Audio Exclusive 05： The Power Of Authenticity
Episode Stats
Words per Minute
174.92693
Summary
In this episode of The Realists, Andy and I talk about why so many people have a problem being authentic and why being authentic is so important in the world of business. Being authentic is the currency that s traded on social media, and it s the currency you trade on the world wide web, but why do so many of us have a hard time being authentic?
Transcript
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what is up guys it's andy priscilla and this is the show for the realists say goodbye to the
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lives of fitness and delusions of modern society and welcome to motherfucking reality guys today
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we have audio exclusive we might put on youtube too all to audio youtube exclusive it might be
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just a regular podcast it's probably yeah but dj's here hey we're gonna keep this short and sweet i
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think for a little weekend message what you got i don't know what the fuck we're doing well i mean
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you know i was thinking about this andy so so there are eight billion people on this planet
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yep okay that means there's eight billion different gifts ideas potential pursuits of success
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why do so many people have a problem being authentic
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i think that being authentic is something that most people are very confused
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about what it actually means i think that people believe that being authentic is typically
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pretending like you don't give a fuck or uh maybe adopting somebody else's style or their the way
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they speak and they say man that's some real shit and they think that like if they do that
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that will be what portrayed the same way and and it's not it's not real and most people
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have a really hard time getting any traction on social media because authenticity is the currency
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that's traded on social media the biggest stars in the world the people with the best podcasts
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the people who are most well known they are generally very authentic to who they are
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in their content and it's not pretending to be something you know like when you go to buy
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something and you deal with a salesperson and that salesperson is clearly a cheese dick salesperson
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and they're like oh hey dj i got this for you you look wonderful in that like if you've ever been
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to the fucking buckle in your entire life it's the worst place ever to buy clothes because you just want
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some fucking jeans and you go in there and these motherfuckers are throwing shit over the top oh
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you look great in this and it's like a fucking fishnet tank top you know like i'm like oh really
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like it's just a fishnet i'm just saying they're just throwing shit over the fucking bro you know
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how it is as a big man not everything looks good all right i look like a whale and a fish yeah
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so like you go to the like my point in this is that we know when we're being sold and just like
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we know when we're being sold we know when someone's not authentic and this is what holds
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most people back from attracting the attention that they seek for their personal brand or their brand
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or whatever they're trying to do and they think that being authentic is pretending to be authentic
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and it's not and people can sense it and so they have no competitive advantage because the biggest
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competitive advantage that you're ever going to have is who you are there's nobody like you
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there's nobody that's ever been like you you are a unique individual with unique gifts unique thoughts
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unique ideas and when you suppress those things you're actually suppressing the part of you that
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would attract all these people which is the goal that you're trying to accomplish so and by the way
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a lot of you guys talk about imposter syndrome well one of the biggest reasons that you have imposter
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syndrome is because you're not being authentic to who you are so you know that you're being a fraud
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and maybe everybody else can't tell they probably can but maybe they can't tell and so you feel guilty
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for not being who you actually are and this comes from fear of judgment this comes from imagining things
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that hardly ever happen that we think in our own brains you know we tell ourselves stories like
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man if i would just be this person or i would be that person so and so is going to say this and
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this and this fuck what so and so says okay they didn't say it you're imagining that they said it
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and so what that means is that you are actually your own biggest hater all right so how many times do
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you really get the hate that you think about it's not very often no okay so we imagine these scenarios
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they cause us to not be authentic when we're not authentic we suppress our competitive advantage
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and then we can never actually do things that resonate with other people so authenticity is
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very very very important in the world of business now and and because business
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business is driven from personal brands at this point in time unless you're a big company like
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coca-cola right or a big enough company to afford to name a stadium or do mainstream media advertising
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that shit still works it's just nobody can afford it so when you're a littler company it's driven from
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personal brand and and we've seen over the last number of years personal brand can create some
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fucking huge companies okay look at prime they're doing over a billion dollars in sales
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in 18 19 months because of the personal brands behind the brand right and we could go on and on you
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know you got mr beast his chocolate company you got these different personal brands driving all this
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shit that goes out and becomes successful and so what this means is is that if you don't
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authentically authentically present yourself you lose your competitive advantage which loses your
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ability to attract a following which creates a situation where you can't grow anything from it
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and it becomes a feedback loop loop of irrelevancy so authenticity is a huge thing it's the biggest
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tool on social media and most people don't have it because they misjudge what it actually is
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that version of yourself that lives inside of you that is in your heart that you are afraid to even
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speak about because you're afraid to get laughed at or made fun of or joked about or talked about
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that's the version of you that is meant to be the real version of you okay and you're afraid to bring
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it out because you fear what a bunch of other fuckers who are never going to do a thing in their entire
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life might have to say about it they might have something to say about you don't even know
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because you're not going down the path because you're afraid and all of the things that you're
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looking for the success the the fulfillment the self-esteem the confidence all of these things
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come from authenticity and the courage that it takes to live an authentic life all right and so
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you know it's a requirement at this point in time the way the world works and you guys are going
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to have to figure out how to get over that yeah it's almost like you know so what you're saying is
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and this might be a you know a very dumbed down uh example right but like if you like ducks just own
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it and don't worry about well i don't know if everybody else is going to like ducks if you like ducks
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then you fucking like ducks right you just got to own that part of it right um now when you first
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started you had mentioned you talked about you know this this this copycat mentality that some
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people have well you know that guy he just cusses a lot so i'm gonna be i see this a lot okay i see
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this a lot with people who who follow whoever their their their main person is right like let's say
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they follow alex hermosi or they follow my let they grow their hair out put a tank top on
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dude no i'm being serious okay or or follow me right and these are the people that they look up
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to or they follow let's say jordan peterson sure okay and then they come out and they try to make
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content that's all philosophical and they're you know trying to emulate his style and it doesn't
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fucking work okay and no views no likes and you're like you start these people start telling
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themselves a story well you know the algorithms fuck no bro you are not fucking being authentic
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and your content isn't watchable because everybody else realizes what you're trying to do everybody
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else sees that you're trying to emulate and with me you know you get a lot of people that start yelling
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and shit and like use curse words and they think that's what makes them authentic no bro i am this way
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all the time you know i'm saying like i walk through the office and i got a lot of intensity
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i fuck around a lot i do curse a lot i i talk a lot i'm i'm me and that's what makes it work and and
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what makes it work for alex is alex is alex and what makes it work for ed is ed is that way like if you
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talk to ed in real life he's a deep thinker he's a smart guy he's a caring guy and uh there's passion
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that's who he is and so when we think of the biggest personalities on the internet when you
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meet these people in person they're almost exactly the same as they are on the internet so what does
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that tell you that tells you that authenticity is the driver for the content that you want to create
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and a lot of people right now they believe that being authentic is being vulnerable right so this
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plays into what's going on with victim culture so what happens is they see everybody being
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vulnerable and then they make that first vulnerable post they say hey this is what's going on with me
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i'm struggling with this and that's fine because it is authentic but what happens is they get a shit ton
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of traffic on those posts because people have empathy and people say oh man we're praying for you we care
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about you which by the way they don't they just say that shit on the internet and then the person gets
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all this extra metric traffic and then they start saying well fuck this works and then their whole brand
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starts to become their sad story and they think that's being authentic that's not being authentic
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you're falling into victim culture and when you fall into victim culture what happens is you create a
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box an identity around yourself that you can't escape from so you're constantly living in this sad
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difficult hard place because that's who you've you've made your identity around and then you actually
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become this victim that you pretended to be just so you could get the traffic so and that's not
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authentic okay authenticity is not getting on the internet every day and crying about how harsh it is
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now if you're dealing with something that's you know very difficult it might be for a little bit you
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know but you have to snap yourself out of that otherwise it becomes your identity and it really fucks you up
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in real life and we see this because how many people now you know like legitimately like their
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whole fucking message is about mental health all day long every day's a mental health yeah dude shut
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the fuck up man nobody wants to be around those people either real talk no like you guys don't
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realize that when you complain you're likely complaining to someone who has way fucking worse
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problems than you at some point in time and dude if you actually knew what they were going through
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you'd be embarrassed about bitching about this made-up shit that you're fucking dealing with
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because you want attention all right so we have to realize and by the way when you when you become
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like this one of these perpetual people you will destroy your brand like dude i know people who became
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like this they were getting fucking thousands of comments on their post now they get seven right
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people don't want to hear it bro they got their own shit they got their own problems i'm not saying
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that you shouldn't talk to someone if you're having a super bad struggle i'm not saying you
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shouldn't seek help if you actually need it but what i am saying is if that's all you ever talk about
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you're going to find yourself alone because nobody wants that shit dumped on them all the time and the
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minute you walk away that those people are like fuck all that guy does is bitch all that girl does
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is complain fuck and then you end up alone and it becomes a self-fulfilling prophecy that you're
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miserable because you've pushed everybody away because you thought it was a good idea because the
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first time you did it you got traffic okay so being authentic is not being a victim it's it's it that's
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not what it means it doesn't mean be vulnerable every single day it means be you okay and you
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has enough uniqueness to it that it becomes a competitive advantage when you become really good
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at being you and the only way to get really good at being you is to start by being you and then
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be you more and more and more and more just like anything else right like if you want to get good
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at running you got to suck at the beginning right if you want to get good at lifting weights you're
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going to be weak in the beginning when you first start being yourself for the first time in your life
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it's kind of weird right but the more you do it the better you get you start to realize who you are
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you start to like who you are because people are giving you external validation because they're
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liking who the fuck you are because you're being a real motherfucker so dude it's it's not about
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cursing it's not about emulating a style it's not about pretending to be anything it's about who the
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fuck are you inside who are you why are you so afraid to bring that out and then having the courage
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to bring it out regardless of how afraid you are and then your life is going to change it's going
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to open up relationships are going to happen you're going to be happier you're going to be more
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fulfilled you're going to have less anxiety you're going to have more confidence and you're going to
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feel better about yourself and your life and by the way people are going to celebrate you more
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because they're like fuck dude dj is a real dude man can't compare him to anybody else dude that's
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right you become a unique personality there's only one andy frisella i think we can all agree okay
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there's only one joe rogan that's it there's one there's only one jaco there's only one peterson
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okay there's a there's a reason that all these people are well known okay and it's because there's
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only one of them and there's only one of you too but you're hiding what that is because you're afraid
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that people might say some shit like that doesn't make any sense so you're going to give up your entire
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life you're going to give up your entire existence because you're afraid of something that may not
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even happen that makes no sense and it will cost you everything
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went from sleeping on the floor now my jewelry box froze fuck a pole fuck a stole counted millions
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in the cold bad bitch booted slow got her on bankroll can't fold doesn't know headshot case close