Dan Martell - Fire people against your core values

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00:00:00.000 You don't have core values unless you fire people against them.

00:00:03.440 My core philosophy on values is that you hire and fire against them.

00:00:07.540 Hiring means that you've listed them in the recruiting spec.

00:00:10.440 When you're interviewing somebody, you're grading them on those values.

00:00:13.680 You know how to ask questions to have those values surface in the other person's work experience.

00:00:18.980 And they can be incredibly capable, but if they don't have the values, you don't hire them.

00:00:23.500 And then if you accidentally allow them on your team and they don't perform, you have to move on from them.

00:00:27.760 And when you do, you should do a public hanging

00:00:30.180 in front of the whole company to let people know

00:00:32.360 that person's no longer on our team

00:00:34.380 because they did these things.

Dan Martell - May 23, 2025