REAL AF with Andy Frisella - Droppin' Bombs and Talking Training ft. Brad Lea, with Andy Frisella - MFCEO191

00:00:00.000 what is up guys you're listening to the MFCEO project I'm Andy I'm your host and I am the 0.67

00:00:14.180 motherfucking CEO guys today we have an awesome podcast with an awesome guest but before we get

00:00:20.780 into that before I turn it over to my man Vaughn the Impaler I gotta ask you for something you 0.93

00:00:26.380 know I don't ask for things very often but I'm going to ask this time guys subscribe to the

00:00:31.640 podcast all right we're giving away literally free information I'm spending money to create this 0.99

00:00:38.920 content for you a lot of money by the way these motherfuckers don't do this shit for free I wish 1.00

00:00:43.360 they did but they don't we're providing extreme value and guys I'm going to ask you to do two 0.98

00:00:50.320 things for me I'm going to ask you to click subscribe all right and why that's important

00:00:56.180 is because we are a movement we are here to stand up against the entitlement mentality that is sweeping 0.99

00:01:03.300 our nation and creating a bunch of dumb motherfuckers that we all get annoyed with we have to start 0.98

00:01:10.140 spreading the message we have to start spreading the movement and the way we do that is by clicking 0.99

00:01:15.360 subscribe because when you click subscribe our rankings go up and when our rankings go up 0.94

00:01:21.060 more people are exposed to the message so do your fucking part click subscribe all right and help your 0.91

00:01:27.260 homeboy out secondly the thing I'm going to ask you to do is I'm going to ask you to tell a friend 0.98

00:01:32.560 all right I could easily be advertising all kinds of products on this on this podcast and making a lot

00:01:39.120 of money guys are making seven figures a year just off their podcast ads at our level okay I don't 0.99

00:01:44.560 bombard you with ads I don't bombard you with fucking you know pitches to buy my shit all I ask 0.99

00:01:50.720 is that you subscribe and that you tell a fucking friend all right do that for me and let's hold 1.00

00:01:56.440 hands to sing kumbaya all right now with that being said Vaughn what the fuck is up man things are 0.99

00:02:03.060 good I mean you know I got a lot of responses from our last episode saying you were bullying me so 0.99

00:02:08.760 uh bullshit no they said that you you know you they talked about you uh uh saying about how you 0.98

00:02:16.440 could outrun me or yeah well I can yeah that's not bullying if it's fucking truth I know I thought 0.99

00:02:21.620 it was pretty funny they weren't serious there's there's just saying if anybody thinks I'm bullying 0.97

00:02:26.160 you they can get the fuck off podcast yeah I don't care kind of bullying but whatever yeah no

00:02:31.380 no he's definitely not bullying me but no things are good man I mean we've got amazing things going on 0.94

00:02:36.320 good things coming up yeah pretty excited about it yeah and the Otis and Charlie thing is amazing

00:02:40.900 I mean we really haven't I mean I think you would agree we really haven't marketed it too much and

00:02:45.780 no this came out at number one oh I meant to tell you I just got a text from the publisher that says 0.92

00:02:51.340 that they are literally out of books no way they yes true already yeah fuck the thing just got 0.93

00:02:57.620 released yep Amazon just Amazon just Amazon Amazon Amazon Amazon Amazon Amazon am I won am I won 0.81

00:03:06.540 Amazon just contacted them asking for more books and so she texted me and said we don't have any more

00:03:12.680 books so well they better fucking print some well they can get off off of our website yeah so there we 0.92

00:03:19.160 go yeah all right so what kind of show we got today who we have here who's this handsome 1.00

00:03:24.500 motherfucker we got yeah not Tyler no I would have said who's this dumb fuck that you have 1.00

00:03:30.180 sitting next to you yeah I was talking about him now that's bullying yeah that is yeah Brad Lee 1.00

00:03:37.000 not Leah Bradley or Bradley Brad space Lee that's right that's right and if you don't know now you 0.95

00:03:45.500 fucking know now you fucking know that's exactly wow yeah I just slipped you missed that some people 0.98

00:03:50.000 say is that Brad Leah and I say I don't know do you drink fucking tea yeah 0.99

00:03:53.580 Brad is the uh the world's expert on is it erectile dysfunction no I am not an expert yeah because if 0.99

00:04:03.680 you had to be if you had an expert that means you have it like really fucking bad 0.98

00:04:06.600 mine's mine's dysfunctional though 0.72

00:04:10.080 no Brad like so many people on our show as a self-made entrepreneur you've been gosh you've been in the

00:04:18.460 marketing and uh he's a big baller yeah big baller you'll never hear him say that but he is that's

00:04:24.960 right but uh so you've been for a couple decades now you've been big into sales and marketing and

00:04:30.260 then you developed your own you called it a software system it's it's kind of a communications and

00:04:34.920 training platform that's right called light speed vt you ain't lying not vd but vt correct and uh

00:04:41.880 you guys have a lot of sexual innuendos well we don't I'm just in a weird mood 0.98

00:04:45.920 Vaughn's a fucking weird pervert dude no I'm not I'm a I'm church boy according to one of our 1.00

00:04:51.760 listeners you are church boy so yeah church boys are perverts yeah 1.00

00:04:55.020 oh I'm not repressed oh all right so look Brad is the world's leading expert on virtual training 0.75

00:05:04.840 his company provides technology that not only allows companies to train their employees more

00:05:13.300 effectively but to repeat the training over and over again which is the key to get it locked in

00:05:18.700 I want to know and we have never actually talked about this uh I want to know how you got into this

00:05:24.080 because like we met at 10x last year at Grant's event which was awesome and we're both going to be

00:05:28.560 speaking at it again which I'm excited about um but I want to know how you got into it and then we'll

00:05:34.360 get into you know how it works and what you do and and the importance of training yeah well

00:05:40.740 the I mean those are all segments that you could do a whole show on but how I got into it was kind

00:05:45.940 of by accident I ran sales teams for companies that I worked for and I you know double triple sales and

00:05:52.700 how I did it is I just trained people I mean it's just blocking and tackling it's common sense shit but

00:05:57.200 you know done repeatedly and and done effectively so I had the big bright idea to start a training

00:06:02.780 company because you know I wanted to make more money and they could pay me to go out there and make

00:06:07.160 more you know per day I could go you know 20 30 days out of the month and make way more than I was

00:06:12.680 making so I quit my job and started a training company and when I went out in the field it didn't 0.89

00:06:18.780 work my training didn't work and it baffled me because I was saying the same shit and doing the 0.99

00:06:23.720 same shit and it just wasn't sticking and I was like son of a bitch like what's going on plus 0.99

00:06:27.860 I like to over deliver you know you pay me ten thousand dollars to show up and train your people 1.00

00:06:32.160 you know I want your people to change I want your people to be more effective I want you to feel like

00:06:37.000 you know you're going to get a hundred grand worth of value yeah that's what I like to do so so I

00:06:41.720 would leave knowing full well these pricks weren't trained right and so like I started to research what

00:06:47.060 what was different what was wrong and I came out with a with a interesting tidbit of information and

00:06:54.260 that is an effective training program and when I say effective I mean there's a lot of training going

00:06:59.360 on but they're not really training they're just kind of you know spinning their wheels or it's not 0.75

00:07:03.820 effective they're throwing some shit at the wall and hoping a little bit sticks yeah 0.91

00:07:06.820 or again I mean I always say there's there's companies that spend a million dollars a year 0.99

00:07:10.880 training and they aren't training they're exposing and it doesn't work it's like going to a gas station

00:07:16.800 for a gallon of gas and walking out with an you know eighth of a gallon it's just it's not a gallon

00:07:21.380 right so I started looking and and and just literally breaking it down and I found that there were four main

00:07:28.520 ingredients that have to be in every single training program to make it effective and the reason it

00:07:34.160 wasn't working out in the field is because those ingredients astonishingly were not there and it took

00:07:40.420 me a while to figure that out and then I created the light speed virtual training system to remedy that

00:07:45.920 but the four ingredients that need to be available are one you have to have good content obviously

00:07:51.220 two you have to have repetition most people they won't they won't do it enough times to actually

00:07:58.460 learn it you know you say good content just for clarification because we talk about good content a lot

00:08:02.640 here we're not talking about social media content in terms of entertainment we're talking about

00:08:07.000 effective training techniques yeah good content well no well I'm talking about good content meaning if my 0.95

00:08:13.580 content shit and I do the other three things right you still probably won't have very good results 0.91

00:08:18.380 because the training the content sucks right you know if I tell you you know here's how you sell 0.99

00:08:23.840 something and I don't and I tell you to you know ignore people like that would be bad content 0.99

00:08:28.000 you you don't you definitely don't want to ignore people if you want to sell shit you need to shake 0.96

00:08:32.600 hands you need to meet more people more hands you shake more money you make right so you have to have 0.97

00:08:37.580 good content you have to have repetition you have to have accountability and that's the key most people

00:08:42.360 are missing and you have to have practice and role play those four things have to be

00:08:46.360 you know involved so let's let's camp out on each one of those for a while

00:08:51.500 well so let's just start most companies don't have one or several of those and they're spending

00:08:58.460 millions of dollars training without one or several of those and they're pretty much burning up their

00:09:03.200 money like it's like baking a cake right like leave an egg out and see what happens right to your cake

00:09:08.900 recipe right leave out any one of the few ingredients that go in anything and it just doesn't come out

00:09:15.080 right and that's the same thing with training and guys this is important because right now you may be

00:09:20.300 listening and you may be a guy who's sweeping the warehouse floor all right and you may say well

00:09:25.140 this doesn't apply to me well let me tell you something you can either be the 40 to 70 thousand

00:09:30.280 dollar a year employee who has no leadership skills or no training skills or no ability to replicate

00:09:34.920 themselves or you could be the guy who learns how to fucking train people and replicate their skills 0.55

00:09:40.100 and create other people who are valuable for an organization and that person's lifetime value is in the 0.96

00:09:46.820 millions and millions and millions of dollars so if you don't think this applies to you 1.00

00:09:51.400 you're a fucking idiot and having the ability to improve another individual like again i feel 1.00

00:09:57.860 i feel good when i know that i've taught somebody or or brought someone to another level where they can 1.00

00:10:04.340 make a better life they can you know have better christmases they can have better fucking birthdays 0.95

00:10:08.800 all that people forget about that stuff when they think of entrepreneur they think of like 0.99

00:10:13.340 the cars and the money and the travel and shit but dude honestly no bullshit the best thing about 0.88

00:10:19.540 being an entrepreneur is what you just said it's seeing your it's seeing your team succeed it's 0.96

00:10:24.320 seeing people develop skills and grow and you know improve and then use those things to to improve their

00:10:31.660 own lives yeah and in order to do that you need to train 92 percent of companies don't train at all

00:10:38.140 believe it or not and the ones that do train don't train effectively not all of them obviously but

00:10:44.900 very few actually and whether they do it by accident or intentionally those four ingredients have to be

00:10:49.860 there and the reason why they won't do it at least in my opinion is because it's uncomfortable

00:10:54.300 right you know you're going to get pushback from your employees if you're training a group of people

00:10:58.920 that have to be trained like it's not their choice this isn't like you know a guy that's into

00:11:03.700 self-improvement or a girl that's into self-improvement where they reach out and find

00:11:07.460 content and consume it but like you used to be a pastor yeah so like would you go to a church where

00:11:14.000 the where the dude read the bible once nope like you want to read that bible over and over like again

00:11:19.700 that's repetition yeah so repetition is uncomfortable and what people don't understand is growth comes from

00:11:25.860 being uncomfortable you know what i'm saying like when you go to the gym and you got a spotter and

00:11:30.480 those last three reps you couldn't do by yourself that's where the growth is right so so when it

00:11:36.160 comes to training it's kind of the same thing like repetition your employees will be like dude i already

00:11:40.660 did that dude i already saw that dude already went through that yeah do it again right do it again and 0.98

00:11:46.360 do it again and do it again and do it again until you can lip sync that shit keep doing it you should 0.99

00:11:51.480 be able to write a fucking book and teach people how to do it yeah that's when you know you know it and 1.00

00:11:56.880 what most management does is as soon as they get as soon as they get a little pushback or that they 0.99

00:12:03.240 most of them show it once yeah they show it once and then and then when you hold them accountable 0.96

00:12:06.800 they'll say well they'll say this they'll say well i fucking trained my guys to do that 0.97

00:12:10.820 yeah you didn't train them you showed them one time yeah there's a fucking difference yep i call that 0.95

00:12:16.080 exposing them so again you expose them to the information but you didn't actually train them look at the 0.99

00:12:20.220 military you know go to boot camp you do the same shit over and over you break down your weapon 0.89

00:12:25.340 you put it back together yeah go go to any sports teams any anybody that's highly trained 0.97

00:12:31.180 did repetition period end of conversation so at the end of the day when you look at it from just a

00:12:37.680 you know training an employee you know how to answer your phone you say here's how i want you to answer

00:12:42.540 your on the phone you'd have to say that a lot to get the repetition down then well there's repetition

00:12:49.500 there's good content so let's assume you already have good content so that's repetition and the reason

00:12:53.920 why no one wants to do it is because employees bitch and complain i would i would say be you know 1.00

00:12:59.180 being a real business owner who owns multiple companies who employs a lot of motherfuckers 0.98

00:13:03.940 i will 100 testify that my my biggest missing link with my managers to their subordinates if you want to 0.97

00:13:14.320 call them that or team members whatever the fuck you want to call them is that they don't do the 0.86

00:13:17.940 repetitions that they show people one or two times and then they assume that the person knows and if 0.99

00:13:22.980 you're a manager and you're having trouble with your fucking team i promise you repetition is a 0.99

00:13:27.740 big part of it absolutely i can guarantee it like i spent years trying to figure this out it's very 0.99

00:13:33.580 rarely good content it's it's always the repetition or it's one of the other aspects yeah i mean you

00:13:38.860 agree or disagree with that i would agree yeah you know there's a lot of good content good information

00:13:43.460 out there problem is is someone will will expose someone to it and then that and by the way i mean

00:13:49.160 turnover especially like in network marketing mlm yeah that has a 90 some percent turnover

00:13:54.780 because people aren't making money they're not successful why aren't they successful it's easy

00:14:00.340 to succeed in network marketing if you do the work and you know how to do it and then these up lines or

00:14:06.180 whatever they're called the sponsors they'll teach you how to do it once and then dude you better go out

00:14:12.060 and recruit people and then pretty soon people quit why they didn't get enough repetition

00:14:15.360 ultimately they weren't trained properly so repetition is the main thing that most people

00:14:20.760 lack the other one's accountability like there's a company there's companies that'll they'll train

00:14:26.000 let's say the front line let's use sales for example they'll train the sales person but they 0.98

00:14:30.900 won't train the sales manager on the same shit because they're quote unquote managers they're big 0.93

00:14:36.760 wigs now they don't have to train on that stuff that's for sales people if i'm not going to do it why 0.99

00:14:40.940 would i need to learn it well because how are you supposed to hold that sales person accountable

00:14:45.940 if you don't know what the hell they're supposed to be doing and saying right so a manager in any

00:14:50.260 company should actually have to take their own management training and their subordinates or or

00:14:56.980 the people they're supervising dude you know that's a basic leadership you know violation on top of that

00:15:03.480 like we're talking not just talking about effectiveness but now let's talk about leadership and respect 0.98

00:15:07.240 if you don't know how to do the fucking job that you're trying to hold somebody accountable to or 0.97

00:15:11.380 you don't do it in front of them they are never going to do it yeah there's no accountability dude 0.99

00:15:15.900 i will tell you for sure if you have a team and you're the leader of a team and you tell them to do

00:15:22.460 uh you tell them to pack a box and put the tape on a certain way like has to be with zero wrinkles and

00:15:29.400 it has to be perfectly centered every single time the minute that they see you put the tape on with a 0.87

00:15:35.260 fucking wrinkle in it or put it on crooked they will never put the tape on the right way ever again 0.92

00:15:39.760 all they have to see you do is cut that corner one time and they will never do it yeah so it's not 0.97

00:15:46.540 just about being effective it's about respect and it's about culture too you cannot violate that golden

00:15:52.860 rule uh vince lombardi quote what is it uh leading by example isn't the best way to lead it's the only

00:15:58.800 fucking way and this this applies to what we're talking about as well sure it does yeah and and again 0.83

00:16:04.920 companies don't don't recognize that so what they do is they put the management through a management 0.98

00:16:09.540 training course the sales people in this example for through a sales per person course and they don't

00:16:16.460 hold you know there's no blend there so if they wanted to do it correctly the managers have to learn

00:16:22.760 what the sales people learned they either learn because they've done it or they learn because they

00:16:28.000 went through the same training which means now you're training managers almost twice as much 0.99

00:16:32.000 and guess what happens then it's fucking uncomfortable they bitch they moan they whine 1.00

00:16:37.040 now let's say you're the ceo you got a bunch of managers bitching and moaning you got a bunch of 1.00

00:16:41.600 sales people bitching and moaning or other employees team members bitching and moaning and now the whole 0.94

00:16:46.920 team is bitching and moaning and what's easiest to do stop training you stop training you get rid of the 1.00

00:16:53.660 training you say well damn this is uncomfortable i'm not going to sit here and listen to this shit so 0.99

00:16:58.200 what do you do yeah it's like a buddy of mine he had a clothing store down in beverly hills i run 0.99

00:17:03.540 into him i said how's it going man he said it's going good bro but i think someone's stealing from 0.98

00:17:07.660 me i said no shit he said yeah like a lot of money worth he was selling the high-end shit 0.98

00:17:12.780 so i said well what are you going to do he said i'm going to put in cameras throughout the whole 0.99

00:17:17.460 store back store everything so he put in all these expensive cameras and i ran into him i said how's it

00:17:23.080 going he said pretty good i said what happened he said dude it was two of my best salespeople 0.99

00:17:27.840 stealing my shit and i said no kidding what'd you do he says i got rid of the fucking cameras 0.99

00:17:33.840 fuck so it's like he he he didn't want to to to know that that was happening why because it's 1.00

00:17:42.620 uncomfortable not only that dude people who get in a management position they dude and this is a 0.99

00:17:49.480 very fucking weak manager move where and manager is a ceo too like he could be a ceo it could be 0.93

00:17:54.820 anybody but i'm gonna tell you i've seen this over and over again you have guys who are managing other 0.99

00:18:01.380 guys and let's say the manager knows that the employee is doing something fucked up but that 0.99

00:18:07.520 employee actually is like covering a certain it could be something as stupid as like they're covering 0.99

00:18:12.720 a certain time frame of hours in the store where that manager likes to go out with his girlfriend 0.99

00:18:17.780 right right so the the manager will keep that guy on because they don't want to fucking fire him and 0.80

00:18:25.180 have to deal with training a new person and finding someone who could cover that time because they want 0.99

00:18:29.720 to go out and do this and then that person fucks their shit up so bad over time that the manager ends 0.99

00:18:35.040 up losing his fucking job because of it yep like it is mind-blowing to me what people will do to avoid 1.00

00:18:41.780 hard situations that will get them ahead further in life versus allowing short-term bullshit situations 0.99

00:18:49.480 to continue yep they end up costing them massive opportunity later dude that's why nobody that's

00:18:54.660 why the majority of the people in the world don't have abs yeah dude getting abs is uncomfortable would 0.87

00:19:00.120 you agree i got some now would you agree it's uncomfortable yeah it's uncomfortable shit that's why no one 0.97

00:19:05.760 does it that's why not many have abs yeah training is the same way it's uncomfortable shit it's 0.82

00:19:10.940 uncomfortable to do it's uncomfortable to roll out and it's uncomfortable to maintain however just like

00:19:18.620 abs when you do it right dude it pays off tenfold ten hundredfold hundredfold at least like like when i

00:19:26.440 work for companies dude i'd triple their sales you know some of these places we're doing you know two

00:19:31.820 three four million dollars a month i'd come in and triple their sales like that's massive and they'd

00:19:37.220 be like what are you doing man what are you magic no i'm just teaching people how to do it i'm holding

00:19:43.240 them accountable and i'm training effectively so so basically i built a team of people that knew what

00:19:48.540 they were doing and how do you do that you train effectively how do you do that good content

00:19:53.940 repetition practice and role play and accountability it's funny because in my business i'll have guys who

00:19:58.920 won't train their guys consistently because of the effort it's going to take and they're afraid of

00:20:04.500 the awkwardness that it's going to create between them like they're like oh well this guy's not going 0.99

00:20:09.260 to like me anymore because i'm fucking busting his ass but what you don't realize is that you busting 0.99

00:20:14.960 his ass is actually being nice to him because you're treating him with respect and you're respecting his 1.00

00:20:21.580 potential by treating him training him the proper skills that are going to grow him and grow his career 0.98

00:20:28.220 by you being buddy buddy and letting him slide letting him cut corners you're not being that 0.99

00:20:32.880 motherfucker's friend yep you're being the opposite of that you're being a hindrance to his progress 0.99

00:20:37.560 thousand percent right people don't think like that like dude i have no problem personally i mean dude we 1.00

00:20:43.760 just spent a whole day together you heard me say shit to some of my guys that most people would be 0.96

00:20:48.160 like damn that's pretty harsh no i just deal with fucking facts like when i said hey are you writing 0.99

00:20:53.020 that down you said yes and i said why is there no fucking pen in your hand that's not me being rude 0.99

00:20:57.600 that's me fucking holding you accountable right and like people have such a hard time 0.98

00:21:02.240 holding people accountable because they spend so much time with them that they think they're friends 1.00

00:21:07.440 look your motherfucking team doesn't need a fucking friend it needs a fucking leader and there's a big 1.00

00:21:12.180 fucking difference and you guys who are out there being you know with your uh your your half-assed 1.00

00:21:17.680 potential team you you don't even understand this concept like if you held them accountable for 90 0.99

00:21:23.080 fucking days you'll have such a strong team that will hold themselves accountable that you won't 0.95

00:21:28.320 even fucking have to hold them accountable yep they'll do it on their own and now they respect 0.99

00:21:32.720 you because you taught them how to make fucking money they'll appreciate you yes you know it's 0.99

00:21:38.020 funny too but brad people think that that they want to be friendly like like if you and me work 0.99

00:21:42.740 together and i'm the i'm the boss or whatever and you're the employee they think that the only way

00:21:47.260 for me to get you to like me is to be nice to you yeah no the way you end up liking me is by 0.97

00:21:52.080 me teaching you how to be successful and then you're like dude andy's the fucking man dude i've 0.99

00:21:56.380 been i'm i've been guilty of that i've said to myself bro and other people yeah it is it is the 0.97

00:22:03.260 freaking truth right because i've said i've said you know someone asked me well why do you let that

00:22:07.380 happen i go man because you know i guess i care too much when in reality i didn't care enough or or

00:22:13.440 i cared for the i cared for the wrong things like you know no i'm letting my dude comes to you and 0.91

00:22:18.440 he's and he's fucking up at work right and you're like well he's got a pregnant wife at home and he's 0.96

00:22:23.060 having these troubles and he's having this so you take it easy on him but by you taking it easy on 0.99

00:22:27.700 i'm screwing him harder yes way harder and that is the truth that is the truth dude and that's the 0.99

00:22:32.680 difference between great fucking leaders and weak leaders okay dude i've had coaches in my life 1.00

00:22:38.840 playing sports who are the i fucking hated them like i wanted to cut their motherfucking heads off 1.00

00:22:44.840 like i hated them like i seriously plotted like burning some of their houses down you know what 1.00

00:22:49.200 the truth is now that i'm mature and i understand what they taught me i'm like that's the best 0.98

00:22:52.960 fucking dude i ever fucking met yep that guy cared more about me than fucking anybody else happens a 0.99

00:22:57.960 lot in the marine corps i bet drill instructors are hated in the first two months when when your life's 1.00

00:23:04.400 getting saved or you know you graduate you're like man those guys are fucking awesome yeah yeah dude 0.51

00:23:09.900 and and it you know that's what a great leader is about though a great leader cares enough

00:23:13.840 to have those conversations well again that sounds weird to say because because like i i care

00:23:20.100 a lot but i was i was not caring enough right and i didn't even know it but you you you and i are on

00:23:26.580 the same page here we get it we're saying the same thing for sure and and the reason we know this

00:23:30.560 is because we fucking did it yeah like dude you know what i kind of still do it dude that's why i told 0.93

00:23:34.740 you in 2018 i'm changing the game brad i've ruined employees who would be like i've ruined a lot of 0.98

00:23:43.360 employees who would have been fucking amazing had i just fucking sacked up and fucking said hey 0.99

00:23:49.520 motherfucker this is how you need to do it and this is why period right and i didn't and that's why 0.99

00:23:55.220 you know people are like dude why are you so intense why are you so harsh i've learned to be this way 0.99

00:23:59.460 i used to be the guy who would fucking cut somebody some slack or not have the conversation 0.91

00:24:04.520 you know and and i've ruined people because of it i see not just ruin them at my company i ruin 0.98

00:24:10.080 their lives because i've seen them go out and they go out where they could have been great here they 0.99

00:24:14.600 could have built a six-figure seven-figure career here long term they now they're working at fucking 0.97

00:24:18.980 starbucks yeah now they're working at fucking at&t you know as a salesman like that now they've jumped 1.00

00:24:24.820 from job to job to job and they've got into the fucking hamster wheel because i was a weak fucking 0.99

00:24:29.440 leader to them yep dude that's that's that's freaking harsh reality right there it's truth 0.99

00:24:34.260 and like dude the re but but and i guarantee you there's people listening right now that are

00:24:39.060 sitting there going dude that's that's me yeah and i'm telling you man you know like because i don't

00:24:44.260 want to be ever the guy like we talked about this earlier too i don't ever want to be the guy who's 0.98

00:24:48.540 out there pretending like i have all these special skill sets that you motherfuckers don't have i'm not 0.99

00:24:53.700 better than you i'm not smarter than you i'm not fucking i don't have shit that you don't have but 1.00

00:24:58.060 what i have is 20 fucking years of experience of fucking shit up you know what i mean like some of these 1.00

00:25:03.000 fucking instagram celebrity entrepreneur dudes they pretend like they got some special god-given 0.99

00:25:07.720 gift look man that's not helping these people that's not helping these people listening right 1.00

00:25:12.740 now like they need to know like i'm i've made those same mistakes that they're fucking making right now 0.94

00:25:17.640 and that's that's the truth man like i you know it doesn't hurt my pride a little bit to admit that 0.98

00:25:22.860 sure it does but it is the truth and like you know i i think about that shit like people ask like 0.88

00:25:27.860 do you have any regrets or would you do anything differently and and generally no i wouldn't 0.90

00:25:31.920 because i learned everything through mistakes but what i would do differently if i could go back

00:25:37.260 and change it is as i would have been more direct and more honest and more caring in the right way

00:25:43.180 to some of these guys who i feel bad about losing over the course of time yeah i mean you let them

00:25:48.140 down you let you down yeah the flip side of that though is that you have to be the kind of person

00:25:52.600 who recognizes that that is valuable look we talked on our last podcast with jp about extreme ownership

00:25:58.300 and like what they talk about like dude i'm all about that concept like i don't look at people 1.00

00:26:02.880 when i cut when i lose an employee i don't look at them and say fuck that guy he's a piece of shit 0.99

00:26:07.080 like most people look at you know what i look at them and think i fucking fail that guy and i mean it 1.00

00:26:12.160 well some of them some of them are pieces of shit you know what they are but you you ask anybody in 0.99

00:26:16.500 this building when we lose a guy here it fucking hurts me like i get fucking bummed and it fucking hurts 0.99

00:26:22.140 and like i take responsibility for it you know what i'm saying no i totally and like and if more 0.97

00:26:28.820 people did that we'd have like you asked how we get good culture that's why we have good culture

00:26:33.100 yeah because i really do care and you're holding them accountable right yeah i like that man i get

00:26:37.860 that but i mean even even you and i have talked about this like a couple months ago you know when 0.61

00:26:42.620 i started some motherfuckers ain't gonna get it right but i mean one one thing i want to emphasize 0.78

00:26:46.640 is that it's not just it's a lot of the millennial generation but it can be my people my age i mean 0.97

00:26:52.680 when i started here with andy and he get you know he'd call me out on something i took it personally 0.98

00:26:57.480 yeah you're a pussy i well i took it personally but but i'm i'm not from that environment you know 0.99

00:27:02.140 you've toughened up a lot we're proud of you around well thanks i appreciate it dude trust me go go 0.99

00:27:05.880 visit my go visit my team at light speed dude people think i'm harsh and i'm like way nice bro

00:27:11.420 like look i do remember let me make this point though because i really i do remember this i had it i

00:27:16.440 had kind of an epiphany i was like you know i think i'm hearing him like he's pissed at me no

00:27:22.160 he's pissed because i'm not doing

00:27:24.980 what i'm capable of you're not living your fucking right yeah exactly and so i started realizing you 0.99

00:27:32.520 know he's he's not he's not going off on me because he hates me or thinks i'm a dick or anything 0.97

00:27:38.420 wow i just oh i just said something on the podcast yeah you did every now and then i do slip

00:27:42.120 but anyway no but it really was it really was like the drill instructor it's the it's the it's

00:27:48.440 the discipline for the sake of winning it's the discipline for the sake of not dying yeah you know 0.99

00:27:53.860 but and and i look dude you have to learn that you've made great progress you were total pussy when 1.00

00:27:58.160 you came here i'm not gonna lie like total like total fucking pussy seriously i'm saying that because 1.00

00:28:04.080 it's i'm i'm being honest no i don't take offense to that yeah you've come here you you've you've 0.99

00:28:09.680 toughened up you've understand what you just said and learn to realize how to be a real student right

00:28:15.680 and that's important because a lot of people are untrainable because they can't get past the

00:28:20.940 fucking hard conversation it's had with them like if you're because it's uncomfortable dude if you're 0.98

00:28:25.200 an employee and you have a fucking boss that cares enough about you to come out and point out 1.00

00:28:29.660 the fucking piece of tape that is stuck to the fucking floor that you didn't pick up when you 1.00

00:28:34.720 swept the floor you should count your lucky fucking stars if somebody cares that much about your 1.00

00:28:38.800 performance absolutely because most people don't give a fuck see if you ask my team dude they're 0.99

00:28:42.480 gonna say i care like a motherfucker yeah but i but but i i i need to do more of that and i'm going 0.98

00:28:48.380 to in 2018 and i had to learn that the hard way now no i'm not gonna i'm gonna stop procrastinating 0.98

00:28:53.440 tomorrow but but but listen i had to learn that shit the hard way a couple people asked me you when 0.75

00:28:58.420 you're gonna write a book when you're gonna write a book i'm like well a when i accomplish something 0.93

00:29:01.920 first but when i do accomplish something because i you know i know that's inevitable my book is

00:29:08.020 going to be called the hard way it's either i have two titles one was the hard way which above

00:29:13.980 it says shit i learned the hard way so you don't have to because i did learn that the hard way um and 0.93

00:29:20.220 then the other one was going to be called inches to spare just just just because i got some 0.99

00:29:25.900 but but but in all reality i learned that shit and what's crazy is dude i didn't i didn't understand 0.98

00:29:35.020 it either i literally was like dude i i guess i'm a puss i'm a softy i feel bad for the dude 0.99

00:29:40.640 he's gonna go home feel like a loser look like a loser to his family he's got kids it's almost 0.89

00:29:45.740 christmas let me just wait and because i care you know i care so much i'm such a sweet guy and in 0.99

00:29:52.400 reality i was fucking the dude yeah and and and more importantly dude how about how about shift shift 0.92

00:29:58.020 your care maybe i was maybe i cared about him too much and i didn't care about my wife i didn't care 0.99

00:30:02.840 about my kids i didn't care about the other people in the company that he was screwing by being 0.98

00:30:08.180 you know a lazy ass or doing it incorrectly so i cared so much but i didn't care enough about the 0.99

00:30:15.200 right people also so you can look at it that way too fucking you said it dude there i see managers 0.99

00:30:20.400 do this all the time and i've even done this before i've spent an exorbitant amount of time 0.86

00:30:25.120 trying to help somebody that that time that time could have been spent on my good people who were 0.70

00:30:30.820 doing their fucking jobs yeah and and help them get better as opposed to trying to spend all this 0.99

00:30:35.960 crazy amount of time with this piece of shit who's fucking hurting everybody yeah like there's 1.00

00:30:40.180 definitely lots of perspectives to consider when we're talking but at the end of the day 1.00

00:30:44.180 you're not doing anybody any favors by letting them fucking skate exactly boils down to accountability 0.91

00:30:49.360 everybody and without accountability your training's not going to go well either just like this guy 0.94

00:30:54.240 dude this guy right here he freaking had a party at his house bunch of employees went over there 0.88

00:30:58.780 they came back and told me his side yard looked like fucking the worst side yard you've ever seen 0.97

00:31:05.300 so what did i do john you gave me money to fix up my side yard so i so i kicked him down some loot so 1.00

00:31:10.700 he didn't have a nasty looking side yard now who cares more than that hey is that just stupid no i 0.99

00:31:16.340 don't think so if he's doing a good job as fuck if he's doing a job for you then i think that's 0.99

00:31:20.760 appropriate to do like i just gave uh two of my fucking buddies brand new fucking ars yesterday as 0.99

00:31:27.620 a thank you for helping me get shit together for for uh the for the uh courses you know they put in 0.98

00:31:34.100 their time they you know i gave one a novesky rifle and the other one a larue they're both both of them 0.93

00:31:39.420 are three thousand dollars plus you know and like dude i i like to do shit like that when people are 0.91

00:31:44.560 doing their absolutely and then good and then you showed up in a wrinkly shirt and what i do 0.98

00:31:49.120 no what did i do really and told you get what the fuck you wake up you don't you there's no iron 0.98

00:31:56.820 near you at all like you looked in the mirror and thought god damn that's the best i can do and 1.00

00:32:01.260 walked out came to work i go get your ass home and change your shirt next day come in in a sport 0.99

00:32:05.960 coat and guess what now he's got a chick now he's got a girlfriend he didn't have a girlfriend for a 1.00

00:32:10.300 long time probably because he looked like a frumpy old piece of shit well hey you know what 1.00

00:32:15.220 frumpy old piece of shit don't get laid that's you ain't lying so especially when you look like that 1.00

00:32:21.600 one dude we were fucking uh when when i went to take a piss before the podcast and tyler can vouch 1.00

00:32:29.960 for this because he's on the group text what did i fucking what did i do about fucking 20 minutes ago 0.99

00:32:35.580 took a picture of what he uh witnessed in the bathroom what was it piss on the fucking seat 1.00

00:32:42.040 yeah there's fucking piss droplets on the motherfucking toilet seat he's had an hour-long 0.99

00:32:46.600 meeting about piss droplets i cannot stand it like dude first of all i have to wipe it up because i 1.00

00:32:52.480 can't leave the bathroom looking like shit because i have pride in my fucking building okay so i walk in 0.99

00:32:58.240 the bathroom and there's fucking somebody who chew like a lot of the guys fucking chew here there's 1.00

00:33:03.160 fucking tobacco in the fucking toilet and and there's piss on the toilet seat there's a pube 1.00

00:33:08.440 too i saw yeah i saw that too that's why i zoomed in on the fucking that's why i zoomed in on it 1.00

00:33:12.900 manscaping's the next podcast so so i got you in town who's my fucking friend who i want you to come 0.99

00:33:19.380 and be impressed by my fucking facility you know like dude just like when i come to yours you're gonna 1.00

00:33:24.080 be you want me to think it's cool and it's just the way it is like and i got some motherfucker 1.00

00:33:29.020 out here ruining it by putting their fucking piss on the fucking toilet seat and i went in there 1.00

00:33:34.400 twice dude take to go to the bathroom dude and those droplets stopped me i said dude that's what 1.00

00:33:39.520 i'm saying i walked out dude and now you're probably gonna go tell your friends you're gonna tell the

00:33:44.120 whole world they're gonna say hey how was andy's crib i'll be like oh it was badass dude but he had a 0.99

00:33:48.380 pissy bathroom but the point is is that you people don't understand how to take pride in their shit 0.98

00:33:57.540 you know what i'm saying absolutely like i want to be perfect on everything i do like people talk 0.99

00:34:02.480 about the 100 to zero they don't they think that's all about it's kicking it down everybody's 0.98

00:34:06.980 fucking throat and stomping on their face and it is but you know what it's also about it's about 0.98

00:34:11.100 being fucking perfect with your own accountability and dude if people can't understand that concept 1.00

00:34:17.320 how leaving a piss droplet dude if you leave a piss droplet in the motherfucking toilet seat 0.99

00:34:22.240 there's a reason you're making 40 fucking grand a year yeah and you're always gonna make and not 0.99

00:34:26.220 only that it's not even that difficult to fix the situation it's pride like like i even think about 0.74

00:34:32.120 it like this like do i ever get a little piss on the toilet seat absolutely you know why because 0.96

00:34:36.460 sometimes the shit comes out crooked and it goes on like sometimes i'm checking my phone and i 0.99

00:34:41.480 accidentally piss on the seat but guess what happens right after that you wipe it off wipe the shit off 1.00

00:34:45.600 you know why i wipe it off because i take pride in my own fucking shit what if you were walking out 1.00

00:34:52.100 of the bathroom and i happen to be waiting for the fucking bathroom and you left the fucking piss on 1.00

00:34:56.280 the toilet seat i would have fucking fired you right here in front of you and you and you and i would 1.00

00:35:01.500 have embarrassed them that they they would never come in this fucking building again like they're 1.00

00:35:06.440 fucking lucky that they weren't in there and did that and i was standing on the outside like i would 1.00

00:35:10.680 cut their fucking nuts off like this is so disrespectful see we just had a we just had 0.99

00:35:15.640 an email circulated at our company that said basically it's the receptionist saying hey 1.00

00:35:20.180 this bath the men's bathroom someone told me it was just you know terrible in there and it was

00:35:25.020 unacceptable we have high level clients coming in all the time and someone just emailed back and said

00:35:30.680 you know what are you doing in the men's bathroom ha ha ha like it's funny yeah but again my problem is

00:35:36.300 i have let's say 72 people 30 of them 40 of them maybe no about 50 60 of them are guys

00:35:43.580 i find it holding people accountable difficult when i don't know who did it yeah so how do you how do

00:35:50.200 you figure out who did it dude i just said it what i say in the text i was gonna do i didn't read that

00:35:55.160 for oh well that's you probably did it then you probably want to piss on toilet seat might have been 0.99

00:35:58.960 charles might have been john no the point is i said i was gonna put fucking cameras on the outside of 0.99

00:36:04.180 the door so the next time i walk in i can see who fucking came out before me i swear to god i'm 0.98

00:36:09.320 doing it like i'm fucking sick of seeing piss droplets on the toilet and it's so easy to fix 0.98

00:36:13.820 why doesn't someone just grab a little toilet handle it and be done with it how do you not look 0.99

00:36:17.900 yourself in the mirror because everybody in this motherfucking building is always coming to me andy 0.99

00:36:21.680 what can i do to make more money what can i do to make more money what can i do to be a beggar part 1.00

00:36:25.320 what can i do you know what you can fucking do you can start taking fucking pride in what the fuck 1.00

00:36:29.860 you're about because that's going to translate into everything like people who piss on the toilet 1.00

00:36:34.940 seat there's not a millionaire on this fucking planet that has been self-made that pisses on 0.99

00:36:40.360 the fucking toilet seat and leaves it there not one not one if you're making 40 fucking grand a year 1.00

00:36:46.820 or 30 grand a year or 50 grand a year and you're pissed off about it and you piss on the toilet seat 0.99

00:36:51.800 there's a reason that you make that kind of money and there's a reason why you'll never be 0.99

00:36:56.120 anything in fucking life it's because you don't take pride in the fucking details you're not aware 0.99

00:37:00.780 of your situation you're not aware of your behavior there's a whole laundry list and basically it boils 1.00

00:37:05.460 down to you're a hunk of shit and more than likely you probably don't have enough weight to it to to 1.00

00:37:10.540 aim it properly you probably got a little fucking dick yeah there's no weight there fucking like it's 1.00

00:37:16.260 hard for me to miss the big old hole how are you gonna leave fucking piss on the toilet seat and let 1.00

00:37:20.380 everybody walk out and think you got a little fucking dick it's just like it's just like wiping your ass 1.00

00:37:24.180 man i mean there's dudes out there walking around with shit stains dude fucking skid mark central 1.00

00:37:28.900 baby they say that they say that 72 percent of dudes have shit stains in their underwear and my 0.99

00:37:33.080 question was who counted that'd be a fucking shitty job but but same same thing like same thing though 0.99

00:37:39.980 like what do you do just like wipe until it's faint brown and figure screw it the undies will get the 0.99

00:37:44.260 rest like like dude get get some get some fucking baby wipes and get the job done what happens when 0.99

00:37:50.780 you take your fucking drawers down and there's a shit stain dude that kills the mood trust me 0.99

00:37:55.400 dude you speak for experience fuck yeah dude dude i used to listen i used to have to go through 1.00

00:38:01.300 fucking undies dude my mom would do the laundry and if ever i fucking pulled off the undies 1.00

00:38:06.480 and by the way white undies are the dumbest fucking invention on the planet 1.00

00:38:10.000 but the first movie is just never have white underwear yeah but i did and that's what i got 1.00

00:38:15.080 slip up a little bit you're fucking you're you're branding a shit shit your pants dude i had to learn 1.00

00:38:19.820 how to wipe at a young age because i had to throw away the underwear if if there was ever any shit 1.00

00:38:24.720 stains in them so my my mom wouldn't see like i was she'd never get to see that shit where's all 1.00

00:38:29.220 your underwear and chicks like i don't get girls dude they got g-strings that go up in their asshole 1.00

00:38:34.400 and it doesn't seem to make even a freaking mark on them and dudes they can they can drape a 1.00

00:38:39.880 freaking towel over their ass walk to the fucking mailbox and it's shit stains it doesn't even get 1.00

00:38:45.400 in the crack but somehow the fucking shit from your asshole transfers like to the underwear so 1.00

00:38:51.580 what you do is how does that happen dude you you properly wipe your ass no we're gonna come out 1.00

00:38:56.280 with a vt course if you don't know how but but that's the same thing as piss on the toilet we'll do 0.98

00:39:01.760 it together we'll split the money all right we'll take it by the way the huge market for it

00:39:06.740 yeah apparently have people make comments uh well i'd rather have the girls because how many girls 1.00

00:39:12.700 sit there and wash their dudes undies and find shit stains in their underwear how did this go 0.99

00:39:17.560 from training to shit stains it's all relative to what we're talking it is relative which is taking 1.00

00:39:21.920 pride in what the fuck you do yeah well and that guy who walked and repetitiveness like how you can't 0.99

00:39:28.960 have shit stains on your in your underwear if you're repetitive and if you're the guy that walks in 0.99

00:39:33.540 on that and you leave like like i'll wipe my asshole sore see some people say they'll solve 1.00

00:39:41.380 the problem just won't wear no damn underwear well now you got shit stains in your jeans dude i'm not 1.00

00:39:46.020 bullshitting i had to have fucking hemorrhoid surgery i had to have hemorrhoid surgery like dude you 1.00

00:39:50.820 want to be a white till it's sore you want to be this is that's hilarious the truth it's a true story 1.00

00:39:55.480 ask emily she'll fucking tell you if you get baby wipes dude look 1.00

00:39:59.100 i fucking wiped my asshole so hard that i tore it and i had to get fucking surgery to fix it and you 1.00

00:40:07.240 remember when i had to have surgery remember that i couldn't fucking walk dude if you ever had serious 1.00

00:40:12.360 hemorrhoids it ain't no fucking joke like it'll fuck you up and dude you don't want to but do you 0.99

00:40:17.600 want to talk about it what you're basically saying is no indy 100 butthole zero no butthole 100 andy zero 0.99

00:40:25.160 but dude i'm gonna tell you right now you want to be fucking embarrassed fucking go get your 1.00

00:40:29.860 hemorrhoid fucking operated on and they fucking tape your ass cheeks open you're bent over a 1.00

00:40:34.400 fucking table and they're not they don't put you to sleep they put you in twilight so you're still 1.00

00:40:38.380 awake so like dude i can remember i was they would fucking tape my asshole open and why do they want 0.99

00:40:44.220 you awake for it because i guess it's not a major enough surgery to put you to sleep but like dude i 0.99

00:40:49.240 was twilighted out and i remember like just fucking saying like all the nurses they're all women 0.96

00:40:53.820 and i'm just like trying to say anything i can to be a smart ass like because it's just 0.98

00:40:57.960 so uncomfortable so i'm trying down there yeah right like i'm trying to make like i'd be i 0.98

00:41:02.720 straight up ask them like so how do you how do you get rid of the brown ring like the the fucking 1.00

00:41:07.120 brown eye how do you handle that like you guys are asshole experts like i can remember saying that 1.00

00:41:11.380 to these motherfuckers and like they're just laughing their ass off and i'm just like and then so then 0.99

00:41:16.180 you pass out and then you wake up but you don't remember what you said for like a few days later so 1.00

00:41:20.320 like a few days later start remembering all the shit i said i'm like oh my god the doctor 0.95

00:41:23.680 that performed that surgery how many surgeries do you think he did before he performed yours 0.99

00:41:28.320 uh fuck that day or ever ever oh i don't know he fixed it right away dude but that's repetition 1.00

00:41:34.220 yeah i'll bet you he i bet you your yours wasn't the first asshole that he got up in no i was just i 1.00

00:41:40.640 was just the coolest asshole yeah but you're right it's repetition again you have to you have to have 0.99

00:41:45.760 that repetition you have to wipe with repetition yeah you have to freaking repetition is is is a is a 0.98

00:41:52.840 fundamental ingredient to success pretty much anything successful so so our our podcast is

00:41:59.760 is kind of hybrid and that it's it's success and we talk about success motivation and it also

00:42:04.200 business but what i would love to to delve into a little deeper is that how to get rid of the brown 1.00

00:42:09.420 eye well you're right exactly white properly the only reason it's brown is because you've had shit in 0.95

00:42:14.320 there for so long i really can't get you guys off that but um no so you deal with training obviously yes 0.97

00:42:19.500 which is education which is you have become an expert on how people learn to be competent at

00:42:24.780 things and interestingly enough competence is like the number one reason why people feel good at

00:42:29.800 their job because they're good at what they do yeah so my question kind of going back to the issue of

00:42:34.940 content we've been talking over the last couple uh hours just before we got hopped on here about your

00:42:42.860 platform and the different ways that you teach people things as you've well tell him why he's here

00:42:48.340 brad's here yeah because we are launching the new uh frisella entrepreneurship academy and he was

00:42:54.260 here to critique our technique on how we're training people that's why we brought him in right and you

00:42:59.380 and your platform has interactive modules to it or interactive components like you know multiple

00:43:05.640 choice and true false and all that kind of thing right what have you learned as you've invested in

00:43:11.100 you know wholeheartedly in this art of training people what are the different ways of learning that you

00:43:17.260 have found most uh effective and i i i'd love for you to talk not just about how the people that

00:43:23.840 who are entrepreneurs who listen to us can train their people but what about training yourself

00:43:28.020 what are some what are some ways that you you've you've learned over the you know the last couple

00:43:33.800 decades on this is how people learn this i mean you you talked about the well people learn

00:43:38.780 the repetition don't say that the points that you just said apply yes as well yeah you definitely

00:43:44.240 apply it for yourself but what i've learned is everyone's different and there's no one answer

00:43:47.920 you might like to learn differently than i like to learn but what what our technology allows is for

00:43:53.640 everyone to have their own individual learning experience and our system is the only system on

00:43:58.600 earth that'll let you do that because of some of the interactive technology but you know people can

00:44:02.760 learn through through again doing like you can't watch somebody and learn much i watch a lot of ufc

00:44:09.180 and mixed martial arts doesn't make me a fucking black belt so at the end of the day i watch a lot 0.91

00:44:14.020 of golf and it doesn't make me a golfer so you have to do and that's you know that's the key and that's 0.84

00:44:21.600 the that was the fourth thing which was practice and role play i mean i can teach you and you can you

00:44:25.940 know do it and then you can pass a test and all of a sudden you're knowledgeable but when you go to do

00:44:30.640 it you're a little bit more uncomfortable so the practice and role play is actually applying what

00:44:35.420 you've learned and that's really a big thing because a lot of times people will learn something

00:44:39.700 but they won't apply it so when it comes to individuals and self-development a lot of people 0.93

00:44:43.600 read a bunch of fucking books and don't do anything that they learned in the books you know they just 0.96

00:44:48.120 read books that gap from from from knowing to doing well i just know people that read a bunch of books 0.99

00:44:54.380 and they're still not doing anything and i'm like well what'd you learn in that book well i need to do

00:44:58.700 this and i need to do this success zombies that's well that's okay well that's that's the biggest

00:45:03.180 thing that'll consume everything they'll watch your podcast yeah they'll watch my podcast they'll 0.90

00:45:07.780 read everybody's books you know what i'm saying they know fucking everything if you ask them but 0.95

00:45:11.660 they don't apply any of it yeah yeah well that's that's the biggest problem that i see out in the 0.76

00:45:17.200 world is a lot of success zombies definitely yeah and quite frankly you know if they don't like

00:45:24.120 ultimately in my opinion to be successful what is success you have to define what success is for you

00:45:31.980 first because everyone's different man just because you have a billion dollars doesn't make

00:45:37.660 you successful you know unless that's what successful is for you like it is for me right 0.98

00:45:42.720 like if i have a billion dollars you can fucking blow me i'm a i'm fucking successful okay but but at 0.94

00:45:48.800 the end of the day i mean you know some people say well what if you have a billion dollars and your 0.99

00:45:53.480 wife hates you well again to me it's still successful like i rate it billion dollars that's 1.00

00:46:00.780 successful however some people rate things differently you're you know you're you're how

00:46:05.760 are you spiritually how are you with your family how are you with your team you know does everyone

00:46:10.120 love you does everyone hate you what is success you got to figure out what success is first yeah i like

00:46:16.360 andy's uh definition is success is realizing your own true potential and what he would say uh and he had to

00:46:22.980 step out just for a second but what he would say is if a billion dollars represents he's gonna he's

00:46:29.960 gonna go see who pissed on the toilet that's right if a billion dollars represents what you're actually

00:46:36.200 capable of then yes that's success but if it's not if 10 billion dollars is what you were capable of but

00:46:43.460 you only came up with 1 billion then andy would say that that was well then then you would never find

00:46:48.920 success because i don't think there's there's a limit to your potential i think peter i think there

00:46:53.340 is i think certain people are limited by their potential i mean you got to think about it you're

00:46:58.280 they're limited by their potential yeah they're limited they have limited potential for sure there's

00:47:02.920 people out there who grew up in shitty situations that have with no guidance and no parenting and no 0.99

00:47:07.720 fucking role models who never they're never gonna learn the shit and they never even met a millionaire 0.99

00:47:14.380 before that's like a mythical thing like how can you i'm sure there are people yeah but but but they 1.00

00:47:19.780 have the potential to do it they just may never do it i mean physically i think any i think anyone can

00:47:26.840 be rich look literally speaking yes like that's true what one man could do another man can do but you

00:47:34.020 have to take into account somebody's environment in terms of what their potential might actually be i was

00:47:38.960 raised by somebody who was an entrepreneur i was taught things as you met my dad earlier and he 0.87

00:47:44.360 told you i was taught things the other kids didn't fucking know and they don't learn until they're 30 0.91

00:47:49.080 yeah i was eight you know again i dropped out of high school at 16 started hitting the actual world 0.99

00:47:54.280 yeah and so by the time all my friends graduated college like a bunch of dumbasses they didn't have 0.99

00:47:59.900 real world experience and i was already dusting them 10 years in they well the you don't learn shit in 0.98

00:48:05.180 college that you need to actually apply in life more you didn't you didn't when i was not going 0.94

00:48:10.060 yeah no shit but the point is dude the point the only reason i was gonna go to college was either

00:48:15.240 to find chicks or to or to or to meet people and build relationships party well yeah me too i want to 0.98

00:48:20.880 say something too though like don't take what i just said as a fucking excuse because if you have 0.99

00:48:25.680 the ability to fucking log into the internet on your fucking phone and listen to these podcasts and 0.99

00:48:30.660 listen to information you sure as fuck have the ability to be successful i'm talking about 0.99

00:48:35.100 people who are so fucking off the radar that they just they just are and that's that's why i don't 0.98

00:48:42.380 measure success as a finish line like i i agree you're i don't think people will ever quote unquote 0.97

00:48:49.080 find success like i think that you know that whole mentality of the journey uh you know whatever what

00:48:56.180 do they say about the journey like the journey's the reward yeah whatever it's the journey not the

00:49:00.560 destination the destination yeah that that one whatever right but like i do believe that there's a

00:49:05.040 lot of truth to that like i'm gonna be let down if that's the case no dude the success is now the

00:49:10.980 success is us hooking up and doing cool projects together or doing shit with grant and like going 0.50

00:49:16.340 to do his 10x and supporting him and this is the success like people just don't think of it that way

00:49:22.500 and if you can learn to have appreciation for the process and for the journey you're going to feel 0.61

00:49:27.460 very successful if you look as successful as i'm always going to fucking i gotta have a hundred 0.97

00:49:33.440 million dollars i gotta have a billion dollars they're gonna have 10 billion dollars that 10 0.81

00:49:37.580 billion you might get there but by the time you get to 10 billion what are you going to tell yourself

00:49:41.040 i need 100 billion well sure that always happens but to me one billion dollars you are successful if

00:49:46.800 you earn a billion dollars you're successful financially that's what i'm saying yeah but there's a lot of

00:49:51.300 other areas fucking well when you stepped out that's what i was saying is everybody's different at what 0.89

00:49:55.620 their idea of success is some some people would say one billion dollars i'm one of them you make a 0.97

00:50:00.740 billion dollars you're successful in my book period well what if you don't get along with that yeah

00:50:06.020 they say what if your wife hates you you're still successful in my book right like dude i'm a i'm

00:50:12.700 financially very successful if i have a billion dollars no question now what about this let me ask you this

00:50:17.300 question because this this i got i forget who i got on this but let me ask you this i asked somebody

00:50:21.800 would you rather if someone walked up and just handed you a hundred million dollars cash or you

00:50:28.480 could earn 20 million which one would you pick 100 million wait wait wait someone could hand you a

00:50:35.960 hundred million or you could earn 20 million i'd rather earn 20 million yeah see that's what this 0.93

00:50:40.500 dude said and i said dude are you nuts no no no not only that it's like look dude there's this 0.99

00:50:45.060 because i'll take those lessons i learned from the 20 million and make a fucking billion 0.99

00:50:48.980 yeah but but listen gave me a hundred million and i don't know any of the shit that i know from 0.99

00:50:54.000 having to earn 20 million which i have done you're gonna lose it i fucking would lose that money yeah 0.97

00:50:57.740 but see you're making an assumption that if i hand you a hundred million dollars you won't learn 0.96

00:51:01.060 anything i will learn something i'll lose a hundred million dollars no you learn how you just lost 80

00:51:07.120 million because you took the 20 and you had to work for it i took the 100 and i can still learn i can

00:51:11.520 still work after that but but brad look i mean playing devil's advocate look at the facts dude let me tell

00:51:16.900 you if you ever offered 100 million over 20 million take the 100 million it depends on what 0.58

00:51:20.980 you're saying if you're saying if i'm at zero like if i'm at zero level like i don't know shit all i 0.92

00:51:26.220 said is if you have a choice to take 100 million handed to you or earn 20 million which would you

00:51:30.460 take at the beginning it depends if i was at zero now right now if you said hey i'll give you 20 more

00:51:35.720 million if you have to work for it 100 i'll take the 100 yeah so what he's trying to say basically is

00:51:39.720 he values the 20 because there's the word earn involved and he was raised to earn and work and put

00:51:45.400 no no i don't value it because of the earn word i value it because i know i learned a lot of 0.96

00:51:50.020 fucking shit to make that 20 million dollars and those are skills that the guy who gives 100 0.98

00:51:54.140 million ain't gonna fucking have and i could beat that guy and the overwhelming number of people who 1.00

00:51:57.740 are given see competitive at all the overwhelming number of people who win money lose it like within 0.98

00:52:03.400 two years but if you said to me right now if you said hey andy i got this business plan we can make

00:52:07.840 20 million or if you said hey i'm gonna cut your check for 100 you don't have to do shit i take the 0.91

00:52:12.340 100 because i already know the shit i've already made 20 million i'll take the 100 million right 0.98

00:52:16.760 now me too me too right now because at the end of the day if you said that to me at 19 i would have 0.98

00:52:23.540 said give me the 100 million and i would have fucking spent it all and lost it all yeah but boy would you 0.97

00:52:28.500 have learned some shit doing that i would have made i would have been dead like there's no question 0.98

00:52:33.800 i want to know i want to know basically at what point is somebody like not 0.96

00:52:42.220 likely to to make it what do you mean like you know what dude i think i think i think the

00:52:50.320 transition happens and this is just my observation when they lose belief that it can happen you know

00:52:56.240 what i mean like you have a lot of people i've dealt with a lot of people who are ambitious

00:52:59.640 ambitious ambitious they're doing things right they're doing the right things um they don't do 0.98

00:53:06.320 them for long enough and then they say well fuck that doesn't fucking work and then they tell 0.99

00:53:09.800 themselves some sort of bullshit story like well i'm not one of those ones that's meant to make it 1.00

00:53:14.820 and so then they just they reside themselves doing other shit and becoming a quote-unquote normal person 0.97

00:53:21.340 and i guess it's fate when you make that transition from believing i can do it to thinking like oh that's 0.98

00:53:27.640 bullshit you're obviously not going to make it yeah you know well because you know i know i know a few 0.94

00:53:32.880 people that are you know close to approaching a billion billionaire and they've you know had rough 1.00

00:53:39.900 rough lives and i think that's what fueled them you know the harder the harder the life the better 0.98

00:53:46.060 in some cases so i think in some cases believer in in the dark side mentality of fucking motivation 0.99

00:53:51.160 like you know like i fucking like you tell me i'm not going to do it i will fucking do it just to 0.99

00:53:56.960 fucking spite you like no matter what the fuck it is and most of the guys i know that are very ultra 0.99

00:54:03.420 successful and i would say in my opinion that's guys who are 500 million dollar guys and above and i 1.00

00:54:10.200 know a lot of them just like you do they're fucking relentless about that like yeah they fucking operate 0.88

00:54:14.940 off the dark side of motivation you know what i mean uh they might not say it they might not tell it 0.99

00:54:20.320 they might not but when you have a couple drinks with them and you start talking about shit you'll find 0.89

00:54:24.160 out that that's how they work absolutely yeah i mean is that do you agree with that like the guys 0.98

00:54:29.660 you know like most of them yeah like like do you fucking know anybody who's who's one of those high 0.74

00:54:35.060 level 500 million dollar guy above guys that that in reality is a fucking guy who's like all super 0.89

00:54:43.240 positive about everything all the time like oh you know i'm just such a good guy and blah blah blah like 0.95

00:54:47.600 or not really they're usually a bit a bit evil a bit a bit not evil but a bit like they come from the 1.00

00:54:53.260 dark side yeah they're like i'm gonna fucking smash those motherfuckers in the mouth yeah they 1.00

00:54:56.440 want to kill they want they're competitive they want to i agree you know they're out for blood yeah 1.00

00:55:01.520 otherwise they'd be satisfied at 50 million or 100 million smile on their face too i mean yeah dude i 1.00

00:55:06.940 fucking post that shit and some people are like so appalled that i say what i say and it's like 0.99

00:55:11.440 that's reality that's why you are where you are and i am where the fuck i am hey you know and i'll tell 1.00

00:55:17.820 you right now i'd like to be where where you are i don't know like he's in a he's in a nice spot isn't 0.92

00:55:24.240 he fellas i just came from a secret secret hideout there's probably what i i wouldn't even guess the

00:55:31.180 count of of liquid cash that's in that thing but you got all kinds of dream cars in there like dude

00:55:36.740 little kid walking there freaking pop full wood yeah i don't grow a man walking there pop full wood like

00:55:43.140 that that thing is a toy store i don't show people that i've never shown i've never shown that space 0.56

00:55:47.980 on social media ever yeah well dude it's a badass i took uh i took brad down to see my my 0.85

00:55:54.240 people always like where's your garage where's your garage my garage is fucking my garage like i don't 0.99

00:55:58.740 yeah it's a quote-unquote man cave bat cave whatever the fuck you want to call it but uh people 0.98

00:56:04.980 will see it because that's where i'm going to be doing um all the entrepreneurship academy stuff from 0.83

00:56:10.100 so i figured like what better place to to to shoot that content than right there in the in the midst

00:56:17.720 of all the ultimate motivation you could ever fucking have dude if you ever want if you ever 0.94

00:56:21.700 want to like give someone a special right now like a like a pre-sale like you could say listen if

00:56:26.100 you if you sign up right now because it's coming there's no question it's coming if you sign up right

00:56:31.160 now you're going to get a a price you'll never get again in your life you could have 10 000 people

00:56:37.500 sign up before you even edit the first clip yeah i thought about it but you know i also think

00:56:42.900 i don't want 10 000 people i want a hundred of the right people you know i want i want people who 0.99

00:56:50.640 are actually going to fucking take the content and go out and do shit do shit because that's what 0.97

00:56:55.340 matters right and so we're going to do uh and i haven't talked to you about this yet but we're going 0.99

00:56:58.980 to do a highly uh particular application process for the for the academy because i don't want to deal 0.98

00:57:05.740 with i mean go buy somebody else's shit if you're not going to fucking do it if you're going to buy 0.99

00:57:09.640 my shit i want you to fucking go out and show that you fucking rock and roll and that you're about 1.00

00:57:14.020 that 100 to zero you know i don't want it i don't want bullshit man i don't want we don't want success 1.00

00:57:18.300 zombies i don't want that because i don't want anybody to ever say like oh i pulled that guy's 1.00

00:57:21.900 shit or i went to his academy and i fucking did blah blah blah well motherfucker nothing's going to 0.99

00:57:26.360 work if you're not going to do it yep you know that's a fact too so i don't i'm not willing to i don't 1.00

00:57:31.620 want to waste my time with with uh with those kinds you know yeah well so there there's a lot

00:57:37.920 of them out there i can tell you that i know that so content repetition practice and role play and

00:57:44.100 accountability hold people accountable and accountability has more than one meaning i mean

00:57:48.120 holding people accountable is one thing but you know also being accountable is another you know i

00:57:53.420 know i know you go in to train someone even the receptionist when someone walks in a door you can

00:57:58.520 say hey i'd like you to greet people like this and then they'll walk by and they'll hear her say it

00:58:03.780 almost the same and that's good enough that's not accountable there's no accountability there

00:58:08.100 same thing with my culture like i said i got to tweak my culture a little bit i can't i want to pick

00:58:13.540 your brain on it because man you guys got a great culture here but sometimes i'll say okay like here's

00:58:19.160 our core values and then i'll see them not being displayed and i'll be like well i'll justify why it's 0.68

00:58:26.340 okay well i'm screwing up my own damn culture that's right and then and then guess what the a 0.75

00:58:31.440 players start to realize there's no culture here and if there is it's poison right next thing you 0.99

00:58:36.220 know you're wondering why you got a fucked up culture right and why and what's the problem too 0.97

00:58:40.580 because like i'm a great leader no i'm the one that's fucking it up by not holding people 0.98

00:58:45.440 accountable and that's holding you accountable yeah so you so you do the same thing with training 0.80

00:58:49.220 you do the same thing with training like you decide do i want a 20 increase in my sales for

00:58:55.040 example if the answer is yes then do this and you'll get it just like do i want abs do this 0.99

00:59:01.120 and you'll get them you can't run 10 miles a day and be fat people fucking people people tell 0.95

00:59:08.340 themselves the fairy tale story like in all those situations you just described people will say well 0.99

00:59:13.640 and they make themselves the set the special circumstance like when they talk about wealth they

00:59:18.440 talk about this well i don't know you know i don't know if i'm going to be one of those people

00:59:22.200 who's lucky enough or who's uh blessed enough or who's you know going to meant to be rich or i don't

00:59:30.300 know if i'm one of those people who's going to be lucky enough to have perfect abs or this and dude

00:59:35.940 they fuck themselves out of their whole entire dream life because they put the accountability on 1.00

00:59:40.960 some unforeseen force this bullshit it's a plus b equals motherfucking c and that's it man 1.00

00:59:46.980 you know like and anybody who's successful knows that it is it is true as shit yeah you you fucking 1.00

00:59:53.740 touch the hot stove you're gonna get fucking burnt that wasn't magic it's fucking action and reaction 0.98

00:59:59.300 and and it's not it's it's it's not any more difficult than that who who started to get all 0.98

01:00:04.840 the accounts here like some like when you started this company obviously you didn't have any sales

01:00:09.660 because there wasn't a company then one day you said let's start making some supplements boom someone

01:00:14.380 has to knock on a door put up a website start selling to people sal was traveling the country

01:00:18.740 his brother so you're knocking on doors getting accounts that's how we did it okay see again that's 0.96

01:00:23.520 how you built the fucking company and then you and then you probably did some and by the way like i 0.99

01:00:27.800 did a lot of shit on accident and now i look back i'm like god damn i'm kind of brilliant like that 1.00

01:00:32.560 was just smart but if you do shit some of the shit you fuck up will be fucked up in a good way 0.99

01:00:37.040 yeah that's what people don't understand but but but i accidentally did a lot of shit like i didn't 0.99

01:00:41.860 people now say like damn dude you're you're smart and i'm like well i didn't know i was doing that 0.96

01:00:46.140 when i was doing that yeah so what what were some of those things that you were doing as far as like 0.99

01:00:51.220 like some of the some of the shit that you did when you accidentally backed into shit did you find any 0.95

01:00:55.940 lucky breaks thing that that the biggest thing and this is this is huge the biggest thing i did right 0.98

01:01:05.580 that wasn't done right on purpose was that i it was done right out of necessity people used to come

01:01:12.620 in the store this is back so we started in retail and then we moved into manufacturing basically 10

01:01:17.400 years later um we had our first retail store and it was just me and chris my business partner

01:01:22.480 he's out of town otherwise you wouldn't matter the biggest thing i did on accident that that proved to

01:01:28.500 be the right thing was that i spent time talking to people who came in my store as long as possible 0.67

01:01:34.000 to learn as much shit as possible because i was bored we might only see one or two or three people 0.98

01:01:40.340 a day and when you spend 12 hours in a fucking brick and mortar store and you spend the night there 1.00

01:01:44.860 and you live there you're thankful to fucking talk to anybody other than the motherfucker that you own 1.00

01:01:49.640 the store with like you're just like oh this is great so people will come in and i'd spend 1.00

01:01:53.760 fucking i'd try to keep them in the store as long as i could not to sell them anything but because i was 0.94

01:01:58.660 bored and what this what what i ended up learning was that i created these awesome relationships with 0.99

01:02:04.440 these people and these people went out and told their fucking friends and they told their friends 0.97

01:02:09.720 to come see andy at the supplement super stores at 1709 south campbell in springfield missouri 65807 0.99

01:02:15.720 okay they'd come in and they'd see they'd see andy and they'd be like yeah you talked to my boy brian

01:02:21.320 you know we blah blah blah he had awesome things to say about you is that even then back then you were

01:02:26.380 selling other people's products yeah we didn't have our own brand for 10 years because we couldn't 0.83

01:02:29.780 afford to make it right um and dude that's where i learned the value of fucking retention which is 0.94

01:02:35.600 one of the key things that i teach when i go speak you've heard me speak about it uh if you want to 0.53

01:02:40.340 grow your business understand the value of retention and making customers friends and so i didn't do that

01:02:47.200 on purpose i didn't do that because i was smart but now i'm probably the world's leading expert on

01:02:51.500 fucking customer retention and i say that humbly because i know i am you know what i mean i know how to 0.86

01:02:56.260 go over the top i know how to create value i know how to get people to come back and i know how to get 0.99

01:02:59.940 them to tell their fucking friends and i know it's summer smash part of that plan dude everything i do 0.99

01:03:06.500 has a fucking purpose yeah but the point is is that you know if you want to build a great culture you 0.99

01:03:12.080 got to have customers that are thrilled about your fucking company and it starts with that and that 0.98

01:03:17.220 starts with having employees that are thrilled about your company the way you're going to have 0.99

01:03:20.520 employees thrilled about your company is by having core values and where you you know where you

01:03:24.340 messed messed up and uh you know you say you let something slide that's where everybody messes up

01:03:29.500 yeah don't hold somebody accountable to the core values so you see someone like i said uh have piss 0.97

01:03:35.420 on the toilet seat and you fucking clean it up you don't say anything or you say something but you 0.98

01:03:40.180 don't relate it back to the core value so the way to drive a good culture inside your company is to 0.99

01:03:44.040 fucking relate every correction that you have to the core value like you know i need more specific 0.82

01:03:49.800 core values yeah i could help you with that and we'll talk about that but the point is is that 0.99

01:03:53.860 communication has to align with those core values that's where people fuck up they said they make 0.99

01:03:58.940 up this huge sign it says work hard believe like all this other fucking bullshit and then they never 0.99

01:04:05.500 talk about it again well that's that's why your culture doesn't exist because you're not relaying 1.00

01:04:10.460 communication into the culture when you see someone uh you know not empty a trash can you say hey why 0.98

01:04:16.700 didn't you have to that trash can well that's not my job well one of our fucking core values is take 0.98

01:04:19.960 initiative did you see that it was full well yeah well then you're supposed to take initiative to 0.99

01:04:24.600 fucking empty it and that's how you go what about when your employee says so i'm supposed to empty 0.95

01:04:30.860 trash cans well that's what that's where leading example that's where leading by example comes in i 0.99

01:04:36.780 thought i was the receptionist now you want me to empty trash cans well i would say if you if i can 0.98

01:04:42.620 empty a trash can and you see me clean and piss off the seat and you see me fucking doing these 0.99

01:04:46.980 things then you could fucking do them too i can i can say with confidence too that if somebody said 0.98

01:04:52.240 that here they probably wouldn't be working here anymore see that's why you got to go culture 0.98

01:04:55.560 because you hold people accountable here's my core values great culture if someone said that like so

01:05:00.960 like this is where great culture is super valuable in a great culture let's say we're all employees and

01:05:06.320 you just said what you said but i'm also i'm a peer i'm gonna say to you hey that ain't what we're 0.99

01:05:11.000 about here like that's fucking bullshit yeah they start holding themselves accountable and that's 0.94

01:05:15.460 what great culture well i think mike i think my three core values are a little bit vague then 0.99

01:05:19.560 because my here's my three core values i like to keep shit simple and i think they encapsulate most

01:05:23.880 things you'd want out of people first thing is do the right thing like you know that that can encompass 0.75

01:05:28.700 a lot yeah do the right thing yeah okay do the best job you can not you know do it best

01:05:35.260 sometimes do the best job you can on everything you do yeah and then show people you care

01:05:40.320 that's it like if you like when someone says what about culture on that someone says what about

01:05:44.260 integrity we'll do the right thing is integrity isn't it right doing the right thing so what does

01:05:49.800 that mean do the right thing well to me you just saw a piece of paper on the floor pick it up

01:05:54.460 that is do the right thing to me right you you could break those down into other core values

01:05:59.060 what about leaving coffee cups in the sink about this how many people have you fired

01:06:03.340 for doing the wrong thing with the right intentions i don't do a lot of firing so no so none you never

01:06:12.300 fired anybody yeah i have okay have you fired someone before that made a mistake that they

01:06:18.340 thought was the right thing to do well i'd have to think like because i'm what they call literal guy

01:06:26.020 i'm a literal guy i would have to say no because i know they don't know i know they know that wasn't

01:06:31.640 the best okay and that's what i thought the answer was going to be and that is that is living your

01:06:37.560 core values you know i have never fired somebody in my company ever for making a mistake that they

01:06:43.560 thought was the right thing because i want them to go out and try to do what they think the right

01:06:48.440 thing is because i want them to be autonomous in what they do not have to wait around for me to tell

01:06:52.580 them how to do everything a lot of people fuck up their culture by firing people that have good

01:06:58.340 intentions for making a mistake and i see it like all the time because dude once you do that and your

01:07:03.320 whole company sees that now they get scared nobody will do anything and that that is well maybe i did

01:07:08.200 that maybe that was my problem no i think you just haven't defined it and learn how to communicate

01:07:12.420 it properly i'm sure you have a good culture you're probably just wanting to make it better well again

01:07:17.780 it's i have a lot of improvement in my mind is that right right people don't he's a critic on

01:07:23.720 his own yeah but people guys are in here shaking his head people that work there might think it's a 0.91

01:07:27.640 cool place to work because they get a bunch of shit no one holds them accountable like if i was a 0.99

01:07:32.620 worker i'd want to work there like nobody holds me accountable to shit well look dude you're a driven 0.99

01:07:38.420 guy and you're high strung and you want to fucking win too like i know that and and dude when you're 0.97

01:07:43.360 like that you're me your own worst critic so i'm sure the little things that need to be better 0.98

01:07:47.280 are just that little things well like i'm weird like people say you know you show up at eight

01:07:51.760 o'clock be here at eight o'clock late's early and early's late or whatever that saying is i think

01:07:57.100 dude eight eight fifteen whatever as long as you're coming in here with the right attitude doing the

01:08:02.540 right thing showing people you care you're going to stay late sometimes you know you're going to come

01:08:07.680 in early sometimes and sometimes you might come in at eight fifteen i don't want a military operation

01:08:12.800 right if you if you stroll in at eight o'clock you know right on time and you leave at five

01:08:18.620 right on time now we're talking about something different yeah but most people be like well dude

01:08:22.420 that's not really doing the right thing i know but why why do we say they work from eight to five if

01:08:26.460 they if we don't if if we expect them to come in early and stay late i want to find the people that

01:08:31.400 do it without expecting it they just want to do it why you're talking about you're talking about

01:08:36.800 being effective i want overachievers you know being effective versus being quote unquote busy 0.92

01:08:42.000 i put in my time versus i get shit done like coffee like coffee cups dude i can't believe today does 0.96

01:08:47.400 not reward i put in my time our economy in this time that we live in now rewards i get shit done 0.95

01:08:53.260 or or like coffee cups or like showing up late there's a million of them i'll cover with you but it's

01:09:00.540 like someone shows up at 805 well hey dude we work at eight right hey you showed up at 8 10 again do

01:09:08.460 you not know well do the traffic and dude i i'm empathetic man it's like dude i've been caught in

01:09:14.120 traffic where hey you know so i just don't want to enforce those things i get it certain people are

01:09:20.940 different about certain things like for example my brother who makes the rules here at the office for 0.95

01:09:24.980 the most part fucking hates when people show up at 901 if it's fucking nine o'clock and you're not 0.97

01:09:30.220 here he will literally make you put a desk outside and work outside the fucking outside like you won't 0.99

01:09:36.600 be allowed to work inside the building today you'll have to work outside and to me i understand that 0.80

01:09:43.260 because it's his job to create order in in our operations and so it's important but if i'm really 0.99

01:09:50.200 being honest i don't really give a fuck if you even show up what i care about is that you get your shit 0.98

01:09:54.840 done that's me yeah but you know because because i want it to be fun and i want a bunch of adults 0.99

01:10:01.420 that want to kick ass and and in my opinion like if i worked here and you made me show up at 90 901 0.96

01:10:09.140 it's either i'll probably start coming in about 7 30 why because i'm the right dude yeah i'd fit in 0.89

01:10:14.380 here i'd be here at 7 30 and there's dudes that do that right so there's no question i might not but

01:10:18.940 if one day i come in at 905 there's a good fucking reason for it and you and if you and if you 0.97

01:10:23.380 maybe sit outside i think that's different like i think people like that get cut slack yeah but 0.98

01:10:27.700 that's where that's where i that's where i think i'm screwing it up because like i'll bitch one day 1.00

01:10:32.160 about being late and then i'll let you do it for a month straight and there's no accountability you 0.96

01:10:36.800 have to draw a line in the fucking sand yeah if you say you're going to hold people accountable 0.96

01:10:39.800 to something you better hold them accountable to something otherwise they'll respect you on nothing 0.99

01:10:42.960 yeah so if you say hey you got to be here fucking nine and then you let everybody come in at 9 15 or 0.89

01:10:47.620 9 30 and this and that and you don't hold them accountable they will listen to literally nothing you say 0.99

01:10:52.260 ever again ever so it's true shit yeah if you want to fucking if you're in that situation and 0.99

01:10:59.680 you're a leader you're going to need to crack the fucking whip and mean it or just or just really 0.99

01:11:03.280 determine what it is you want and hold to that though you know what i mean nothing makes a weak 1.00

01:11:08.920 leader more than fucking somebody who says they want x and then never enforces x yeah that doesn't 0.97

01:11:14.420 map to it right that's why i said 2018 bro i'm i'm laying down the law i'm laying in some i'm 0.99

01:11:21.240 going to redefine core values i'm building a leadership team dude let's talk about let me

01:11:26.340 talk about your social media now um tell people where they can find you on instagram you can pretty

01:11:32.880 much find me anywhere at the real bradley it's the real bradley because you're real that may that's

01:11:39.860 one reason as opposed to all the fake bradleys well there's two or three reasons floating around out

01:11:44.640 there oh yeah yeah one of one of them is you know i started light speed with my own training yeah and

01:11:50.040 like i there was a bunch of people that i would pop up and train in all these different sales teams

01:11:57.740 around the country yeah and you know when i would call people they'd be like you know someone's talking

01:12:03.660 to bradley no i'm talking to the real bradley not the virtual one oh i'm talking to the real one

01:12:08.780 there you go and then also because i keep it real and then the main thing is when i when i first got on

01:12:13.780 twitter a buddy of mine thinking he was fucking funny got on twitter with my name at bradley 0.99

01:12:19.580 and started tweeting out shit like i get a lot of bitches i think i'm cool you know dumb shit yeah 1.00

01:12:26.720 yeah yeah and so i called twitter i didn't call twitter but i think you're cool you fucking know 0.99

01:12:30.780 you're cool i was i email on twitter like dude hey this guy's got my account and they wouldn't

01:12:35.580 fucking stop it so i literally created the very first one was at the real bradley on twitter 0.99

01:12:40.880 because some dick face friend of mine was out there acting like he was me tweeting some stupid 0.97

01:12:45.920 shit so i did like basically say no at the real bradley so when i first when i first saw you when 0.99

01:12:52.360 i first met you was at 10x and you came out you spoke like i think right before me or two speakers 0.99

01:12:57.380 before me and you came out and it said the real bradley i'm like who the fuck is this guy fucking real 0.99

01:13:03.360 bradley like the real anybody says the real is a fucking douchebag but i'm gonna give you this 0.99

01:13:08.060 you're the only guy that i like that calls themselves the real and then their name it's 0.98

01:13:13.980 a compliment thank you sir you are the fucking real bradley that's right thank you very much and 0.97

01:13:17.540 i and i will take that as a compliment because i do pride myself on keeping shit real yeah so dude 0.95

01:13:23.420 speaking of that tell people about your podcast because you have a fucking awesome podcast you have 0.89

01:13:27.640 awesome content uh and i would like my listeners to go check you out and listen to the show well i have 0.86

01:13:33.540 a podcast i threw together called dropping bombs you can you can subscribe to it at dropping bombs

01:13:38.860 dot com or itunes or soundcloud or wherever wherever else it goes um i don't know about spotify like is

01:13:45.000 that a hard one to get on yeah but no not you just gotta apply and then you go on it yeah well it's a

01:13:49.040 there's a whole bunch of places to subscribe but ultimately it's right yeah i'm on itunes but

01:13:53.960 ultimately it's called dropping bombs and what's give us the rundown on it it's but it's basically

01:13:58.900 where i just chit chat with a few people and we just discuss problems and through those discussions

01:14:05.240 we end up talking about things that i've learned or they've learned or you know there's a solution for

01:14:10.180 and hopefully a listener and this has happened quite a bit listeners that are listening hear those

01:14:15.420 solutions and hear those those those remedies and freaking i get email all the time dms all the time

01:14:21.380 going bro that you just solved my problem so basically we're just dropping bombs on people's problems

01:14:26.380 and in our own and it's kind of humorous and light like i don't really have you know five lessons you're

01:14:32.140 going to learn today we end up talking and and there might be five lessons or two but between

01:14:38.920 dropping bombs and then i got a youtube thing that i started a long time ago that got somewhat popular

01:14:44.380 called the bottom line which basically i just tell you my two minutes of say it say how you say it what

01:14:50.300 and that's the bottom line yeah but i mean at the end of the day they're just a little two minute

01:14:54.200 video sitting at my desk giving giving my opinion listen to that barry white over there you know 0.99

01:14:59.580 it's just my opinion on shit so bottom line is my opinion on shit and it's kind of keep it real 0.99

01:15:04.640 attitude yeah whether you like my opinion or not irrelevant yeah i just give it and then and then on 0.99

01:15:11.080 the other hand dropping bombs we just have about a 30 minute discussion about all kinds of shit so this 0.72

01:15:16.600 is what i love about what you're doing with your with your content and i talk about this a lot but dude 0.97

01:15:20.760 brad is not a fucking guru okay like he's not this dude who's read a bunch of books who's knows 0.97

01:15:26.600 like you know who's going to get on the internet and and flaunt his shit in front of you and then be 0.99

01:15:31.460 like oh listen to me and buy my shit like all the guests that we have on the show brad is a real 1.00

01:15:37.520 entrepreneur the shit that you are going to learn from him is shit that he has likely fucked up and 1.00

01:15:43.840 figured out how to solve definitely which is a thousand percent more valuable than every other 1.00

01:15:49.540 motherfucker out there for the most part who's not done shit and selling you bullshit okay so go 1.00

01:15:55.520 support brad go listen to his show you'll like it you'll learn great shit and you can be happy that 1.00

01:16:02.020 you're learning from someone who knows what the fuck they're talking about versus some fucking 30 year 0.99

01:16:06.580 old idiot who's pretending to be a fucking guru true and andy said andy said earlier if all you guys go 1.00

01:16:14.920 subscribe to dropping bombs and my youtube channel bottom line do it he's gonna pick one of you and 1.00

01:16:22.660 give away one of those cars one of those four gts i'm gonna give away one of the four gts so you guys

01:16:27.720 better go subscribe quick and we're gonna do the drawing one of these days one of these days one

01:16:32.700 person maybe two you got three gts yeah three of you that subscribe or might might end up with the

01:16:39.360 four gt so we're definitely gonna do that drawing one day um i'll definitely let you know when that

01:16:44.640 drawing's gonna happen but you gotta be i'm gonna throw i'm gonna throw in a lambo too whenever you

01:16:49.300 do that drawing i'm gonna give a lambo that's fine oh and a ferrari i know i know you're into buying 0.96

01:16:55.200 cars for people but no shit i will i know you bought a boy a fucking wraith yes i did but listen 0.98

01:17:00.420 when you give away those gts in that drawing i really will do a ferrari of any choosing other 0.99

01:17:06.480 than the la ferrari and i'll throw in a lambo all right so that's subscribe now that's five winners

01:17:11.980 but you gotta be subscribed i'll kick in a penthouse in miami subscribe to dropping bombs 0.51

01:17:18.140 and say it the bottom line and that's the bottom line all right wait i'll throw in my versa too

01:17:25.760 fantastic all right so vaughn's getting in on this

01:17:29.320 see dude it's a giving mood right now yeah dude totally and we're gonna do that uh that drawing

01:17:35.760 you know eventually it's gonna be awesome yeah but guys again please go follow brad check out

01:17:43.100 his stuff he's doing good stuff in the entrepreneur community he's a guy who uh really cares about

01:17:48.480 helping people be successful and he fits in with our movement um he's a killer man so with that being

01:17:54.400 said guys i want to wrap up the show thank you so much for listening thank you so much for your

01:17:58.820 support on uh the otis and charlie books that was amazing thank you so much also for the powerless

01:18:03.880 books we sold those out within two hours time uh which was an hour faster than we sold out last

01:18:09.320 time we're gonna have some more in any day um guys look like i said at the beginning we don't

01:18:14.320 charge for this i'm not bombarding you with ads i'm not bombarding you with pitches all day 0.97

01:18:18.120 guys all i ask subscribe to the fucking podcast and tell your fucking friends all right guys we'll 0.99

01:18:23.400 talk to you soon thank you 0.99

01:18:25.160 you

01:18:35.600 you

01:18:37.600 you

01:18:39.600 you

01:18:41.600 you

01:18:43.600 you

01:18:45.600 you

REAL AF with Andy Frisella - November 16, 2017

Droppin' Bombs and Talking Training ft. Brad Lea, with Andy Frisella - MFCEO191

Episode Stats

Summary

Transcript

REAL AF with Andy Frisella - November 16, 2017

Droppin&#x27; Bombs and Talking Training ft. Brad Lea, with Andy Frisella - MFCEO191

Episode Stats

Summary

Transcript

Droppin' Bombs and Talking Training ft. Brad Lea, with Andy Frisella - MFCEO191