a day this window when you wake up is anywhere from 15 to 45

01:16:53.500 minutes on average depending on when what part of your sleep stage you woke up in and your circadian

01:16:58.020 rhythm but you want to protect that window but most people put their phone in that window and

01:17:03.620 what are they what are they magnifying disproportionately yeah comparison conflict

01:17:09.120 like nobody would invite 200 strangers into their bedroom first thing in the morning to talk about

01:17:13.700 whatever the heck they want to talk about but that's kind of what we're doing we wonder why

01:17:16.700 how it affects our focus that day so if you see a bunch of conflict compared to whatever you're

01:17:21.540 going to start seeing that throughout the day right now you get a message from your boss or

01:17:26.240 social media comment or whatever it can affect your mood throughout the day right and you know

01:17:31.180 you see conflict about this court case that you're talking about i have no idea what that is but

01:17:34.740 that'll taint the way you see your relationships and connections throughout the day right and so

01:17:39.400 i always say mind before media right set your intention before interruption right set your

01:17:44.940 direction before distraction you know so big part so what i ask people to do in that window is to

01:17:50.900 read limitless daily because that will magnify their focus their success their their their

01:17:56.220 friends of freedom and feelings and framing but other ways of using that window prayer

01:18:01.060 positive ways you know connecting with a loved one i imagine visualization of what you want to

01:18:06.280 create that day like i promise you if you use part of that window to focus on what you're thankful

01:18:11.540 for you'll see more blessings throughout the day a hundred percent right but if you focus on like

01:18:17.080 social media and this is what you should fear and this is what you can't eat and this is what you

01:18:19.840 can't talk about there's comparison and then envy then you're going to magnify envy you know feel

01:18:25.200 it and focus on it and all the other things so you know i think the hot top performers they they

01:18:30.720 protect their attention especially it's called attentional priming in science attentional

01:18:35.900 emotional priming especially first thing in the morning because when you wake up in the morning

01:18:38.840 It's like fresh snow in Maine, like people that would run tracks and tires and foot,

01:18:44.980 like it's all yours, right?

01:18:46.160 And you could create anything you want until the world gets to you.

01:18:48.900 It's like a clean whiteboard.

01:18:50.640 Nobody's written all their stuff about what they want you to do.

01:18:53.100 And hey, you should pay attention to this.

01:18:54.720 Hey, let me market and sell you this, all that.

01:18:56.640 It's like you could, you have clarity.

01:18:58.620 So, you know, that's why I created this book to be read in that window five minutes.

01:19:04.520 And then after you start doing that every day, you start reading more and more,

01:19:07.740 which is great exercise for your brain it's deliberate discomfort you know because it's

01:19:11.620 getting something hard done first thing in the morning and i think it'll make you a better

01:19:15.460 a better better man and better human well jim i'm excited to see it all up com limitlessdaily.com

01:19:22.180 and we put together a nice bonus on there just as you know to celebrate the launch but i want to

01:19:27.400 appreciate i'd like to say that i really appreciate not only what you do but the manner you do it

01:19:31.980 you know not many people could do this many episodes this consistently be able to serve

01:19:36.680 been too important to a community for so long, you know, and I, so I really, I really, I think

01:19:41.540 that that's, that's a big aspect to what AI won't, can't do, you know, for you building this

01:19:47.240 community, you've earned the trust, you know, because you showed up for people, you created

01:19:51.760 evidence for it, you know, and I feel like AI with all these AI influencers, AI slop, you know,

01:19:58.000 so much things can be for attention. People go to people that have been there, you know,

01:20:02.640 that have shown up for them that have served them, you know, and I feel like, um, you know,

01:20:07.660 that's something that, that, that's, that's, it's, it's simply rare. Well, that means a lot.

01:20:13.120 That means a lot coming from you. Cause I've respected your work for a long time too. So I

01:20:16.540 appreciate that. Jim, thanks for joining me. I know, uh, you had a busy, a busy month, I think

01:20:21.540 you said, so I appreciate you carving out some time for us and being here and, uh, very excited

01:20:26.740 to get this into the hands of the guys who listen. Thank you, brother. Appreciate you.

01:20:30.000 Appreciate it. Thanks everybody.

01:20:32.640 All right, gentlemen, there you go. Mr. Jim Quick. This guy's phenomenal. I love his work. I appreciate him. I respect who he is. He just got off of a long stint of traveling and he still showed up because he committed to showing up and he showed up in a powerful way.

01:20:51.100 So let's support him.

01:20:53.080 And the nice thing is that our interests are aligned.

01:20:56.260 We can support him and the work that he does will support us.

01:20:59.840 If you had to limitlessdaily.com, you can pick up a copy of his book.

01:21:04.000 You can also get those launch bonuses that he put together.

01:21:07.520 And then the last thing, guys, again, check out the war room, September 9th at 8 p.m.

01:21:11.640 Eastern, the enforcer, the rescuer, and the anchor.

01:21:17.020 You can do that at orderofman.com slash war room.

01:21:21.100 All right, you guys, we will be back tomorrow for our Ask Me Anything.

01:21:25.240 Until then, go out there, take action, and become the man you are meant to be.

01:21:30.020 Thank you for listening to the Order of Man podcast.

01:21:33.000 You're ready to take charge of your life and be more of the man you were meant to be?

01:21:36.980 We invite you to join the order at orderofman.com.

Order of Man - August 25, 2026

JIM KWIK ｜ How AI Is Making Us Dumber (And, How to Use it Properly)

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