00:00:00.000If you forget a man's name two seconds after he says it, your memory probably isn't the problem, although we often say that.
00:00:07.980You just maybe weren't listening, and that's the case that my guest today, two-time USA Memory Champion Ron White, makes.
00:00:15.800And he backs it up with a system that any man can use.
00:00:19.600ask yourself one well-worded question before you shake a hand pin the name to the most
00:00:26.820distinctive feature on the face and review it before the forgetting curve wipes it out
00:00:32.940but we also talk about building a mind palace as he calls it in real time using the furniture
00:00:39.100even in my own studio ron shows us how the same method lets you give a speech without any notes
00:00:46.200retain what you paid to learn at a conference carry a to-do list in your head and remember
00:00:52.440the script when a customer objects we get into why action and emotion lock things into long-term
00:01:00.860memory the major system and character action object method that he uses to memorize a deck
00:01:07.580of cards in record time and why memory comes down to training and intention not simply talent
00:01:15.580you're a man of action you live life to the fullest embrace your fears and boldly charge
00:01:20.820your own path when life knocks you down you get back up one more time every time you are not
00:01:26.680easily deterred or defeated rugged resilient strong this is your life this is who you are
00:01:33.540this is who you will become at the end of the day and after all is said and done you can call
00:01:39.180yourself a man gentlemen what is going on my name is ryan michler i'm the host and the founder of
00:01:44.560the Order of Man podcast and movement. And I've got a good one for you today. We're going to be
00:01:48.580talking about training the mind, using it as a sharp tool for remembering information and making
00:01:57.140yourself more influential and effective in the lives of the people that you care about and those
00:02:01.580you want to serve. Now, before I get into the podcast, just want to mention over the weekend,
00:02:05.700I was able to spend a little time sharpening my Montana knife company knives as sharp as they are
00:02:12.420and as well as they hold an edge, it's always a good idea to sharpen your knives, especially as
00:02:16.900you get ready for the upcoming hunt season. So guys, if you're looking for a really good knife,
00:02:23.060if you're going to be out hunting this season, or you're in the kitchen, or you want a good
00:02:27.740everyday carry, look no further than Montana Knife Company. I actually just got my folding
00:02:34.620knife. It's called the Montana. It's their first folding knife made 100% in America. I've got that
00:02:40.180in my pocket today as I carry a folding knife everywhere I go. Also, like I said, pulling out
00:02:45.940all my hunting knives and getting those ready for the season. Very excited about it. So make
00:02:49.780sure to check it out. Go to Montana knife company.com and use the code order of man. It's all
00:02:56.200one word order of man at checkout when you do, and you will not be disappointed and you'll look
00:03:01.240cool in the process. And, uh, as you know, it's important that you always look cool. All right,
00:03:07.600guys. Check it out. Montana knife company.com. Use the code order of man. Let me introduce you
00:03:12.880to my guest. His name is Ron white. He is a two time USA memory champion and the founder of brain
00:03:18.140athlete. He has held us records for the fastest time to memorize a deck of cards. The longest
00:03:24.620number memorized in five minutes, 167 digits. He's also the longest, excuse me, has the record for
00:03:33.520the longest number memorized in an hour, which is 800 digits. He got his start at 18 when a
00:03:41.020telemarketing call led to a job offer from a man who ran memory training seminars. And he's quick
00:03:48.220to say, he said, he even said it in this podcast. He has no special gift, only a trained system.
00:03:53.240He's a U S Navy veteran and joined as a reservist after September 11th and served a tour in
00:03:59.160Afghanistan in 2007. And as a tribute, he memorized the names of more than 2,300 American
00:04:06.220service members killed there and writes them from memory on a 52 foot wall, which he finished live
00:04:12.980on the Sean Ryan show. Many of you may have seen that, but he speaks to companies around the world
00:04:19.120grew his Instagram from 13,000 to over 1.8 million followers by teaching strangers memory techniques
00:04:27.100on the street and teaches his methods through his recall under pressure program at brainathlete.com.
00:04:35.940His name is Ron White. Guys, enjoy this one. Ron, what's up, man? So good to see you. I'm
00:04:41.580really grateful that Corey introduced us because I followed your work and I've seen you on the
00:04:46.560Sean Ryan show and everything that you're doing. It's pretty incredible. So I'm excited to have
00:04:51.560this conversation today yeah well thank you i'm uh i'm glad cory introduced us too and and uh and
00:04:58.480i know about you so uh looking forward to it as well yeah tell me about your shirt brain athlete
00:05:03.820i'm actually very intrigued by that that's a good shirt but i'm very intrigued by what that
00:05:08.720is all about yeah so i wear it everywhere i wore i wore it on the sean ryan show um i wear it
00:05:15.260everywhere. But about a year and a half ago, I had 13,000 followers on Instagram and I got some
00:05:23.520advice from a guy who's some seem as controversial figure, but it worked. Whether you seem as
00:05:31.500controversial or not, it worked. His name is Andy Elliott. And Andy and I talked for about 30
00:05:39.580minutes one day, about a year and a half ago. And he said, Ron, this is what you need to do.
00:05:44.020i want you to get a i was wearing a black shirt that day he said i want you to get a shirt black
00:05:48.620looks good on you make it black i wanted to say white letters and i want to say brain athlete
00:05:52.780which is your company and i want you to just go around on the street and i want you to walk up
00:05:57.120to random strangers and i want you to teach them something how to learn something you know what i
00:06:01.540teach people to learn stuff fast right he said i want you to teach how to learn something really
00:06:05.000fast on the street uh follow this format wear this shirt do this with your camera he gave me
00:06:10.780all the instructions and I went from 13,000 followers to 1.8 million organically on Instagram
00:06:18.240and it just I can't wear this shirt now what almost let me say that's not true I'd say 30
00:06:25.000percent of the time I wear this shirt people will say hey I follow you on Instagram is that right
00:06:29.660I've seen you on Instagram yeah not necessarily I follow you but I've seen you yeah that's
00:06:34.780interesting yeah andy is very controversial um i like a lot of what andy has to say and also
00:06:40.720there's a lot of things where i'm like yeah rub me the wrong way but there's no doubt about what
00:06:46.340he puts out there that is is definitely captures attention we'll say it that way and it sounds like
00:06:52.980it's working for you i mean that's incredible and and to be able to go out in public and just
00:06:57.760teach people things I think is pretty amazing too. Yeah, it, it, uh, it, it, it works. It's
00:07:05.280a great thing because you know, what I do is demonstratable. So in other words, in three
00:07:09.540minutes I can demonstrate something, you know, if I was teaching something more abstract, like
00:07:14.220leadership skills or something like that, I don't know, you probably, maybe you could do something
00:07:18.200demonstratable in three minutes, but what I do, it fits real good to that format and it's working
00:07:22.560really good for me. What, what might you teach in like a three minute segment? If you're walking
00:07:26.800around, you know, downtown Vegas, for example, and you're just pulling some random person out
00:07:32.060and you've got three minutes to teach them a concept. What might you be able to teach that
00:07:36.320person in just a matter of, you know, a few minutes? Yeah. So this week, uh, I walked up
00:07:43.300to some, a couple of different things. Uh, one is this week I walked up to somebody and I said,
00:07:47.540Hey, um, you know, you give me three minutes. I can teach you how to give a speech or a
00:07:51.880presentation without using any notes. And we did that one. Sometimes that one's more of a,
00:08:00.360I guess, a bigger topic. Sometimes I'll just do something real simple. Hey, I'll teach you how
00:08:06.340to memorize the first 10 presidents or the first 10 elements on the periodic table or the Bill of
00:08:10.840Rights or the 10 commandments or something like that. So it's always, I'll teach you how to learn
00:08:15.480something. Sometimes it's a math trick, how to multiply any number by 11, but it always has to
00:08:20.100do with learning faster thinking faster whether it's a math hack or whether it's learning to say
00:08:25.240i love you in different languages or hello in different languages or uh memorize something
00:08:30.640really that that's interesting i think so a lot of the times when and i've had some a couple other
00:08:35.920memory guys on on the podcast over the past 11 years and sometimes when we think about it in
00:08:41.500that context it's like oh i'll teach you a little gimmick right i'll teach you a a party trick but
00:08:47.040But I think what I like about what you're doing is it's very applicable.
00:08:50.220The best advice that I got on memory, I think probably that I've used more than anything else is what you just said, how to memorize a speech or how to how to present without using notes.
00:09:04.440And the system that I've always used is to go around the room that I'm in currently and associate it with a topic.
00:09:12.020So, for example, the first thing I see right here is my stairs.
00:09:15.980And so that might be something along the lines of ascending to something more powerful in your life.
00:09:23.820And then I see a door right here, and that might lead me into a conversation about unlocking potential and stepping into a new room that wasn't available to you.
00:09:32.680And then I go to this right here behind me, which is a cabinet with pictures of my grandfathers.
00:09:37.920and it might be me talking about how legacy is important and why we ought to honor our past and
00:09:46.400why we ought to be a legacy in other people's lives. Is that a similar system that you use
00:09:50.660for memorizing speeches and presentations, or do you do something completely different?
00:09:56.800Yeah, no, that's very similar. And that technique that you're describing is known as the mind palace
00:10:01.560or the memory palace. Yes, memory palace. Yes. And it's really a great system. And just for the
00:10:08.780benefit of your listeners, I'd like to go a little bit deeper into what you were saying,
00:10:13.940because what you're saying is 100% accurate and that would 100% work. And that was what a great
00:10:19.480speech you just gave right there too, off the cuff, right? And you made what was in your room fit.
00:10:24.440But let's do a hypothetical scenario here. Let's say you had five points to a speech and you couldn't make them magically fit with the furniture in your room, right? So really what we want to do is we want to number, let's say, five pieces of furniture in your room. And then these become objects that never change, which number one can always be the staircase. The next one, tell me your three locations you just named.
00:10:52.860Yeah, so I've got the stairs here, I've got the door here, and then I've got my hutch right behind me over my right shoulder.
00:11:00.560So what we would do is we would make, and I tend not to use doorways just because if you used a doorway in every room, it could get confusing.
00:11:26.380So then these would become your permanent locations, right?
00:11:30.820Regardless of what the topic is, if the first thing you want to talk about is money, you would – and that leather chair costs you a million dollars.
00:11:47.940Well, it would make sense over on the chair, right?
00:19:08.820Yeah. If something has emotion or action like a car accident or like 9-11, our brains say, hey, this is something we need to remember.
00:19:19.740And it kind of stores it in your long term memory. Otherwise, you know, you have this working memory of six, seven seconds, something like that.
00:19:26.920And our brain's constantly forgetting stuff. Unless I talk about it right now and I'm going to, we in a year we would never remember.
00:19:35.220we could, I couldn't get my camera going at the beginning. Right. Yeah. It wasn't memorable. So
00:19:41.000that's why we have the plant falling over. That's why I try to make a joke. And I say, imagine the
00:19:47.000Raiders winning the Superbowl, right? That you got to have imagination for that because I'm trying
00:19:50.980to make these things more memorable. It's interesting because when you were talking
00:19:55.520about the clock on the hutch, what came to mind, you said grandfather clock. What came to mind for
00:20:02.240me is we had this tall six foot clock when I was growing up and it was one of those you know
00:20:07.540grandfather clocks that you would think of and I remember listening to that chime you know every
00:20:13.260every hour that chime that would come on and that actually when you said that I could hear it in my
00:20:19.080in my head I could hear the chime going off as a young boy it was very nostalgic and I liked it
00:20:26.520but I hadn't thought about that for you know 40 years or whatever 30 years let's say
00:20:31.360exactly a hundred percent but there's something about that nostalgia and that sound and the fact
00:20:39.360that you were able to bring that back and bring that emotion back and the sound back made it more
00:20:45.340likely that you remembered it how do you feel this is i mean this is your work right and so
00:20:50.480you're looking for all these heuristics you're looking for these these systems these ideas to
00:20:56.460be able to recall memory, you know, from somebody who's out there and they're trying to lead their
00:21:01.340family or they're trying to grow their business and just live life. In what ways do you feel like
00:21:07.660being able to recall memory are the most applicable in the ordinary day of a man who
00:21:14.520might be listening to this podcast? Yeah. So let's, well, first of all, we covered one. Now
00:21:21.320let's cover the why of that. You know, when you can stand up in front of a group and give a speech
00:21:26.800or a presentation and not use any notes, it makes you more credible. It makes you appear more
00:21:31.100knowledgeable. You're able to connect with the audience more. It's just a smoother, more
00:21:36.640charismatic, powerful presentation if you're not reading your PowerPoint. So that's number one,
00:21:43.840what we just did. But let's move to another example. You know, the person who could meet
00:21:48.400somebody today, whether you meet them at the gym or you meet them, you know, at your church or at
00:21:52.880the store or through a business meeting, network meeting, whatever. And then six weeks later or
00:21:57.660six days later, you remember their name. You know, Zig Ziglar used to say everybody's favorite
00:22:03.140subject is themselves. Dale Carnegie said everybody's favorite subject is themselves.
00:22:08.120And the sweetest sound of the ear is the sound of their own name. Zig Ziglar said people don't
00:22:12.340care how much you know until they first know how much you care. He's an idol of my Zig Ziglar
00:22:17.980stuff is incredible yeah it is he's a he's a great guy i or he was he was a great guy i didn't really
00:22:26.160ever develop a strong friendship with zig um he called me once believe it or not left a message
00:22:32.280on my voicemail because i had i had done i had said i had attempted a world record in memory and
00:22:38.980somebody in his company knew me and so they had called but i never got to know zig but i i am
00:24:11.100So I definitely want to get back to the point that you made about memorizing or at least remembering presentations, because that would be very applicable for me.
00:24:21.480And I know a lot of guys who are listening, but you also said something about remembering names.
00:24:25.900One thing that just kind of irks me, for lack of a better term, is when I cringe a little bit when people say, well, I'm not good with names.
00:24:33.740And I'm like, wait, are you not good with names because your brain isn't capable of doing it?
00:24:39.980Or are you not good with names because you tell yourself you're not good at remembering names when it's very simple to say, you know, to come up with some sort of association where you can start to remember people's names.
00:24:53.000You know, for example, if I knew you were a Harry Potter fan and your name is Ron, I'm like, oh, Ron Weasley's in Harry Potter.
00:25:01.200Ron, there's Ron. He's the Harry Potter guy. I remember him.
00:25:04.140But people don't take the effort to do that, it seems like.
00:25:07.120They just say, well, I'm not good with names. It's lazy.
00:25:12.340Yeah, you have to be intentional about memory and you have to be intentional about name memory.
00:25:19.600And it takes a little bit of time to get good at it.
00:25:23.620You know, the first part of being intentional doesn't take any time.
00:25:26.340You can start being intentional today.
00:25:28.480You know, I walk up to you and I say, hi, my name is Ron.
00:33:03.900Yeah, so I held the record for the – I held some USA records.
00:33:09.060I held the record for the fastest to memorize a deck of cards in the United States and the record for the most numbers memorized in five minutes in the United States.
00:33:16.500And I held a – it was another USA record, an 800-digit number in an hour.
00:33:21.080And the way I do all of these is I have a picture for a number or I have a picture for a deck of cards.
00:33:30.720And so every digit, zero to nine, is assigned a sound.
00:33:37.960And this is a technique known as the major system.
00:33:41.160It's not something that I – I didn't assign these sounds to these digits.
00:33:45.460It goes back at least 200 or 300 years.
00:33:47.760There's a guy named Gregor von Feingel, and it was a German guy, and Amy Paris was a French guy.
00:33:54.580But they determined that zero is the sa sound, and I'm only going to go up to three.
00:35:17.760um the the so that the two of clubs would have been 62 the three of clubs would have been 63 so
00:35:24.400I for the first thing I did is I assigned them numbers right so the 64 was the four of clubs
00:35:30.200and this I'm this for everybody that I'm losing right now hang with me for 30 seconds this is
00:35:36.640actually very simple I know because what I'm here like when I'm as you're saying this I'm like okay
00:35:41.820and I'm trying not to be insensitive I'm actually very curious about that we can get to this
00:35:46.000Is this how somebody with an advanced level of, for example, autism's brain works?
00:35:53.220Like I'm actually really curious about the brain and how it works between somebody with autism versus somebody who doesn't and like things like that I'm curious about too.
00:36:03.160So I'm not trying to be insulting or insensitive.
00:40:44.500Because, like, okay, so you might say, well, Uncle Sam is playing a football game against Emmett Smith, but you've got 52 cards that you're not just memorizing the imagery, you're also memorizing the order, which is another magnitude of memorization.
00:41:02.880Yeah, so it goes back to exactly how we memorize that speech.
00:41:08.720You use the mind palace or you use the memory palace technique here.
00:41:13.760So I'll tell you the most basic way to do this, and then I'll tell you the advanced way.
00:41:18.100The advanced way is how I set the record for the fastest in the United States.
00:41:22.540The most basic way, though, and it's the same core principle.
00:41:26.360The most basic way is you number 52 pieces of furniture in your house.
00:41:59.920Then you set the cards down and you recall the deck and you go back and you think Uncle Sam, three of spades, Emmett Smith, two of hearts or a nanny or whatever.
00:42:10.420to do it that way you'd need 52 pieces of furniture it would be effective the a person
00:42:16.740could probably get to where they could do it that way you could memorize a deck of cards in
00:42:20.700four or five minutes i would imagine the first time i ever tried it that way i did it in about
00:42:24.880six minutes um but it was my first attempt i probably could have got down to i mean that
00:42:29.660even that sounds fast i i don't even know if i could do it that's not you said six minutes i'm
00:42:33.640like that sounds faster than i could even do it so that's that's incredible yeah it it would it
00:42:39.840would, it would take, you would have to have pictures for it. It would take, it would take
00:42:43.880prep work. You'd need to number 52 pieces of furniture and you'd need to create pictures
00:42:48.660for all the cards. But if you did those two things, you could. Now I'll share with you
00:42:53.820the more advanced way. We have it. We have a picture for three of spades and the two
00:42:59.340of hearts. Let's, let's do, uh, pick another card for me. Uh, Jack of clubs. Jack of clubs.
00:46:29.220So what this enables you to do is now you can put three cards on your staircase, right, instead of just one.
00:46:37.940Now you can memorize a deck of cards with 18 pieces of furniture, not 52, and that's when you get into the territory of, hey, I'm going to break a United States record, which is what I did in 2009.
00:46:48.920Now, one more thing I'll say on this, and then I'll close my mouth.
00:46:52.880You may say, well, Ron, why do we have to do character action object?
00:46:56.120Why couldn't I just see the three, the picture?
00:46:58.560Why couldn't I just see Uncle Sam and a nanny and a kite all on the stairs?
00:47:10.840Character action object makes it impossible for you to get the order mixed up because, you know, the first one's a character, the next one's the action, and the third one's the object.
00:47:18.760so you assign basically you're assigning three different values for lack of better term
00:47:23.840to each card is what you're doing and then based on where it fits in a sequence of three
00:47:29.620you know if it's a one two or three in that in that sequence
00:47:33.080100 and you could memorize if if in a character in character action objects a little bit intense
00:47:42.800so i'm glad we got into it but i don't want to stress people out either for sure um how's that
00:47:48.100going to help them you know it's good it's you know helping with numbers a little bit because
00:47:51.800we you also just created images for the number zero three two two seven one right so you could
00:47:59.380memorize a you could also memorize a six-digit number you could memorize number six digits at
00:48:04.000a time that way well i i think it makes sense like if you just actually think just a little bit about
00:48:09.460how it might apply to the layman situation when you were talking about that little guy that you
00:48:13.960had that face that you had and his name's brian immediately what came to mind is we've got a ski
00:48:18.760resort in brian head which is about an hour north of me and so everybody who's brian now i can
00:48:25.040automatically say oh that guy skis with me in brian head and then i just know it's brian right
00:48:30.600like that's that's fascinating okay so i have a question though about um music because you know
00:48:38.220if you take for elementary school students, you know, the ABCs, right? We sing the ABCs. It seems
00:48:47.900like if you sing it, you can memorize it. Or you sing about the 50 states and you learn the 50
00:48:53.620states or all the presidents through song. What is it about song that helps people memorize things
00:49:00.140more than just spoken word? Yeah. So a song, a couple of different things. A song can invoke
00:49:11.440emotion, right? You get it in a rhythm and you're happy and you're moving. It can invoke emotion
00:49:16.740and emotion syncs something in your memory. It also creates expectation. One verse leads to the
00:49:25.560next verse. It kind of, you say that verse and then whether it rhymes or something else, it's
00:49:32.000kind of creates an expectation for what is next. You know, people will say, oh, I could, I, you
00:49:37.800know, I was driving in my car a year, a couple of years ago and I, and Ice Ice Baby came on the radio,
00:49:42.500you know, back popular, you know, in the nineties. And I'm starting singing Ice Ice Baby. And I
00:49:46.180guarantee you, I don't drive around listening to, but I knew every word. Why can't we remember
00:49:51.860every words to a song 30 years ago. The rhythm, the emotion, but you got to think about it too.
00:49:59.280There was a lot of repetition in it. We remember these songs because of the repetition. We sing
00:50:04.680them over and over again. In 1993, I go to a dance club, Ice Ice Baby's playing. I go to my friend's
00:50:11.380house, Ice Ice Baby's playing. I'm driving in my car with my friend and he's playing Ice Ice Baby.
00:50:15.800repetition emotion the expectation that's created based on the rhyme or the beat it kind of leads
00:50:23.580to the to the next one and i think those are probably the three primary reasons how do you
00:50:27.920how do you use the and that all makes sense but how do you use the concept of memory to
00:50:33.220you know a lot of people for example have have like a to-do list right and so i i think you know
00:50:40.240i i spend time every day and i write what i need to do on a daily basis um but then there's also
00:50:45.380things that maybe I forget to write down or I'm not in the position where I can actually write it
00:50:50.240down at some point. Do you use some of these techniques to remember, hey, my wife told me to
00:50:55.900pick up a gallon of milk on the way home. That client told me to call him this afternoon at two
00:51:02.260o'clock. Do you feel like you can use that in a very practical application for these to do items
00:51:08.480that maybe you forget or neglect writing down and having a system for? Yeah. So what I would
00:51:15.160recommend people do is create a mind palace that you use just for your things to do list. So let's
00:51:21.340say you number 10 spots on your car. Number one is the front bumper. Number two is the engine.
00:51:26.740Three is the windshield. Four is the steering wheel. Five is the radio. Six is the passenger
00:51:31.220seat. Seven is the back seat. Eight is the bed of the truck or the trunk of the car, whatever you
00:51:36.820want. And then nine is the bumper or trailer hitch and 10 is the wheels or something. So you could do
00:51:44.020that with your car you could do it with your body number one's top of your head two's nose three's
00:51:48.080mouth four's your ribs five's your belly button and now you're going throughout the day and somebody
00:51:54.140says hey don't don't forget to that your wife your wife wanted you to grab the milk at the store
00:51:59.880well either you use your body or your car let's say you're using your body oh you imagine a milk
00:52:07.060you're attaching it to the top of your head and then throughout the day somebody says hey don't
00:52:10.400forget to call that guy at 2 p.m. For me, the number two is a duck because a duck is neck.
00:52:16.800It looks like a two. Yeah, it does. Yeah. So now I got a duck going up this nostril,
00:52:22.320a duck going out this nostril. And if somebody, if I said, oh man, I got to change my oil,
00:52:28.260don't forget that. Boom, oil's going out my mouth. So I would just attach it to my body or maybe
00:52:33.240spots in my truck, but use my body or my truck every day. I'm driving in the car and somebody,
00:52:39.500i'm on i'm on the phone i can't write anything down and they're telling me things i need to
00:52:43.860remember i'll imagine the first thing they tell me is on my bumper the next thing is on the engine
00:52:48.320the next is on the windshield this isn't so i actually when you were talking about that one
00:52:52.920thing came to mind is when i was younger i always had a hard time memorizing the four
00:52:57.460uh firearm safety rules and i was like how how can i remember this and i did it sequentially so
00:53:04.680the first firearm safety rule is treat every gun as if it's loaded so if somebody were to hand me
00:53:09.620a gun that's the first thing that's the first step they hand me a gun treat every gun as if it's
00:53:13.500loaded and then i work from the barrel to the butt so the barrel is second number two is never point
00:53:20.300your gun at anything you don't intend to shoot then we work further back the gun number three
00:53:25.900is keep your finger off the trigger until you're ready to fire and then number four is once all of
00:53:32.360that. So we keep working back. Now it's on me. I never point, um, my gun at, or excuse me, um,
00:53:39.080know my target and what's behind it. So it like using those sequential,
00:53:45.720sequential systems for associating with something has seemed to help me, but I never even really
00:53:52.660considered it as an intentional thought. It's very interesting. And I also hear you saying,
00:53:58.680getting the other senses involved right whether it's taste touch sound feel smell etc
00:54:04.560yeah the more you can involve that the more likely you will remember it because it'll make the image
00:54:11.820the the item stronger in your memory absolutely yeah and and so how else do you see this applying
00:54:19.420so you know to-do list tasks that you need to complete around the house or with your spouse or
00:54:25.840memorizing names or, you know, one of the things that you mentioned earlier, and I don't think we
00:54:30.320actually circled back to it, is how do I remember a presentation and the integral parts of a
00:54:35.800presentation that I might be listening to? Whether it's my boss talking to me at a daily briefing
00:54:39.640or me going to some sort of seminar and investing two or three days to be at this thing that I want
00:54:46.800to learn about. Yeah, so great, great, great, great, great topic. So let's, this is what I would do.
00:54:55.840I, you have five pieces of furniture numbered in this room and this is what I'm encouraging
00:55:00.460everybody to do. Pick five in the room that you're in, you know, look at the doorway,
00:55:04.520wherever the doorway is, imagine yourself. And we didn't do that exactly here, but it worked fine.
00:55:09.100Right. But in general, the way I say to do it is you're in the doorway, start in the doorway. Why?
00:55:15.120Because it's, it's a natural starting point of walking into the room. You're in the doorway
00:55:19.600and then just go around the room clockwise. Or if it's more intuitive for you to go counter
00:55:24.600clockwise do it it doesn't matter the only thing that matters is that it is a path around the room
00:55:30.880and you're not making one over here two over here three over here and four here so pick five in this
00:55:37.020room go to the next room stand in the doorway that next room is six through ten go to the next room
00:55:43.280the rooms that are connected do it as if you're walking around the house the next room 11 through
00:55:48.48015, the next room 16 through 20, the next room 21 through 25. Then get to where you can say these
00:55:55.320forwards and backwards. You're falling asleep at night and instead of counting sheep for the next
00:55:59.340couple of days, you're just running through 25, 1 to 25, 25 to 1. Once you have those cold,
00:56:06.040write out your speech, write out the 10 or 15 things that you want to talk about,
00:56:10.260walk around your house. You don't even have to walk around your house. You can just sit in your
00:56:14.140chair and imagine your house. But put these 15, 20 things around the furniture in your house.
00:56:21.240And then when you're up on stage, give your speech without using any notes, just as we did
00:56:25.200the first five in your room. Now let's flip it around. You said you go to a conference. You
00:56:31.360spend two or three days at a conference. You've paid $2,000, $1,000, probably $2,000 if you flew
00:56:36.940there and you got hotels. Yeah. So take notes in the conference. Don't try to memorize as the
00:56:44.300speaker's speaking. Take notes in the conference like you wouldn't have notes or like you don't
00:56:50.080have a memory system. Take notes. But then when you get your notes, you just reverse engineer it.
00:56:56.320It's not you giving the speech. It's you memorizing the key points to this person's
00:57:00.620speech. Take the key points and put them around your mind palace that way. You could make the
00:57:11.440room that you're in a mind palace. You're at a conference in San Diego. You're at a hotel in San
00:57:17.540Diego. You got 15 things. When you think about this conference, you always want to think about
00:57:22.380that room. You could do that. And you hear the caution in my voice. You could do that.
00:57:30.620the benefit to it is, is whenever you think of the conference, you think of that room.
00:57:35.540So that works perfect. The drawback to that is it's not a, you may never go to that place again.
00:57:42.400It's not a strong location in your memory. So what I may do in that scenario is if I was dead
00:57:49.380set on doing it, and it's not a bad idea. It's actually a good idea. If you take this step,
00:57:54.260You're at the conference, get your cell phone and walk around the hotel and take 15 or 20 pictures, the escalator, the sign-in booth, the water table, the door, the speaker, the stage, the podium, the light, the vent, the product sales table.
00:58:15.940Then put these 15, 20 pictures in an order around in a PowerPoint.
00:58:21.940so now you will never get them mixed up even if you never go back there and then memorize it so
00:58:27.760you always can review it and then attach the the stuff to that so that's two ways attach it to your
00:58:33.040own home or attach it to the room you learned it in but you're going to need but make sure you
00:58:37.780really and if you don't want to take pictures just get yourself a notebook and and write out what the
00:58:42.860room looks like and number it one to twenty well and it seems like you can always not always maybe
00:58:48.280but every room has some similarities, right? So when I walk into a conference, there is the
00:58:54.100entranceway. Um, and then on the right hand side, there might be a wall with some sconces and some
00:59:00.380lighting. And then in the front, there's the, there's the, usually it's going to be a banner
00:59:05.020or some sort of marketing material, and then it'll be a stage and then a banner or a TV.
00:59:08.420And then the other wall, like every room pretty much has the same, uh, components of, of the room.
00:59:16.960Right. And so maybe you can look at it that way, I guess.
00:59:23.540And also keep in mind that if you go to four different conferences and you use the registration table four different times, you may get – you may start confusing them.
00:59:42.060Consulating them. Yeah, I can see that.
00:59:43.800so what you to to avoid that you still could use four registration tables but pay real attention
00:59:52.500to them oh this had a banner it was a blue banner i'm going to focus on that blue banner
00:59:56.660oh this registration table had a million pens right there this registration table they had
01:00:02.000three chairs behind it so just focus on what makes each one different yeah that makes sense
01:00:08.980I think what's on at the underlying of this is definitely association to things outside of just a name.
01:00:44.300As the person who's been remembered, that makes me feel good, which ought to give us a cue that wouldn't it be nice for the other person if we remember their name, even if it was after a year or two since the last time we saw them?
01:01:14.620Then you have to whisper to somebody else, or I do.
01:01:17.240I'm not saying I'm not throwing you under the bus.
01:01:18.660Then I, you know, I, hey, what was that guy's name again?
01:01:21.420Oh, I have, I have a system for that too.
01:01:23.620Like if I, okay, so if I were to, let's say you and I met at a conference early in the week and you, you told me your name and then I forgot it, which often people do.
01:01:35.400uh if i was with somebody i i always tell people this if i'm with you and i introduce let's say
01:01:41.600you ron and somebody else if i don't say your name that means to the other person that i don't
01:01:48.020remember your name and their job is to ask so i might say hi this is this is joe and joe's like
01:01:54.240oh wait he didn't say his name so joe's gonna say hey what's uh what's your name and then that
01:01:59.140helps that's like a cue for me do you know what i'm saying does that make sense what i'm saying
01:02:03.740oh yeah yeah that's a it's definitely a way and if uh uh and it happens to everybody believe me
01:02:12.760i'm um you know i'll i'll go somewhere and people say hey what's my name i'm like man i don't
01:02:16.580remember your name like oh you're the memory champion you spoke for us at a conference in
01:02:19.960lake tahoe there was 500 people in the room you memorized 100 names it was seven years ago i know
01:02:24.280you got me and i'm like dude no i don't it doesn't and you know why i don't because i didn't yeah i
01:02:30.500knew your name seven years ago in Lake Tahoe with a hundred other people, but because I didn't
01:02:35.420review, and this is a piece of the puzzle that's very important because I didn't review those
01:02:39.800hundred names. There's no way I'm going to remember them seven years later, but here's
01:02:43.460what I like to do. This is what I'll, and you can't always do it, but sometimes when I do it,
01:02:48.360when I can, I can, I'll talk to somebody that I'll like, Hey, I'll just flat out say, Hey,
01:02:52.340I always like to remember when I meet new people, can we get a selfie real quick?