Pearl - Low Hanging Fruit Performs Better on YouTube

00:00:00.480 What's up guys? Welcome to my Coffee Talks. Today I'm going to give you a little bit more about the

00:00:04.300 behind the scenes of being the YouTubers. Also for anyone that's followed me for a while,

00:00:08.540 this is the longest I've gone without caffeine in years, which has only been five days,

00:00:13.380 but I'm dying and I've been sleeping a lot. So anyways, back to YouTube. I have a friend who's

00:00:19.340 a very big consultant and he consults for a lot of the biggest conservative or right-wing YouTubers,

00:00:24.980 super intelligent guy. And he said one of the biggest complaints from YouTubers is having to

00:00:30.720 do intelligent content, unique content, or make money. And that you're always kind of pulled. And

00:00:36.280 being that I've gone through a lot of ups and downs of YouTube, I can feel this firsthand.

00:00:41.000 Also, before I get more into the topic, I have a Google form link in the description.

00:00:45.500 I need to get you guys' contact information in order to do private dinners in your cities.

00:00:49.840 there's also one private dinner that we're doing it's probably 10 people maybe 20 max

00:00:55.320 so anyways he said that a lot of YouTubers get frustrated because if we do the lowest

00:01:06.040 hitting stuff it just does better and it's a very interesting industry because it's almost

00:01:11.540 like the more creative and unique you are the less money you make so for example if I do a

00:01:17.440 street interview with a very unique line of questioning and go, um, from place to place to

00:01:23.020 place. And, um, I figure out a different place to do interviews. I have to overcome a lot of

00:01:28.100 different things. I have to have a good tone of voice when asking for an interview. I have to

00:01:32.260 pick out the best people to interview on the street, ask the right questions that are, um,

00:01:38.160 very, I guess, unique, you know, or, um, you can always come up with solutions to people's

00:01:43.000 problems you know like we talk about dating here um and you could come up with a plan for men to

00:01:48.360 improve their dating lives so xyz right two things um that are creative and useful or you could just

00:01:55.560 react to the news and do a reaction video to the lowest hanging fruit so i like to react to fat

00:02:02.240 women because it's kind of funny um and you find that the audience likes that better um just in

00:02:07.920 general a lot of people will try to troll me and say it's just your audience there's a reason pierce

00:02:12.800 Morgan has done um so many interviews over the years right he's interviewed criminals and and

00:02:20.460 now what's he doing he's bringing on the lowest common denominators to talk about the news it's

00:02:26.340 not like I am the most credible person in the world to talk about um the Tate case I'm just a

00:02:32.740 girl with an opinion but they bring me on right um same with Michael Knowles who is Michael Knowles

00:02:37.500 just some random guy with opinions you know it's not they don't bring on war generals onto these

00:02:42.160 platforms um or you know to talk about the war usually it's the lowest hanging fruit

00:02:48.800 occasionally um mixed in with some competent people but generally it's the most popular not

00:02:55.600 the most competent i will acknowledge i benefit from this system in a lot of ways so there's

00:03:01.040 probably people watching saying rich coming from you um so as a creator it's interesting because

00:03:07.360 Cause you're kind of called to like, if I go do a unique video, I have to pay a producer to come

00:03:13.760 and film it. I have to pay a producer to edit it or spend a lot of my time editing it myself.

00:03:19.760 And if it doesn't perform, it's far more devastating than if low hanging fruit content

00:03:26.720 doesn't perform. So if I do a quick reaction video and it doesn't perform, well, who cares?

00:03:32.000 One time I filmed like 50 reaction videos in a month and I just spammed the algorithm. You know,

00:03:36.840 i can pump those out easily same with live streams um granted some live streams i do have to put a

00:03:42.960 lot of thought into and write out but in general you can just go live talk a little bit on camera

00:03:47.740 or you know do these coffee thoughts some of these coffee thoughts get i don't know which

00:03:51.880 why some perform and some don't but sometimes you guys watch it and it gets like a hundred

00:03:56.360 thousand views and then other days other days um i film it and nobody watches which why i don't know

00:04:04.280 um but so this leads um to the cloud economy and the like short form i would say low effort

00:04:13.440 economy in youtube content creation uh because it's just far easier and you make far more money

00:04:20.700 just following the news and you can do original content but sometimes it's more frustrating

00:04:27.240 because you'll do an original video and somebody will react to your original video and get more

00:04:32.600 views than you do. Why it's like this, I don't know. Maybe it'll change in the future. The

00:04:38.480 algorithm's changing all the time. The next thing I'd like to say is that I think that YouTube,

00:04:47.220 the AI, and I don't know if other YouTubers have felt this way. I feel as though from two years ago,

00:04:54.800 it is far harder to get views and make money on YouTube. And I think a lot of content creators

00:05:02.280 have felt this way and I was always a little bit arrogant maybe I I didn't really think AI would

00:05:07.940 affect our jobs because I don't think anybody can replace you know these coffee thoughts I don't

00:05:14.200 think you can AI this you guys just feel it you feel my vibe but um you are competing with

00:05:21.760 um AI videos and I even catch myself watching them you know you got to think about what you

00:05:27.240 watch in a day and for example there are days where i will just watch plane crash videos i know

00:05:33.300 it's women we love our drama i just want to think would i survive so there'll be a plane crash and

00:05:40.900 it's like an ai or the twin towers falling and i'll spend like i've spent an hour just watching

00:05:47.280 those videos and that plane crash content is competing with a content creator that has maybe

00:05:54.720 you know talked about that video made it very well thought and edited um that I actually do

00:06:01.020 think a lot of YouTubers are maybe maybe I'm one of them who knows I might have to go back to sales

00:06:06.260 at some point um are gonna lose our jobs because of AI because um I think it's just way more

00:06:15.080 competitive than it was five years ago um and I think it's very difficult to survive without big

00:06:24.000 donations uh which is kind of the background I came from you know I didn't start with like a

00:06:29.780 company and I've sort of had this thought that I didn't know how a lot of YouTubers were profitable

00:06:34.900 like it didn't make sense to me um I remember going into the blaze a few years ago and counting

00:06:40.340 all the people on set and how much money they must spend on the show versus the views

00:06:44.580 and just thinking how do they make money um but a lot of the YouTubers that are going to stay in

00:06:51.020 business in my opinion are the ones that get funding um from big people so i don't know guys

00:07:00.240 if you're looking to get into youtube i would say there is money on this platform

00:07:05.080 um but it probably would behoove you to learn ai and to have a day job um because

00:07:14.300 i don't know the future of this platform

00:07:16.800 yeah we'll see we'll see um

00:07:22.420 or to make like there's some youtubers that find ways around it they sell t-shirts make their money

00:07:28.920 on other stuff so you know there's strategies and stuff but i do think that ai is going to take out

00:07:35.340 a lot of youtubers um and i i'm curious in the future if there will be an incentive for more

00:07:43.260 original content. I would actually prefer it. I would prefer an algorithm that rewards the

00:07:49.200 intelligent content and doesn't reward the low-hanging fruit. Is that going to come? I'm

00:07:56.100 not sure. Let me know what you think in the comments, guys. I love you. Thank you so much

00:07:59.800 for watching. Like the video and subscribe to the channel. And fill out the Google form in

00:08:04.160 the description so we can do an event together. Love you guys. I'll see you next time.

Pearl - July 24, 2026

Low Hanging Fruit Performs Better on YouTube

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