REAL AF with Andy Frisella - September 30, 2022


386. Q&AF: Rebounding The Pandemic Losses, Staying Focused On Your Goals & Dealing With Different Personalities In Business


Episode Stats

Length

51 minutes

Words per Minute

189.74484

Word Count

9,826

Sentence Count

2

Misogynist Sentences

2

Hate Speech Sentences

116


Summary

In this episode of The Realists, we discuss the importance of personal excellence and how personal excellence is the ultimate rebellion. Personal excellence is how we free ourselves as individuals and free ourselves from the controlling society that we live in.


Transcript

00:00:00.000 what is up guys it's andy priscilla and this is the show for the realists say goodbye to the
00:00:21.020 lies the fitness and delusions of modern society and welcome to motherfucking reality guys today
00:00:26.020 we have q and af that is where you submit the q's and i bring the afs and you can submit your
00:00:34.440 questions to ask andy at andy for salad.com thank you dj now most of the time you guys are going to
00:00:42.580 tune in you're probably going to hear one of two things you're going to hear q af or you're going
00:00:46.440 to hear cti and cti stands for cruise the internet that is where we put up multiple topics on the
00:00:52.620 screen we talk about what little truth may be contained in these headlines and news stories
00:00:57.700 and then we talk about the problem at hand and then we talk about the solution on today's show
00:01:02.340 on q and af we talk about the actual personal success personal development solutions that we all need to
00:01:10.460 uh apply to ourselves to be part of the problem on the individual level now the reason this is
00:01:17.480 important to explain is because a lot of you guys don't connect the dots there's macro problems the
00:01:22.140 problems in the world there's micro problems the problems with ourselves and the big problems the
00:01:26.820 macro problems can never be solved unless we fix the problems with ourselves first so it's kind of like
00:01:33.340 peanut butter and jelly right like q and af is probably the peanut butter and cti is probably the jelly and
00:01:40.180 somewhere we get the bread i don't know where um and then other times when you tune in we have real talk
00:01:44.800 real talk is uh five to twenty minute uh rant based upon personal development or whatever issue i see
00:01:52.120 needs to be addressed uh and then sometimes when you tune in we're going to have full length which is
00:01:56.140 more of a traditional style interview that you see like most everybody else doing uh the overarching
00:02:01.700 theme of this show is to fix the world's problems through personal excellence okay i say often and you'll
00:02:07.660 probably hear me say it many times on the show personal excellence is the ultimate rebellion and
00:02:14.320 what that means is is that if we are ever going to truly free ourselves as individuals and free ourselves
00:02:20.200 uh from the controlling society that we live in right now we are going to have to raise our standards
00:02:28.380 when we become more educated when we become more healthy when we become more fit when we become
00:02:35.020 more financially successful they have less control which means you have more freedom and that's what
00:02:43.380 we're looking for here okay uh that's the theme of the show we also have what we call the fee for the show
00:02:49.740 if you're new the fee is very simple you'll notice i don't run ads on the show most of the time
00:02:56.780 sometimes i talk about my energy drink and you guys say it's an ad but it's not an ad because it's my
00:03:03.720 shit all right that's how that's how i get around that little asterisk all right um but yeah that's
00:03:10.200 how the show works so if you find value in the show and we haven't you know filled your head with 30
00:03:15.160 minutes of fucking ads i would appreciate if you told another human about the show if you shared the
00:03:20.560 show if you gave us a share on your instagram or your youtube or your twitter or uh you know wherever
00:03:25.760 it is you hang out or if you just had a conversation about what we're talking about because the reality is
00:03:30.600 guys the messages that we put out on this show are very important for everybody to hear and they
00:03:35.460 need to be shared and they only get shared if you share them so that's the fee so you'll hear me say
00:03:39.900 pay the fee that's what i mean when i say pay the fee um so with that being said we do have q and af
00:03:46.240 today and uh so let's get started with that what's happening bro hello children
00:03:52.220 are you ready i'm ready to my bad jokes all right dj's got his bad jokes today uh guys normally we
00:04:02.540 have dj as the co-host but today we have z sean uh who works on the podcast team every single day
00:04:09.280 all those little graphics that you see that we put up uh most of those come from him uh he also runs
00:04:14.980 the frisella fans uh account and z sean's got a great story and i want to tell it because i don't
00:04:20.980 think i've ever told it on the show before um and this is a this is a really good story this is you
00:04:27.460 were just a fan of the show yes sir and and this is many years ago and he created this account on
00:04:33.740 his own accord i didn't ask him to create it uh called frisella fans and he started making his own
00:04:39.060 content and he's an artist and a digital artist uh and also a regular artist too uh he's a man of
00:04:44.880 many traits um and well read and highly cultured as well i will say accepted yes approved uh much
00:04:52.500 better jokes than dj yes for sure absolutely um but he started making this content and i didn't i
00:04:59.760 didn't know him from anybody he was just a guy on the internet who makes content and a lot of a lot
00:05:04.160 of people take you know my audio and make little content with it especially with tiktok now um
00:05:10.560 but he was one of the first guys that ever really did that and he would always send me what he was
00:05:15.820 making i'm like man this dude's making some cool shit you know and eventually we we became friends
00:05:20.860 through dms and and uh you know you were living in chicago right correct yeah and we called you up
00:05:26.240 for an interview yes is that right yes and we came down and you didn't take the job did you right
00:05:30.720 away or we didn't hire you or something yeah it was a no in the first time was it a no from us to
00:05:36.000 you yes yeah because why because you wanted too much fucking money yeah so well i learned my lesson
00:05:44.020 yeah yeah you know what you learned though you create the content you got the job and now you're
00:05:49.140 making more money than the money you were asking for correct quite a bit more okay um but this is how
00:05:54.640 this works this is how success works and now with a lot he's a major part of the team all the guys are a
00:06:01.160 major part of the team i think we all play our parts it's not just me it's not just dj uh we all
00:06:07.100 do things well and we work together well but i think the the lesson here is you know a lot of people
00:06:15.240 want they want the recognition they want to pay the pay up front and then they want to work and uh i just
00:06:21.340 want to commend you because you put in the dues before you ever got a dollar for it for a long time
00:06:27.080 bro and uh you know now guys he's one of the he's seriously one of the smartest people i know he's
00:06:32.720 one of the best people i know and uh i'm really fucking proud of you bro thank you so uh i mean that
00:06:37.980 i'm not trying to have a teary moment on the podcast but i know you know i mean that absolutely
00:06:42.220 yeah like i always say i cannot do what i do with the team here with bidad joe keith yeah and under
00:06:50.220 your and emily supervision and other people in the team who don't get their names out as much
00:06:55.380 and the one other thing that i want to say before we get to the questions is when you asked me to
00:07:00.920 come work for you you had no idea if i was a 30 year old guy or if i was a 60 year old woman you had
00:07:08.320 no idea about my name gender where i was what did i do you asked me everything afterwards yeah so that
00:07:15.640 that's something i really respect about you well if i had known that you were indian and you were an
00:07:19.860 immigrant i don't ever sure would have never never of course now i know bro i'm a fucking white
00:07:24.940 supremacist racist absolutely everybody knows that everybody yeah so definitely wanted to say that
00:07:30.420 yeah well bro uh here's your big chance dj is away on business on some other business
00:07:38.860 and uh let's do the show black man's loss is another non-black man's win
00:07:45.740 i don't know if we could tell race jokes without dj here all right we're fucking firing me i don't
00:07:52.780 know but hey here we go dude question number one so this guy who's writing he says we are a very
00:07:59.820 specialized niche business we provide some products in the aviation industry i had to stop running ads
00:08:06.800 during the covet time but my competitor did not so now when people look for my products i don't come
00:08:12.920 up as the number one result whereas uh the my competitor does so what can companies like me do
00:08:20.220 to regain what was lost during that time and how can we distance themselves further from the
00:08:27.100 competition well look you know through any difficult time uh especially when when you haven't been
00:08:33.580 through many difficult times sometimes we make decisions um and a lot of times they're wrong uh i'm
00:08:41.320 going to tell you that that was probably not a good decision i'll give you an example as to why
00:08:45.620 um there's a restaurant here in st louis uh that is a sushi restaurant and it's a sushi restaurant that
00:08:53.640 i've gone to for 14 or 15 years and we went to order sushi not too long ago and uh we ordered the
00:09:06.400 same thing that we always want and uh they were like well the menu's changed a little bit and we're
00:09:13.360 like oh cool like this has to be great and we we don't have what you ordered but we're going to
00:09:18.660 suggest this and this and this and so we they suggest that we were excited we got the food
00:09:24.500 and the food was literally not comparable in a bad way to what they were serving before what they
00:09:34.660 were serving before i would consider a 10 this was literally a two and it was super disheartening
00:09:41.280 and super disappointing because i knew what had happened inside that company because cost of
00:09:47.580 goods are crazy inflation's crazy um and instead of deciding to raise their price which they would
00:09:54.820 have to do which all companies are having to do every single company has to do it like you guys have
00:10:01.320 to understand those same price increases that you're seeing across the board those are even magnified for
00:10:09.540 these companies and a lot of people think oh the companies are artificially inflating their prices
00:10:14.140 motherfucker shipping is double what it was okay every single grocery item that you go buy in the
00:10:21.140 grocery is double what it was gas is double what it was uh inflation is at nearly 10 which means our
00:10:28.800 money is worth way less than what it was even a year ago and all of these things affect businesses
00:10:34.760 just like they affect your personal uh financial statement at home right your cash flow at home
00:10:40.400 so these this company had a decision to make and their decision was okay we can either raise prices
00:10:48.120 or we can keep prices the same lower the quality of the product and that is the wrong decision the
00:10:55.840 second part is the wrong decision the right decision would be to raise the price keep the product
00:11:02.080 integrity where it was understand that people will not be able to buy your shit for a minute
00:11:08.040 but they will also know that when things correct which they will that you're still serving a great
00:11:14.160 product but instead because the product was not great anymore i'm likely to never ever go back to
00:11:21.140 that place again so they're going to have customers that are going to try this new you know this new
00:11:27.260 quote-unquote menu change and they're going to understand what happened and they're not going
00:11:32.980 to go back and this company would have been much this restaurant would have been much better off just
00:11:37.360 being transparent and putting out a statement said guys due to the situation in the world our prices
00:11:43.880 have gone up and people will understand because the price is going up everywhere we all understand
00:11:48.500 yes it's fucking sucks but it's not the company's fucking fault and i i haven't reached out to this
00:11:55.840 company yet but i'm going to because i care about these people i've been going there for a long time
00:12:00.300 and they're very very good people they just made a poor decision and so what i'm what i'm trying to
00:12:05.160 explain to the in regards to this question is this you made it you made a you made an amateur decision
00:12:10.620 okay because even though you had to make cuts what you did was make cuts in your brand awareness
00:12:17.940 which means you are starting to you're going to have to start from scratch to rebuild that brand
00:12:23.680 awareness now don't be totally discouraged by that because there's some benefits to that as well
00:12:28.700 let's just say that your brand maybe wasn't what it is now three years ago which is probably true
00:12:35.820 if this person is intelligent and whatsoever they've learned a lot the last three years so this
00:12:41.220 actually i would encourage them to look at this as an opportunity to actually rebrand in a way that
00:12:47.640 is superior to what their competitor's brand has been so you actually have a good opportunity here
00:12:53.440 if you choose to see it that way yeah it sucks that your cut that your brand your other company
00:12:58.900 has got some more traction than you right now but because you've already made the wrong decision
00:13:04.340 uh which your right decision would have been to maintain the brand awareness uh over the course of
00:13:09.740 that tough time because now people probably think this company may not they made a close during
00:13:14.740 covid or they went away or whatever but now because you made a decision and and it was the wrong
00:13:20.660 decision but you can make it the right decision by rebranding your company in a superior way and then
00:13:27.460 just starting over in terms of your ads in terms of your google search uh and all these dynamics that
00:13:32.920 you're trying to build when you try to build awareness for your brand that's how i would approach this so
00:13:38.040 understand it's going to take time you're going to have to make investment you're going to have to
00:13:42.540 start running ads again and it is going to take time for people to learn about your company again
00:13:48.140 but this time when they learn about your company they should see something that is far superior to
00:13:53.520 what they saw three years ago you follow what i'm saying so that's how i would choose to solve this
00:13:58.600 problem i would say okay that sucks we're definitely starting over from scratch but these guys have
00:14:05.560 established themselves as this this this this and we can do this this this this plus you know five
00:14:12.480 on this this this this so that's how i would look at it you're gonna have to do some work you're gonna
00:14:17.880 have to do the gritty you know start over work earn these customers one by one by one by one over time
00:14:23.800 the other thing i would say to this person is this is also a chance to really get good on your
00:14:28.440 retention practice so that um these leads that you do end up accumulating from your ad you actually
00:14:36.520 keep this time instead of having them flow through because most businesses to be honest look at the
00:14:42.000 relationship with the customer as a transactional relationship and not a lifetime relationship
00:14:46.460 and had you built your brand uh in a in terms of a lifetime brand before covid you you could have
00:14:54.520 stopped those ads and your business would have stayed where it was that's right okay but you so
00:14:59.940 so from what i can tell just by the nature of the question there's two holes in this in this game plan
00:15:04.000 one um you made a mistake all right and two you probably weren't retaining your customers to a
00:15:10.940 point of where they were loyal in the first place all right so take those two lessons plug them
00:15:16.640 into your your rebrand that you're going to do become a better stronger brand become better stronger
00:15:21.640 at creating loyalty and retention and just go dude and it's going to take you a couple years to get
00:15:25.800 right back where you want to go but when you get back to that place where you want to go it's going
00:15:29.520 to be much more solid much more stable and actually superior to your competitor and so people coming up
00:15:35.160 who are now with your competitor right now they're going to look and say oh well fuck here's these guys
00:15:40.300 where'd they come from oh that's that's these guys who used to be they act man they've really come
00:15:45.220 around and it actually will serve you in the customer's frame of mind that does that make sense
00:15:51.120 absolutely and i think also the past customers would be happy too that you're doing even better
00:15:55.380 products absolutely absolutely and so you could kind of play it as hey we took some time to solve
00:16:01.020 some of the internal problems we looked how we could better serve our customers uh we took some
00:16:05.820 time to solve the plug these holes in our system but here we are and we're ready to kick ass for you
00:16:10.640 give us a try and that's how i would approach it i love it all right
00:16:14.880 next question uh this is sort of a personal question so this person is saying i've been
00:16:23.960 dealing with my spouse's substance abuse we've been together for about 20 years now and we have
00:16:30.860 three kids together he's getting treatment now and i'm working on improving my own mental and
00:16:35.940 physical health i'm just having a hard time focusing on my goals and i would appreciate any advice
00:16:42.920 to overcome this hurdle what helps you stay focused in on your goals when there's a lot of personal
00:16:49.860 shit going on look i understand something that i think a lot of people don't understand and that's
00:16:57.800 this if you wake up every single day and you execute regardless of what's going on okay like there's
00:17:05.740 been on i mean bro hundreds of times where i've been working out solving a some sort of crisis on
00:17:14.840 my headset or i've been doing my outdoor cardio uh solving some sort of whatever the crisis of the day
00:17:21.640 i mean i'm involved in a number of different companies there's not a day that goes by there
00:17:26.860 isn't a fucking crisis okay uh and in fact i'm going to solve this problem for this problem of anxiety
00:17:32.300 for a lot of you guys right now uh it's going to be every day every day there's going to be a crisis
00:17:38.420 every motherfucking day there's going to be some shit every day if you walk into the day thinking
00:17:45.820 that it's going to be this easy day you're always going to be disappointed so as an entrepreneur
00:17:52.220 you should wake up knowing that your role is to solve the problems and if you just accept that role
00:17:59.380 and understand that the problems are going to come and you may not know when they're coming
00:18:02.720 you can live with a lot more peace and a lot less anxiety that's been a perspective that has really
00:18:07.620 helped me um deal with the constant barrage right everybody you and everybody here that is listening
00:18:15.820 that has a uh bro even if you don't have a company even if you just work in a company because it's life
00:18:20.180 right there's a fucking crisis every motherfucking day it's just reality dude so instead of like
00:18:26.120 expecting it to be free and easy and then being surprised when the crisis comes maybe you should
00:18:32.080 just understand that your role is to be a great problem solver and you should just become better
00:18:36.720 at that and be confident in your ability to solve problems and then you won't be surprised and you
00:18:43.440 won't be waiting for the shit coming because you know it's coming you know i'm saying so you have a
00:18:47.240 lot less anxiety more peace that's just a little tip on this uh but here's the main answer to this question
00:18:56.120 i i understand the the that if i execute every single fucking day no matter what the fuck is going
00:19:03.320 on meaning i do my my weights i do my cardio i stay to my diet i i drink my water i read my my personal
00:19:11.560 development books i do those things every single fucking day and then i do my my critical tasks that
00:19:16.200 i have to do for business right that's a whole different list but if i execute on those it doesn't
00:19:22.920 matter if people fucking hate me it doesn't matter if the world's crashing down it doesn't matter if
00:19:29.500 people are talking shit it doesn't matter if some whatever the fuck's going on in the world because
00:19:35.300 at the end of the day i'm still moving forward i'm still getting better and i still won that day and
00:19:41.720 if you can win monday and tuesday and wednesday and thursday and you lose friday and you win saturday
00:19:48.480 and then sunday let's just say you fuck off you're still gonna win in life that's gonna be a
00:19:53.660 fucking cumulative win the reason most people don't win in life is because every single fucking
00:19:59.280 crisis that comes down the road uh creates them to change their habits and it change they make
00:20:04.680 decisions based upon what's going on in the external world i do not make decisions based upon what's going
00:20:10.800 on in the external world i make decisions based on what i decide to do and then the external world does
00:20:16.380 what it does and i respond but i also understand that like i can only respond to the things that
00:20:22.880 are in my control and god has to take care of the rest and i've accepted that that's just reality dude
00:20:28.900 like once you accept that and you understand that if you execute every single day and you get your
00:20:34.500 shit done it really doesn't matter what happens in the world it doesn't matter if people are mad at
00:20:38.960 you it doesn't matter if it doesn't fucking matter because you're still moving forward and that
00:20:43.420 cumulative effort of moving forward will put you in a better place uh over the course of time than
00:20:50.020 than than anybody else because everybody else has fallen off track every single time uh you know
00:20:56.100 in fact i'll say i think most people look for reasons to fucking come off their program i think most
00:21:02.620 people look for reasons to be a victim i think that's how far culture has slidden i i i think that
00:21:08.020 we have we don't have we don't have the culture that we used to have like when people say oh proud
00:21:13.260 gritty tough americans like that shit is over dude we have to rebuild it you know what i'm saying and
00:21:19.060 most people would rather have the attention of a post saying about why they can't and why they're
00:21:26.540 struggling then then they would to actually accomplish what it is they're supposed to accomplish i i because
00:21:32.760 it's the instant gratification you want the dopamine now instead of the actual result in the real
00:21:37.140 world and that's a losing strategy you're going to lose that one and so you know the how i deal with
00:21:43.980 these things is this i mean bro i just went through one of the hardest fucking times in my life like the
00:21:48.280 last fucking 10 weeks or so have been extremely difficult for me um because i was coming off of
00:21:55.000 10 years of fucking antidepressants uh and it was really fucking hard uh i now for you guys who
00:22:03.920 were concerned i feel really good now i feel i actually feel how i used to feel before this which
00:22:08.480 was like a fucking savage um i'm having feelings again i'm having emotions again and at first it was
00:22:14.780 really tough uh but i'm not having the the i'm not having the physical withdrawals i'm not having the
00:22:20.360 dizziness i'm not having the vertigo i'm not having the brain zaps i feel really fucking good and uh the
00:22:25.800 way i was able to push through that is the same way i'm i'm speaking about now which was i just
00:22:32.320 executed and like dude on all through those last 10 weeks i would say 98 of those days were a win
00:22:40.260 even though they sucked even though it was the hardest time of my life and here i am
00:22:45.260 at the end of that 10 weeks uh coming at the end of a year of not being able to train
00:22:52.500 and i'm probably i don't know at longest 60 days out from the best shape i've ever been in in my
00:23:00.460 entire life at the longest it might be 40 days i don't know we're gonna find out but the point is
00:23:05.700 had i not executed that wouldn't be the case i'd be starting over with six months of work in front of
00:23:11.720 me you see what i'm saying absolutely so we have to train ourselves and this is why you know the live
00:23:17.640 hard program is such an important program you can learn about the live hard program on episode 208
00:23:22.560 but the reason it's such important program is because when you invest in developing that discipline
00:23:27.880 muscle that that is within all of us then you you develop all the other things that allow you to do
00:23:33.140 what i just said because everybody's listening right now and if you haven't like really invested
00:23:36.760 into your discipline you're hearing that and you're like fuck that that's really fucking hard
00:23:41.360 though bro but yeah it is but it also isn't what what's really hard is to just to fall off track
00:23:46.820 and then look up a fucking massive problem that you created by being inactive and falling off your
00:23:51.540 game plan and then having to fix it it's a downward spiral you want to avoid so you know make the
00:23:57.680 investment in developing your discipline and when you develop your discipline a lot of other things
00:24:02.300 that are beneficial come from that grit fortitude self-belief self-esteem self-worth confidence these
00:24:09.900 are all things that you need to be able to push through the hard times okay so you might be
00:24:16.720 hearing what i'm saying right now and be like fuck i can't fucking do that my life's fucking crazy
00:24:21.000 dude my wife's fucking mad at me my husband's mad at me my kids are fucking tyrants like fucking
00:24:27.100 biden's fucking everything up like we can say all these things but at the end of the day guys
00:24:32.680 it that all of that shit still does not affect our personal actions absolutely yeah so if we
00:24:41.540 if we can execute during the hard times that like if we can learn to execute during the times that
00:24:50.360 literally fucking crush other people what can you do in the times that aren't that hard and we have a
00:24:56.480 tremendous opportunity right now with the way the world situation is to become some of the baddest
00:25:00.960 motherfuckers that ever lived because in my lifetime this is easily the worst situation that we've ever
00:25:06.660 been in economically um and i kind of look at it like that i'm like all right cool well we're gonna
00:25:11.840 go through a fucking test we're gonna find out how full of shit everybody is you know but i can tell
00:25:16.000 you this i'm sure glad that i have been making those investments and i plan to make those investments
00:25:21.860 still through this time that we're getting ready to go through because i want to get stronger and i want
00:25:27.340 to get better and when that time ends and things get better i want to be running at full speed i don't
00:25:32.640 want to be crawling or picking up the pieces of my life and trying to regather i want to be as close
00:25:37.260 to as good as i could possibly be so that i'm running full speed and that way that allows me to create
00:25:42.960 distance between myself and everybody else that's legitimately competing with me so yeah yeah so bro like
00:25:50.160 you know you have to understand these outside we live in a culture that will validate your quitting
00:25:57.400 or your uh you know like a faction huh lack of action yeah your lack of action your your passive
00:26:05.520 nature your excuse making we live in the most conducive culture that's ever existed for that
00:26:12.020 because the people who are in charge of creating the culture actually do want us sick fat poor and stupid
00:26:21.600 so that they can have greater control over us and so we have a tremendous opportunity to accomplish a
00:26:27.020 whole bunch of things at once uh by just raising our own personal standards investing in our own
00:26:31.920 discipline becoming more independent becoming stronger becoming tougher becoming more gritty
00:26:37.180 because that actually will help us restore our fucking actual freedom and take the power away from
00:26:43.700 the people who are oppressing all of us because that's actually what's happening this is we're all of
00:26:48.600 humanity is being oppressed by the ruling elite class across the globe it's just the fucking way it is
00:26:54.160 and everywhere else it's worse than it is here so think about that true so um if you really want
00:27:00.460 to say hey fuck you to these people you do it by becoming a fucking machine you become fucking fit you
00:27:06.620 become rich you become mentally uh a student of the game you're learning new shit every single day
00:27:12.660 you're seeking the truth uh you become spiritually aligned all right and you move and you keep moving
00:27:18.580 and you never quit moving and that's what the fuck it takes absolutely one of the things that i would
00:27:23.340 touch on on mental toughness and discipline that everybody in the room has done 75 hard so
00:27:27.740 they would test to it but one thing that i learned from you is all my life i thought that they were
00:27:33.160 something that they you were born with yes all it took me a long time to understand especially under
00:27:39.480 the 75 hard program was these are something you can cultivate yes by day by day by day by day that's a
00:27:46.340 common assumption like that's one thing bro i was no different than that that's how i that's how i got to
00:27:51.740 the whole live hard 75 hard program
00:27:54.060 people sometimes look at me and they think i have some sort of special thing that they don't have
00:28:05.260 and and then when i tell them i don't they get mad at me and they say well you're being overly humble
00:28:10.780 and i'm like no bro like if you if you guys could zoom back in time and watch how i have been my entire
00:28:19.220 life up until maybe the last five or six years um there was nothing special about it i i had bursts
00:28:26.840 of success uh but i wasn't in control of it i would just kind of catch the momentum and i was i was smart
00:28:33.620 enough to be able to ride the momentum when i had it but then it would naturally sort of like spiral
00:28:38.780 out of control and i would find myself back in a place of being fat again like bro i gained weight
00:28:44.500 and lost weight probably 30 fucking times right this last time 2015 when i started you know i lost
00:28:51.420 110 pounds that first year i haven't fucking put any of that weight back on in fact i've continually
00:28:57.440 progressed my physique year after year after year after year and now here i am at 43 years old
00:29:03.560 literally about to be in the best shape that i've ever fucking been at any age and that's because
00:29:09.240 i under i i figured something out that i didn't know before and then what i figured out was we are
00:29:14.460 actually in control of our momentum and when we don't have momentum we create the momentum by
00:29:20.040 actually stacking daily wins on top of each other okay so you start with one day you every single
00:29:27.500 person listening can win today every single person you dude if you're listening to this and it's in the
00:29:34.220 morning time and this is going to come out on friday you can win today and a lot of you won't win
00:29:40.820 because you're like already made plans to go to happy hour or go start monday yeah that's right
00:29:45.820 but if you're real serious about fucking starting today you would start right now absolutely that's
00:29:50.480 the truth one of the things that people a lot of people don't understand is i could be a 20 year
00:29:56.160 old college student or a 37 year old mom of two and i can take those principles where you said
00:30:01.640 and been in any area of life yeah those are applicable in any area that's right that's that's
00:30:07.440 the key part that's right brother so so guys when you're at your lowest like a lot of people hit me
00:30:12.380 up right now and they're like because like dude times are pretty tough right um and they say well fuck
00:30:19.340 you know and bro but by the way times are gonna get a lot tougher like a lot tougher i'm sorry to say
00:30:24.220 that i hate saying it i'm not trying to scare anybody but i think it would be a good idea for you to
00:30:30.500 start preparing yourself for some extremely fucking difficult times and that means you
00:30:36.280 start preparing your mind you start preparing your body you start preparing your mentality right now
00:30:41.460 okay and then as things progress you'll be creating momentum by stacking day after day after day after
00:30:49.260 day and what you'll find yourself doing which will feel really weird because i've done this is you will
00:30:54.960 actually become the best you've ever been in the hardest time that's ever existed
00:30:58.100 you know during covet i told everybody i said well fuck dude i'm doing this um and this is going to
00:31:04.420 be the time where i look back and i'm going to say that's when the fuck it when i that's what made me
00:31:08.140 and now i can look back over the last two or three years and i'm like fuck that is what made me like
00:31:13.280 i'm going what i'm going to do next is 10 000 times bigger than anything i've ever done in every area
00:31:18.380 of your life that's it so you you you can't look at it as holy shit the world's crumbling
00:31:25.620 what's actually happening is their world is crumbling our world is about to become fucking free
00:31:31.800 but what we have to do is control what we could control we have to put good things in our brains
00:31:39.340 we have to win you know day by day by day by day and when you do that during a challenging time i think
00:31:46.940 it actually the program actually works in a better way because you're actually more proud of yourself
00:31:53.220 because like bro i could have really fucked up my life right now and you start realizing
00:31:56.780 where you could be instead of the track you're on and and it builds even more confidence than what
00:32:03.140 you would have had uh in in like good times right because if you could win in hard times you could
00:32:08.800 fucking dominate in great times and you would never want to go back again that's it moving forward
00:32:14.980 question number three uh this one says this is a business question says you've been in a business
00:32:21.660 for a long time and have dealt with a lot of different types of personalities have you ever had
00:32:26.680 a person who has been very stubborn or a control freak with a very important role in your company
00:32:33.840 and if you had a person like that how did you handle that well look that's
00:32:41.420 you know everybody looks at the world through different perspective you know like what's
00:32:47.040 control freak to you might not be a control freak to me um i'm a detail person so i actually like
00:32:53.280 people that want to control all the variables because when you control all the variables that
00:32:57.120 you can there's less area for fucking fuck ups so um stubbornness is a difficult thing you know uh
00:33:05.740 personalities are a difficult thing i think the hardest thing about building a brand or building a
00:33:10.140 company that has employees is definitely managing the personalities and what you're going to have
00:33:16.380 to learn and one of the biggest things that you can learn is that you know not everybody's the same
00:33:21.380 as you and they're not going to be the same as you and so what i try to do is i try to really look at
00:33:26.280 people as sets of strengths and weaknesses so i all of my executives here at the company uh all of my
00:33:33.540 key people that i that i've known you know who have been here for a decade like i i could tell i could
00:33:38.620 make a list i could say okay this is where they're strong this is where they're weak and they could
00:33:43.200 make that same list about me there's no question and i think i think the more the better way to look
00:33:49.280 at this instead of saying how do i change someone's uh traits is more so which by the way you you can't
00:33:57.120 help people but you know stubbornness is a hard one because when you're trying to cure someone of
00:34:03.120 stubbornness and they're already stubborn you're fighting two battles right um so how i would
00:34:10.480 encourage someone to look at this maybe a little bit differently is to say okay this person has these
00:34:16.520 five strengths and has these two weaknesses and i understand that about them okay and then i would
00:34:22.900 work to position that person in your company in the role where those strengths will best serve the
00:34:28.840 company and the weaknesses will be the least amount of liability okay and then you place them in that
00:34:34.160 role understanding that these are like i have people like i've got people in my company um
00:34:39.540 who are very fucking awesome like they're so dude i don't know how to say this not making it bad
00:34:50.160 because it's not bad um but let's just say you had someone in your company who's just literally the
00:34:55.900 fucking best in everything they're fucking great everybody loves them but then they're disorganized
00:35:00.380 and they let things slide through the cracks right that's a problem because when things slide through
00:35:05.740 the cracks for your customers they don't see it that way they see it as your fucking company's fucked up
00:35:09.980 so like just say in that kind of a situation what i would do is i would put that person in a position
00:35:16.920 where they their strengths are amplified and then i would give them some support on the back side so that
00:35:22.080 maybe not everything fell through the cracks and i would do that support through maybe um a special
00:35:27.660 system that they have to abide by or some sort of fail safe that would keep them from allowing things
00:35:33.360 to fall through the cracks because they're disorganized maybe i would help teach them how to be more
00:35:37.920 organized um but there's all kinds of things i would do to help them supplement those weaknesses
00:35:42.500 and so you know in this situation the way to look at it could be you know this person is really
00:35:48.980 good at a b and c and they have this problem of being stubborn uh so what i'm going to do is i'm
00:35:54.720 going to coach them on how how the stubbornness is really holding them back while i while i praise
00:36:00.500 them and put them in a position for their strengths to be amplified uh because bro if if you if people
00:36:07.220 aren't aware enough to understand that we all have our own weaknesses like i know my weaknesses are
00:36:12.320 like my weakness is absolutely 100 that my heart is way too fucking big and i give motherfuckers
00:36:18.740 way too many chances and that's really a it's a liability because what ends up happening is
00:36:24.100 people that i should have maybe separated from early end up escalating into a massive fucking
00:36:32.920 problem because i gave them the benefit many times right and i have a soft spot for people who have
00:36:39.780 been through difficult times because i've been through very difficult times so i always believe in
00:36:44.980 people's goodness and their and their abilities and i see the best in people and and and sometimes
00:36:50.940 that can really come to fuck you up uh if you're not aware of it right so i've had to learn those i've
00:36:56.960 learned that lesson the hard way many times uh but i also know that my big heart has produced
00:37:01.020 much more benefit than it ever has negativity so i'm willing to accept when those things happen
00:37:07.480 um because i understand what's the good the good outweighs the bad if that makes sense so
00:37:12.880 a lot of this is perspective you're never going to have an employee or a leader in your company that
00:37:18.260 is perfect they're always going to have weaknesses and the best way to to um really address these
00:37:24.340 issues is going to be to put them in a position to succeed with their strengths and then also uh help
00:37:31.180 them see their weaknesses because dude people don't really fix shit about themselves until they decide
00:37:37.560 it's a problem truth right absolutely so it's not like you walk in and you say you're fucking
00:37:42.300 stubborn blah blah blah blah blah like that's not going to work how to make this work would be to
00:37:49.700 allow the stubbornness to sort of get them in a pickle sometimes and then come in and be like what do you
00:37:54.520 think caused this where should the decision you know what i mean and walk them through it and then
00:37:59.460 and then maybe say something like this well you you know real talk bro like you know you're kind of
00:38:08.100 stubborn right like sometimes like do you think maybe this is a product of that and usually what
00:38:12.900 will happen is they'll be like fuck i know dude like i really work and they'll start to open up and
00:38:17.840 now you have a real opportunity to fix the problem because they have identified it as a real thing
00:38:24.040 that makes sense absolutely and i think if they're receptive to change and to improve yeah they will
00:38:29.400 understand where you're coming from yeah yeah bro because look here's the reality bro business is hard
00:38:34.580 as fuck it's super fucking hard no matter how hard you try no matter how good you are no matter what
00:38:41.380 your intentions are you are still going to have mistakes to happen inside your company and the goal is
00:38:47.180 to have be perfect and have no mistakes and here's the other thing when your company operates at a very
00:38:52.060 high standard and then a mistake happens you are judged unfairly harsh for it because you're perfect
00:38:58.520 all the time i have this situation this situation happens quite frequently here at our uh at first
00:39:04.300 form um you know everybody knows that like we you know people usually get notes on their tickets right
00:39:10.560 well we do tens of thousands of orders every fucking day and our guys and our team in the back are so
00:39:17.620 good at creating the extra you know the notes and and creating the the relationship with the
00:39:23.840 customers etc etc that now when people don't get them they get upset and i'm like well dude they're
00:39:32.660 not we like that's what people don't understand it's not that we require them to do notes in every order
00:39:38.380 these fuckers are just so fucking good and they and they that they do that and when we don't hit orders
00:39:44.700 because that's just the statistical data we don't do them for every single order it appears as if we
00:39:51.400 we're losing something right so when you do an exceptional job and then you don't do it it looks
00:39:57.160 like you're failing when in reality you're still better than everybody else so be prepared for that
00:40:01.820 because people will judge you that way um when you have high standards but the payoff is still much
00:40:07.140 better by having those high standards so i think i think the reality of it is this you do the best you
00:40:12.960 fucking can you understand you're not going to be perfect when you're not perfect you fucking do
00:40:16.820 what you can to make it right and you move forward when you have employees that have weaknesses you put
00:40:21.580 them in positions where they can win where they can provide the most value for the company and then
00:40:25.800 you help them discover their own weaknesses and then help them overcome those weaknesses and become
00:40:31.960 stronger you don't point them out you don't make fun of them it's not a fucking you know it's not a
00:40:37.460 you're a piece of shit you got to fix it like that's not like bro and by the way that's how i
00:40:42.120 used to be you know if you were to go back you know pre-2015 uh i was a completely different leader
00:40:49.580 you know i i was i was a poor leader like poor not fucking okay i was poor and uh a lot of the things
00:40:57.820 i'm talking about here they come from me making all those mistakes right like nobody listens to you
00:41:04.100 when you come in and you say hey bro you fucking suck at that you know blah blah blah now now i might
00:41:09.580 say that now joking around right but i say it in a way where you kind of know i'm telling the truth
00:41:15.100 too right um so there's there's a it's just developing as a leader bro and this what what
00:41:22.260 this person's asking about is just a normal situation that you would have to deal with with
00:41:26.740 people and if you're going to run an organization with people um you're going to have to understand that
00:41:32.700 there's it's going to be a lot of personality development a lot of personal development a lot
00:41:37.420 of skill building and uh that comes with you know the responsibility for having people identify worth
00:41:43.960 areas where they need improvement and then having them decide of how to improve you know because people
00:41:49.000 always perform better when it's their idea versus when you tell them to so um and then you know as a
00:41:54.540 consumer you guys should probably understand that like uh you know nobody means to make mistakes
00:42:01.140 like nobody means to fuck up and like maybe when you maybe when you you know have a poor experience
00:42:06.980 like let's say i had with this sushi place right like i'm not canceling them on the internet i'm not
00:42:14.320 trashing them on the internet i'm going to go have a conversation with the family that owns it
00:42:19.100 and say hey guys here you know i i understand what you did because they made you know 14 years of
00:42:25.700 positive deposits into my life yeah right so like one bad decision uh you know i actually think
00:42:34.700 because they made all those good deposits i owe it to them to go give them the real feedback in a
00:42:40.320 constructive way see what i'm saying right and if we all thought like that as opposed to this cancel
00:42:45.640 culture shit where we're just like oh my god these people fucked up my owner one fucking time in five
00:42:51.000 years they're pieces of shit are you sure they're pieces of shit because you liked them for the last
00:42:57.320 five fucking years you know what i'm saying and if the tables were to turn you would want that grace
00:43:01.740 yeah exactly and you've talked about it you posted it on your story so many times yeah like we should
00:43:06.920 show grace to others like how we expect it to ourselves well isn't that in the bible oh yeah like
00:43:12.460 isn't that biblical shit absolutely like you know i think when you show grace to people people show
00:43:17.900 grace to you and i think our society lacks grace um right now in a really bad way you know there's
00:43:25.620 people on the internet that just fucking tear people down that's their you know whole fucking thing uh
00:43:33.000 everybody wants to jump on everybody the minute we find out something bad about them bro nobody's
00:43:38.060 perfect out there everybody has fucking shit everybody's struggling with shit you know like most of
00:43:44.400 these motherfuckers out there in the real world are living in complete fear because like they because
00:43:48.580 they've gone through a development process where you know they look like i was talking to one of my
00:43:53.280 guys earlier today who uh uh i'm really fucking proud of and when he first came here i thought he
00:44:02.060 would probably make it maybe three two three weeks okay um and he's become one of my favorite
00:44:08.340 fucking people in this fucking building and we were talking and you know
00:44:13.320 i i think i don't know i just think it's important to cut people slack like this dude
00:44:22.120 like he almost ran me over in his fucking car uh like the second day he was at work because as he
00:44:28.220 was leaving work he was smoking a fucking joint and i normally like 10 years ago i would have fired his
00:44:34.060 ass right there but you know what i thought i thought you know what i'm gonna give this dude a
00:44:40.160 shot and you know what for the last two fucking years three years we've been uh with this guy i
00:44:47.440 come here on saturday he's fucking here come here on sunday he's fucking here i go outside do my cardio
00:44:52.540 where's he oh he's out in the fucking parking lot on the fucking phone this guy has worked his fucking
00:44:57.640 ass off and he has earned my motherfucking respect and so like because i was able to give a little bit
00:45:03.420 of grace right in the beginning now this man has developed a true career for himself he's going
00:45:09.060 to have a totally different fucking life and and i'm proud of that right absolutely so maybe if we
00:45:15.760 just realize that not everybody is a total piece of shit because they made one mistake uh maybe the
00:45:22.280 world would be a little bit better place you know him and i were talking a little bit ago and we were
00:45:27.260 both talking about like how in the past you know there's all kinds of relationships that we regret
00:45:34.960 how we handled them you know friends uh significant others but that's everybody right like every single
00:45:41.160 fucking human listening to this show can go back five years ago and be like i can't believe i was that
00:45:46.700 person and so now you have everybody in the world living in fucking fear because they're afraid that some
00:45:54.300 person from 10 years ago is going to come around and be like oh and dude the internet holds them to
00:46:00.080 that like that's absurd shit like when you guys are fucking on twitter and you're jumping on
00:46:05.140 motherfuckers for shit they did 10 years ago and ruining them and getting them out bro that is the
00:46:11.140 first of all it's terrible fucking karma second of all it's probably about the worst fucking thing you
00:46:17.200 could ever do to someone because that person has likely just like you put in a shit ton of work
00:46:23.740 to become who the fuck they are today and you're holding them accountable for 20 fucking years ago
00:46:28.980 never in humanity has that been the case before you know when our parents grew up you know they were
00:46:35.800 able to live a very uh less stressful existence because their whole entire life wasn't recorded for the
00:46:46.160 last fucking 20 years and that's the world we live in and then people use it against people
00:46:52.240 and bro what's that create that creates depression fear anxiety paralysis of creating more growth in
00:46:59.200 their life you know a lot of people are afraid that they don't want to do anything because they're
00:47:03.820 afraid if they step out in the fucking light people are going to fucking you know ruin their lives and
00:47:09.360 like bro we're not having this is why we don't have our best and brightest in the political system you
00:47:15.560 know how many motherfuckers i know that are like legit genius business people that could fix this country
00:47:21.800 and i say to them i say why why don't you get involved they're like fucked out dude why would i do that
00:47:26.620 look what they do to these people look what they did to your buddy eric gritens you see what i'm saying
00:47:31.020 and we can't be like that and we can't be like that especially in this country if we want the best and
00:47:37.620 brightest to step forward and create for the rest of the citizens so we have to fucking stop this
00:47:45.000 cancel culture shit has to stop this fucking bullshit has to stop this hate has to stop and we have to
00:47:51.460 start understanding that just like you motherfuckers all have shit in your fucking past that you won't
00:47:57.920 want anybody knowing so does anybody else so when that shit comes out maybe you should consider
00:48:01.640 like i did with with the guy i was mentioning that's right and i'm not proud of this but have i ever
00:48:07.860 smoked a fucking joint in my car yeah i have also i was thinking of you see what i'm saying yeah so
00:48:15.060 so if i condemn that guy and say well fuck you get the fuck out of here for a mistake i also made
00:48:21.100 what does that make me that makes me a fucking hypocrite right it's not good man that's true
00:48:27.700 and also i was thinking had you not given him the second chance what about the two years or three
00:48:33.920 years of contribution he has given to your company the positive bro like yeah that i mean i totally
00:48:40.600 appreciate that but like i'm much more proud of who he's become oh yeah you know i'm saying um fuck
00:48:46.300 yeah i mean like dude look everybody at these companies that we're involved in is a fucking winner
00:48:51.560 that's the reality like if someone is repping any of the companies that we work with um or that i'm
00:48:57.420 involved in they're working hard they're fucking want to win they're doing their best that's the
00:49:02.900 reality okay we don't you can't work here if you don't have that truth like a regular person
00:49:09.340 working in a corporate job in corporate america literally could not work for me so um they would
00:49:17.000 come here and they would be like there's no way i can work here i've only been here two and a half
00:49:22.440 years and i've seen people quit the first day second day within a week oh yeah yeah with my own
00:49:27.380 right away because it's a different thing you know what i'm saying so um but you know that's
00:49:33.380 a testament to the people that are here they're they're top level all the way across the board
00:49:37.940 people that represent the brand top level all the way across the board um
00:49:41.920 anyhow i don't even know how i went there but the point is is like dude be fucking cool
00:49:47.700 like i understand everybody you look you want the world seeing all your shit and if they do see your
00:49:53.400 shit uh and you own it do you still want to fucking uh ruin your whole life like maybe you
00:49:57.980 shouldn't do that you know i wish people would fucking think about those things because everybody
00:50:01.800 thinks it's never going to be them you know what i'm saying it's fucking it's and i actually think
00:50:07.540 when you pile on to people like that you're just ensuring that the universe is going to crack back
00:50:12.040 on you 10 times harder karmic debt it's happening dude absolutely like every time you fucking pile on
00:50:17.240 someone or kick someone when they're down or even kick someone when they're up which is even
00:50:21.300 fucking worse because when you kick someone when they're up what you're really telling the universe
00:50:25.100 is i don't want that fucking life i don't want to win i don't want to succeed right you don't have
00:50:31.260 to like them but if you kick them when they're up you're ensuring that you stay where the fuck you are
00:50:36.640 and i can assure you as a man who has accomplished a few things on this planet and who has lived for 43
00:50:43.780 fucking years of life and worked enough hours that a 65 year old man would have worked i can promise
00:50:50.840 you that's the case i believe that yeah it's the truth it's the truth so anyhow is that is that
00:50:57.860 well that's three that's three so go pay the fee that's right go pay the fee baby hey guys uh i
00:51:03.780 appreciate you guys i love you guys talk to you next time pay the fee
00:51:06.820 went from sleeping on the floor now my jewelry box froze fuck a pole fuck a stole counted millions
00:51:13.920 in the cold bad bitch booted swole got her on bankroll can't fold doesn't know headshot case closed
00:51:21.480 i'm gonna go
00:51:27.220 if i find the finished rho
00:51:30.160 then i wanna grab your computer from shit
00:51:38.420 drive away
00:51:39.360 on bankroll can't fold
00:51:41.580 the guy
00:51:42.800 on bankroll can only move
00:51:45.140 the guy
00:51:46.200 on bankroll
00:51:46.880 r