REAL AF with Andy Frisella - Audio Exclusive 05： The Power Of Authenticity

00:00:00.000 what is up guys it's andy priscilla and this is the show for the realists say goodbye to the 0.97

00:00:20.680 lives of fitness and delusions of modern society and welcome to motherfucking reality guys today

00:00:25.760 we have audio exclusive we might put on youtube too all to audio youtube exclusive it might be

00:00:33.780 just a regular podcast it's probably yeah but dj's here hey we're gonna keep this short and sweet i 0.77

00:00:39.220 think for a little weekend message what you got i don't know what the fuck we're doing well i mean 0.80

00:00:45.320 you know i was thinking about this andy so so there are eight billion people on this planet 0.90

00:00:50.580 yep okay that means there's eight billion different gifts ideas potential pursuits of success

00:00:56.740 why do so many people have a problem being authentic

00:01:01.640 i think that being authentic is something that most people are very confused

00:01:13.980 about what it actually means i think that people believe that being authentic is typically 0.89

00:01:23.680 pretending like you don't give a fuck or uh maybe adopting somebody else's style or their the way 0.96

00:01:32.200 they speak and they say man that's some real shit and they think that like if they do that 0.99

00:01:37.260 that will be what portrayed the same way and and it's not it's not real and most people 0.99

00:01:44.080 have a really hard time getting any traction on social media because authenticity is the currency

00:01:51.320 that's traded on social media the biggest stars in the world the people with the best podcasts

00:01:56.780 the people who are most well known they are generally very authentic to who they are

00:02:02.520 in their content and it's not pretending to be something you know like when you go to buy 0.95

00:02:10.820 something and you deal with a salesperson and that salesperson is clearly a cheese dick salesperson 0.97

00:02:18.260 and they're like oh hey dj i got this for you you look wonderful in that like if you've ever been 0.99

00:02:23.400 to the fucking buckle in your entire life it's the worst place ever to buy clothes because you just want 1.00

00:02:30.060 some fucking jeans and you go in there and these motherfuckers are throwing shit over the top oh 1.00

00:02:35.140 you look great in this and it's like a fucking fishnet tank top you know like i'm like oh really 1.00

00:02:39.960 like it's just a fishnet i'm just saying they're just throwing shit over the fucking bro you know 0.99

00:02:45.960 how it is as a big man not everything looks good all right i look like a whale and a fish yeah 0.99

00:02:51.000 so like you go to the like my point in this is that we know when we're being sold and just like

00:02:57.340 we know when we're being sold we know when someone's not authentic and this is what holds

00:03:02.680 most people back from attracting the attention that they seek for their personal brand or their brand

00:03:08.840 or whatever they're trying to do and they think that being authentic is pretending to be authentic

00:03:16.680 and it's not and people can sense it and so they have no competitive advantage because the biggest

00:03:23.120 competitive advantage that you're ever going to have is who you are there's nobody like you

00:03:28.520 there's nobody that's ever been like you you are a unique individual with unique gifts unique thoughts

00:03:34.260 unique ideas and when you suppress those things you're actually suppressing the part of you that

00:03:41.440 would attract all these people which is the goal that you're trying to accomplish so and by the way

00:03:49.080 a lot of you guys talk about imposter syndrome well one of the biggest reasons that you have imposter

00:03:54.260 syndrome is because you're not being authentic to who you are so you know that you're being a fraud

00:04:00.060 and maybe everybody else can't tell they probably can but maybe they can't tell and so you feel guilty

00:04:07.100 for not being who you actually are and this comes from fear of judgment this comes from imagining things

00:04:14.700 that hardly ever happen that we think in our own brains you know we tell ourselves stories like

00:04:22.260 man if i would just be this person or i would be that person so and so is going to say this and 0.97

00:04:28.720 this and this fuck what so and so says okay they didn't say it you're imagining that they said it 0.99

00:04:35.260 and so what that means is that you are actually your own biggest hater all right so how many times do 0.99

00:04:42.060 you really get the hate that you think about it's not very often no okay so we imagine these scenarios

00:04:49.520 they cause us to not be authentic when we're not authentic we suppress our competitive advantage

00:04:54.960 and then we can never actually do things that resonate with other people so authenticity is

00:05:02.560 very very very important in the world of business now and and because business

00:05:11.660 business is driven from personal brands at this point in time unless you're a big company like

00:05:17.040 coca-cola right or a big enough company to afford to name a stadium or do mainstream media advertising 0.70

00:05:23.720 that shit still works it's just nobody can afford it so when you're a littler company it's driven from 0.91

00:05:29.320 personal brand and and we've seen over the last number of years personal brand can create some 1.00

00:05:35.000 fucking huge companies okay look at prime they're doing over a billion dollars in sales

00:05:40.300 in 18 19 months because of the personal brands behind the brand right and we could go on and on you 1.00

00:05:47.680 know you got mr beast his chocolate company you got these different personal brands driving all this

00:05:54.700 shit that goes out and becomes successful and so what this means is is that if you don't 0.92

00:06:00.900 authentically authentically present yourself you lose your competitive advantage which loses your 0.98

00:06:07.320 ability to attract a following which creates a situation where you can't grow anything from it

00:06:12.200 and it becomes a feedback loop loop of irrelevancy so authenticity is a huge thing it's the biggest

00:06:19.420 tool on social media and most people don't have it because they misjudge what it actually is

00:06:24.580 that version of yourself that lives inside of you that is in your heart that you are afraid to even

00:06:32.700 speak about because you're afraid to get laughed at or made fun of or joked about or talked about

00:06:39.940 that's the version of you that is meant to be the real version of you okay and you're afraid to bring 0.99

00:06:45.980 it out because you fear what a bunch of other fuckers who are never going to do a thing in their entire 0.99

00:06:52.020 life might have to say about it they might have something to say about you don't even know 0.99

00:06:58.020 because you're not going down the path because you're afraid and all of the things that you're

00:07:03.280 looking for the success the the fulfillment the self-esteem the confidence all of these things

00:07:13.260 come from authenticity and the courage that it takes to live an authentic life all right and so

00:07:20.820 you know it's a requirement at this point in time the way the world works and you guys are going

00:07:26.500 to have to figure out how to get over that yeah it's almost like you know so what you're saying is

00:07:31.140 and this might be a you know a very dumbed down uh example right but like if you like ducks just own

00:07:39.860 it and don't worry about well i don't know if everybody else is going to like ducks if you like ducks 0.96

00:07:44.100 then you fucking like ducks right you just got to own that part of it right um now when you first 0.97

00:07:49.140 started you had mentioned you talked about you know this this this copycat mentality that some 0.99

00:07:53.440 people have well you know that guy he just cusses a lot so i'm gonna be i see this a lot okay i see

00:07:58.340 this a lot with people who who follow whoever their their their main person is right like let's say

00:08:05.200 they follow alex hermosi or they follow my let they grow their hair out put a tank top on

00:08:10.420 dude no i'm being serious okay or or follow me right and these are the people that they look up

00:08:18.200 to or they follow let's say jordan peterson sure okay and then they come out and they try to make

00:08:23.580 content that's all philosophical and they're you know trying to emulate his style and it doesn't

00:08:30.220 fucking work okay and no views no likes and you're like you start these people start telling 0.99

00:08:35.640 themselves a story well you know the algorithms fuck no bro you are not fucking being authentic 0.99

00:08:42.060 and your content isn't watchable because everybody else realizes what you're trying to do everybody 0.99

00:08:48.240 else sees that you're trying to emulate and with me you know you get a lot of people that start yelling 0.91

00:08:54.080 and shit and like use curse words and they think that's what makes them authentic no bro i am this way 0.86

00:09:00.700 all the time you know i'm saying like i walk through the office and i got a lot of intensity 0.99

00:09:05.340 i fuck around a lot i do curse a lot i i talk a lot i'm i'm me and that's what makes it work and and 0.89

00:09:14.040 what makes it work for alex is alex is alex and what makes it work for ed is ed is that way like if you 0.98

00:09:19.680 talk to ed in real life he's a deep thinker he's a smart guy he's a caring guy and uh there's passion

00:09:25.580 that's who he is and so when we think of the biggest personalities on the internet when you

00:09:30.900 meet these people in person they're almost exactly the same as they are on the internet so what does

00:09:36.480 that tell you that tells you that authenticity is the driver for the content that you want to create

00:09:43.600 and a lot of people right now they believe that being authentic is being vulnerable right so this

00:09:49.740 plays into what's going on with victim culture so what happens is they see everybody being

00:09:55.280 vulnerable and then they make that first vulnerable post they say hey this is what's going on with me 0.90

00:10:00.780 i'm struggling with this and that's fine because it is authentic but what happens is they get a shit ton

00:10:07.700 of traffic on those posts because people have empathy and people say oh man we're praying for you we care 0.91

00:10:13.100 about you which by the way they don't they just say that shit on the internet and then the person gets 0.99

00:10:17.880 all this extra metric traffic and then they start saying well fuck this works and then their whole brand 1.00

00:10:23.560 starts to become their sad story and they think that's being authentic that's not being authentic 0.97

00:10:29.440 you're falling into victim culture and when you fall into victim culture what happens is you create a

00:10:35.400 box an identity around yourself that you can't escape from so you're constantly living in this sad

00:10:41.560 difficult hard place because that's who you've you've made your identity around and then you actually

00:10:47.920 become this victim that you pretended to be just so you could get the traffic so and that's not

00:10:54.080 authentic okay authenticity is not getting on the internet every day and crying about how harsh it is

00:10:59.860 now if you're dealing with something that's you know very difficult it might be for a little bit you

00:11:05.680 know but you have to snap yourself out of that otherwise it becomes your identity and it really fucks you up 0.90

00:11:12.140 in real life and we see this because how many people now you know like legitimately like their 0.98

00:11:17.760 whole fucking message is about mental health all day long every day's a mental health yeah dude shut 0.99

00:11:22.300 the fuck up man nobody wants to be around those people either real talk no like you guys don't 1.00

00:11:27.140 realize that when you complain you're likely complaining to someone who has way fucking worse 0.99

00:11:33.000 problems than you at some point in time and dude if you actually knew what they were going through 1.00

00:11:38.540 you'd be embarrassed about bitching about this made-up shit that you're fucking dealing with 0.99

00:11:42.520 because you want attention all right so we have to realize and by the way when you when you become 1.00

00:11:48.300 like this one of these perpetual people you will destroy your brand like dude i know people who became

00:11:53.360 like this they were getting fucking thousands of comments on their post now they get seven right 0.99

00:11:58.760 people don't want to hear it bro they got their own shit they got their own problems i'm not saying 0.99

00:12:04.660 that you shouldn't talk to someone if you're having a super bad struggle i'm not saying you 0.97

00:12:09.960 shouldn't seek help if you actually need it but what i am saying is if that's all you ever talk about 0.97

00:12:14.600 you're going to find yourself alone because nobody wants that shit dumped on them all the time and the 1.00

00:12:20.260 minute you walk away that those people are like fuck all that guy does is bitch all that girl does 1.00

00:12:27.180 is complain fuck and then you end up alone and it becomes a self-fulfilling prophecy that you're 1.00

00:12:32.180 miserable because you've pushed everybody away because you thought it was a good idea because the 1.00

00:12:37.500 first time you did it you got traffic okay so being authentic is not being a victim it's it's it that's

00:12:44.700 not what it means it doesn't mean be vulnerable every single day it means be you okay and you

00:12:51.920 has enough uniqueness to it that it becomes a competitive advantage when you become really good

00:12:58.160 at being you and the only way to get really good at being you is to start by being you and then

00:13:03.640 be you more and more and more and more just like anything else right like if you want to get good 0.83

00:13:08.540 at running you got to suck at the beginning right if you want to get good at lifting weights you're 0.94

00:13:13.560 going to be weak in the beginning when you first start being yourself for the first time in your life 0.99

00:13:18.120 it's kind of weird right but the more you do it the better you get you start to realize who you are

00:13:23.460 you start to like who you are because people are giving you external validation because they're 0.99

00:13:28.680 liking who the fuck you are because you're being a real motherfucker so dude it's it's not about 0.99

00:13:34.560 cursing it's not about emulating a style it's not about pretending to be anything it's about who the 1.00

00:13:41.480 fuck are you inside who are you why are you so afraid to bring that out and then having the courage 0.92

00:13:49.520 to bring it out regardless of how afraid you are and then your life is going to change it's going 1.00

00:13:54.200 to open up relationships are going to happen you're going to be happier you're going to be more

00:13:57.260 fulfilled you're going to have less anxiety you're going to have more confidence and you're going to

00:14:01.180 feel better about yourself and your life and by the way people are going to celebrate you more 0.97

00:14:05.660 because they're like fuck dude dj is a real dude man can't compare him to anybody else dude that's 0.97

00:14:10.620 right you become a unique personality there's only one andy frisella i think we can all agree okay 0.99

00:14:17.540 there's only one joe rogan that's it there's one there's only one jaco there's only one peterson

00:14:23.160 okay there's a there's a reason that all these people are well known okay and it's because there's

00:14:31.600 only one of them and there's only one of you too but you're hiding what that is because you're afraid 0.87

00:14:37.460 that people might say some shit like that doesn't make any sense so you're going to give up your entire 0.87

00:14:43.700 life you're going to give up your entire existence because you're afraid of something that may not 0.98

00:14:50.620 even happen that makes no sense and it will cost you everything 1.00

00:14:55.480 went from sleeping on the floor now my jewelry box froze fuck a pole fuck a stole counted millions 1.00

00:15:02.580 in the cold bad bitch booted slow got her on bankroll can't fold doesn't know headshot case close 1.00

00:15:10.080 close 1.00

00:15:10.140 you

00:15:10.640 you

00:15:18.700 you

00:15:20.700 you

00:15:21.700 you

REAL AF with Andy Frisella - March 30, 2024

Audio Exclusive 05： The Power Of Authenticity

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