00:16:37.160If it's the same in the UK, you are dealing with really limited clips of communication with the with the civilian population and the voters and the people who make a difference.
00:16:49.240You've got them on TikTok and Instagram and a little bit on Facebook and on YouTube.
00:16:54.200and I mean Steve really you and I are on YouTube right now and we we really shouldn't be put in
00:17:00.920charge of running any country so I think that's part of the challenge is that if you don't have
00:17:06.660a big bolster about your own agenda and what you've accomplished nobody's going to know and
00:17:14.220I don't think Starmer did a good job of that no he didn't and it was all quite corporate so it was
00:17:19.000all his social media game was basically you know well I can see that's come from labor